FOLLOW US ON REACH ONE – KEEP ONE€¦ · Becoming a member of the Centurion Club represents an...

4
We are pleased to announce Skywest as the Platinum Sponsor for the Rotary District 9465 Conference in March 2012. August is Rotary’s membership and extension month, the time when we focus on the heart of Rotary and what makes it great. As we embark on a new year in Rotary, it’s time to review and renew our plans for a year of success. Presidents, club leaders and members are starting out on a challenging journey, a journey to become better acquainted with three important aspects of Rotary: 1. How can you strengthen your club? 2. How will you increase your focus on humanitarian service? 3. How will you enhance public image and awareness? These are the aims of the Rotary International strategic plan. My role this year as Membership Director is to assist DG Jodie in encouraging clubs to consider developing a plan that will deliver positive outcomes to increase membership and achieve DG Jodie’s goals to: Increase membership by 10% net Establish one E-Club Seek opportunity for new clubs If your club finds it difficult to secure membership increase, it may be that you need to seriously consider the aims of RI’s strategic plan. You may need to strengthen your club before you devote time to induct new members only to have them walk out in one or two years. Rotary loses some 20% of its members each year. What a waste of time and resources! In August, Membership Month, there is no better time to review your club’s membership goals. How to strengthen your club: Be flexible in attendance requirements, meeting locations, meals, meeting structure, singing and traditions. Be innovative and try something different. Consider diversity of membership: gender, age and ethnicity. Consider alumni: these are an untapped source of potential members who have had a taste of Rotary and in many cases would be willing nominees for membership. Create a balance of the Five Avenues of Service: a single-project club is bound for oblivion because it does not capture the interest of all members. Develop a three-year strategic plan: provide members with relevant, up-to-date information about Rotary and its programs. Develop leaders: encourage participation in club and district. Focus on humanitarian service: Rotary is challenging us to eradicate polio and we are nearly there! Be involved in youth and young adult programs that improve education and leadership. Be involved in the Rotary Foundation by being a contributor or associated with one of its six areas of focus. Create a significant project both locally and internationally. How will you enhance public image? Take every opportunity to publicise action-oriented service projects. Use every opportunity to promote our brand – the Rotary Wheel and what it stands for. Develop an icon project within your community – something that the community by which they will recognise you. Promote the core values of Rotary: service, fellowship (I like friendship), diversity, integrity and leadership. Develop a web site and use social media to promote your club to the community. I firmly believe that if your club can boast that it is doing 75% of the above, it is well on its way to being a strong club and should find it easy to retain and attract members. However, there is one most important aspect of recruitment that many Rotarians tend to forget. You have to ask or invite them to join. They won’t bang your door down! Once you have them recruited, the task is even more important in retaining them. There are three basic aspects in retaining volunteers: 1. Involve them in projects and activities 2. Acknowledge their input and participation 3. Provide them with relevant information about Rotary – club, district, national and international. With regards to establishing an E-club, I am happy to report that RC Kenwick is part-way along the road to undertaking this task. Any member who has an interest in being involved in joining or has web/internet knowledge to assist in setting it up, please contact me or PDG Brian Guest. I wish you well in your endeavours in the coming year to reach one new member and keep one existing member. I hope that working together we can achieve DG Jodie’s goals. PDG John Ranieri District 9465 Membership Director, Assistant Rotary Coordinator D9455 & 9465 ISSUE 2 | AUGUST 2011 rotary9465.org.au REACH ONE – KEEP ONE FOLLOW US ON

Transcript of FOLLOW US ON REACH ONE – KEEP ONE€¦ · Becoming a member of the Centurion Club represents an...

Page 1: FOLLOW US ON REACH ONE – KEEP ONE€¦ · Becoming a member of the Centurion Club represents an annual commitment of A$100 by individual Rotarians to TRF through The Australian

We are pleased to announce Skywest as the Platinum Sponsor for the Rotary District 9465 Conference in March 2012.

August is Rotary’s membership and extensionmonth, the time when we focus on the heart ofRotary and what makes it great.

As we embark on a new year in Rotary, it’s time toreview and renew our plans for a year of success.Presidents, club leaders and members are startingout on a challenging journey, a journey tobecome better acquainted with three importantaspects of Rotary:1. How can you strengthen your club?

2. How will you increase your focus onhumanitarian service?

3. How will you enhance public image andawareness?

These are the aims of the Rotary Internationalstrategic plan.

My role this year as Membership Director is toassist DG Jodie in encouraging clubs to considerdeveloping a plan that will deliver positiveoutcomes to increase membership and achieveDG Jodie’s goals to: • Increase membership by 10% net• Establish one E-Club• Seek opportunity for new clubs

If your club finds it difficult to secure membershipincrease, it may be that you need to seriouslyconsider the aims of RI’s strategic plan. You mayneed to strengthen your club before you devotetime to induct new members only to have themwalk out in one or two years.

Rotary loses some 20% of its members each year.What a waste of time and resources!

In August, Membership Month, there is no bettertime to review your club’s membership goals.

• How to strengthen your club: Be flexible inattendance requirements, meeting locations,meals, meeting structure, singing and traditions.

• Be innovative and try something different. • Consider diversity of membership: gender, age

and ethnicity. • Consider alumni: these are an untapped source

of potential members who have had a taste ofRotary and in many cases would be willingnominees for membership.

• Create a balance of the Five Avenues of Service:a single-project club is bound for oblivionbecause it does not capture the interest of allmembers.

• Develop a three-year strategic plan: providemembers with relevant, up-to-date informationabout Rotary and its programs.

• Develop leaders: encourage participation inclub and district.

• Focus on humanitarian service: Rotary ischallenging us to eradicate polio and we arenearly there! Be involved in youth and youngadult programs that improve education andleadership. Be involved in the RotaryFoundation by being a contributor orassociated with one of its six areas of focus.Create a significant project both locally andinternationally.

• How will you enhance public image? Take everyopportunity to publicise action-oriented serviceprojects.

• Use every opportunity to promote our brand –the Rotary Wheel and what it stands for.

• Develop an icon project within yourcommunity – something that the communityby which they will recognise you.

• Promote the core values of Rotary: service,fellowship (I like friendship), diversity, integrityand leadership.

• Develop a web site and use social media topromote your club to the community.

I firmly believe that if your club can boast that it isdoing 75% of the above, it is well on its way tobeing a strong club and should find it easy toretain and attract members.

However, there is one most important aspect ofrecruitment that many Rotarians tend to forget.

You have to ask or invite them to join. They won’tbang your door down!

Once you have them recruited, the task is evenmore important in retaining them. There are threebasic aspects in retaining volunteers:1. Involve them in projects and activities2. Acknowledge their input and participation3. Provide them with relevant information about

Rotary – club, district, national andinternational.

With regards to establishing an E-club, I am happyto report that RC Kenwick is part-way along theroad to undertaking this task.

Any member who has an interest in being involvedin joining or has web/internet knowledge to assistin setting it up, please contact me or PDG Brian Guest.

I wish you well in your endeavours in the comingyear to reach one new member and keep oneexisting member. I hope that working together wecan achieve DG Jodie’s goals.

PDG John RanieriDistrict 9465 Membership Director,

Assistant Rotary Coordinator D9455 & 9465

ISSUE 2 | AUGUST 2011 rotary9465.org.au

REACH ONE – KEEP ONE

Rotary District 9465 PO Box 8410, Angelo StreetSouth Perth WA 6151

FOLLOW US ON

FOLLOW US ON

rotary9465.org.au

Ambassadorial Scholarships, The Rotary Foundation’s oldest and best-known program, was founded in 1947. Since then, more than 40,000men and women from about 100 nations have studied abroad underits auspices. Today it is one of the world’s largest privately fundedinternational scholarships programs. Nearly 700 scholarships wereawarded for study in 2009-10. Through grants totaling approximatelyUS$16.2 million, recipients from about 70 countries studied in morethan 80 nations.

The purpose of the Ambassadorial Scholarships program is to furtherinternational understanding and friendly relations among people ofdifferent countries and geographical areas. The program sponsorsacademic year scholarships for undergraduate and graduate studentsas well as for qualified professionals pursuing vocational studies.While abroad, scholars serve as goodwill ambassadors to the hostcountry and give presentations about their homelands to Rotaryclubs and other groups. Upon returning home, scholars share withRotarians and others the experiences that led to a greaterunderstanding of their host country.

District 9465 is looking for suitable postgraduate scholars who havefound an overseas course to further their education, looking to studyoverseas in the second half of 2012.

Applications close 31 October 2011, and should be addressed to:District 9465 Foundation Scholars ChairPO Box 8410Angelo Street, South Perth WA 6151

For Scholarship Terms, Application Forms and for more informationvisit:www.rotary.org/en/studentsandyouth/educationalprograms/ambassadorialscholarships/pages/ridefault

District looking for first Ambassadorial Scholar

Vale Bert EnglandOn behalf of all Rotarians in District 9465, we expresssympathy to the family and friends of Dr Bert England, who passed away last month at the age of 88.

A charter member of RC Rockingham Kwinana for morethan 44 years, Bert was club president twice and held alldirectorship positions several times. He also served District946 as governor’s representative in 1975.

Bert was awarded Paul Harris Fellow recognition in 1984and a sapphire pin in 2007. Outside Rotary, he received theOrder of Australia Medal and was made a freeman of theCity of Rockingham for his contribution to the communitythrough Rotary, the Age Persons Homes Trust andRockingham Hospice. His contribution is also recognised inthe naming of the Bert England Lodge nursing home atCooloongup.

Together with his wife Ruth, Bert spent many years doingvolunteer work on Penguin Islandfor the Department ofEnvironment and Conservation.

Bert is survived by Ruth, their five children and 15 grandchildren.

Applecross honourscommunity volunteersNine community-minded citizens of Melville have beenhonoured at the Rotary Community & Business Awardssponsored by RC Applecross.

Before an audience of family and friends, the award winnerswere hailed by club president Jamie Kelly as “unsung heroes”who willingly give up their time to carry out communityservice or provide additional extra service to their customers.

“Rotary’s motto is Service above Self and those citizenscertainly have that spirit of service in their community,” Jamiesaid. “They do not seek recognition, but it is a measure of oursincere appreciation of their continuing efforts that we cancelebrate their achievement. They are great role models forothers to volunteer and participate in community work.”

Rotary Community Awards went to Marie Finucane forteaching young children to swim, Gail Bowden for her supportas seniors coach at the Melville Aquatic Centre and South ofPerth Yacht Club general manager David Harries for disabled,junior and school sailing programs.

Rotary Business Award winners were Steve Storey of MelvilleSuzuki, Michelle McAnuff of Brentwood Pharmacy, Briar Kirkbyof Fast Settlements, Gerard Chia of Cafe Somerville and Wayneand Kerry Martinovich of Myaree Newsagency.

President Jamie Kelly (left) congratulates the award recipients.

Val McPherson [trainer’s wife] Barry and Lorraine Youngand PP Brian Vale with ‘Coco’, aka Mighty Helpful

A Mighty Helpful way to raise funds

The Rotary Club of Gosnells decided to back their luck with fundraising,thanks to an initiative from PP Brian Vale.

The club recently welcomedgreyhound Coco (who races underthe name Mighty Helpful) to theirfamily - who now races, withwinnings going towards the club’sfundraising and also supports theAmanda Young Foundation.

Lookout for Mighty Helpful in the race guides at MandurahGreyhounds over the coming weeks, and help back a winner for Rotary.

9465Newsletter_Aug2011_2:Layout 1 28/8/11 3:43 PM Page 1

Page 2: FOLLOW US ON REACH ONE – KEEP ONE€¦ · Becoming a member of the Centurion Club represents an annual commitment of A$100 by individual Rotarians to TRF through The Australian

Join the Centurion ClubBecoming a member of the Centurion Clubrepresents an annual commitment of A$100 by individual Rotarians to TRF through The Australian Rotary Foundation Trust (ARTF).

All contributions are fully tax deductible, and can be undertakenannually or half yearly via automatic deductions from a nominatedbank account or credit card by ARTF. The Centurion Club is notintended to cut across the annual Club commitments which remaincritical in support of TRF.

We are challenging all clubs to achieve a minimum 50% enrolmentof their members in the Centurion Club by 30 June 2012.

We cannot think of a better example of Reaching within to embracehumanity than improving the profile of the Rotary Foundation, andbecoming a member of the Centurion Club. For more informationcontact PP John Dodman, on 0414 478 289 or via email:[email protected]

From WithinA message from the District Governor

There was only 1 Rotarian who was not invited to Rotary – and thatwas Paul Harris. Everyone else was asked to join! Someone trustedus, someone believed that we had something to offer, someonethought we would make a good Rotarian and that is why we areRotarians today.

I often wonder how different my life would be if I had not beenoffered the hand of Rotary Friendship, and been asked to join ourgreat organization. I am a Rotarian because Rotary changes lives. Iknow this because Rotary has changed mine!

The responsibility of membership rests squarely with each andevery one of us; it is our responsibility to make sure that Rotarycontinues to grow and strengthen so we can continue its greatwork. Membership is the key to the survival of Rotary.

Rotary needs a quantity of quality members. A Rotary club is “theright size” when every person who is qualified for membership inthe community has been invited to join Rotary. More membersmean more hands to do more service. More members mean moresupport for The Rotary Foundation. More members mean newideas, more enthusiasm and support for Rotary projects. Are anyclubs the right size – yet?

Become someone who shares Rotary, and does bring people intoRotary – if you enjoy Rotary share it with someone so that they canenjoy Rotary too!

And let us not become complacent with our members. We spendso much time looking for new members, when we need to makesure we are looking after the members we already have. Let us nothave the members who are not engaged in our clubs; who are notinvolved in our programs and projects; the members who do notfeel part of our Rotary family. Let us not have the member whonever comes back!

My life is richer, as no doubt yours is too, because we belong toRotary. Membership month is the ideal time to consider how wecan share these riches with others.

So there is not better time to Reach One and share the magic ofRotary with others, and invite them to join us, so they too can Reach within to embrace Humanity, in service and in friendship.

Jodie SparksDistrict Governor 2011–12

Lessons from the PastHow singing came to Rotary, and Off-Colour Jokes did not!

Whilst those of you who are Rotary history buffs may knowthat Rotary member Number 5, Harry Ruggles, a Chicagoprinter, created the first printed Rotary emblem (a wagonwheel with ‘Rotary Club’ above it), few may know that Harryalso brought singing to Rotary meetings.

What almost no one knows is why, and most don’t knowhow important it was to the life of Rotary.

Harry Ruggles was a very moral man. He detested off-colour language, malicious innuendo and classless humour.He argued in club meetings for clean language. Little morethan a year after Rotary had been formed, at an eveningmeeting in 1906, the guest speaker began a story. Havingheard it before, Harry also had heard the off-colour ending,and felt it was inappropriate for the club, so he jumped upin the middle of the joke and yelled, “Come on boys, let’ssing!” He then led the club in the singing of “Let Me Call YouSweetheart.”

This was not only the first time that members had eversung in Rotary, but apparently, also the first time that agroup of businessmen ever sang at a business meeting,anywhere. By his surprising actions at this evening meeting,Harry demonstrated that demeaning activities and off-colour stories were not welcome at Rotary gatherings. “Itwas reported at the time that the would-be speaker wasembarrassed and sore,” and so Harry Ruggles apologised,but the club backed him up. Right then and there, it wasdecided that all subsequent Rotary meetings should beconducted so that any woman could attend without beingembarrassed. This has been the unwritten rule ever since,just as the tradition of singing has endured.

So whilst singing has not endured in all clubs, HarryRuggles early views on club meeting docurum certainlyhas, and is reflected in the Rotary Code of Policies:

7.020.1. Decorum of Club MeetingsNo story, stunt, joke or entertainment is proper or fit tobe placed before any Rotarian or any gathering ofRotarians which would not be perfectly proper and fit toplace beforesuch Rotarians if each one wereaccompanied by one's parents, spouse or children. Nostory or joke is fit to be told or repeated by any individualRotarian unless such joke orstory might properly berepeated before such Rotarian's family. (June 1998 Mtg.,Bd.Dec. 348)

We need to be mindful of how we represent Rotary and ourclubs through conduct at our meetings. Each club, beingautonomous, should use its good judgment in conductingits meetings in a manner that reflects Rotary's basicprinciple of tolerance.

Thanks to the outstanding efforts by webmaster Colin Gilbert,social media guru Kero O’Shea and other members of theDistrict PR team, the new District 9465 website is up andrunning.

The website is on the same address as before:www.rotary9465.org.au. It runs on a platform called Clubrunner,which was developed by a Canadian company with the needsof Rotary districts and clubs in mind.

A visit to the website will reveal features such as the DistrictOrganisation Chart, showing all board and committee chairs,district project pages, a club finder and front page news stories.

On top of this, the Clubrunner package will enable the websiteto incorporate RI’s database of district clubs and members andprovide an online directory facility with district committeelistings and management.

It is anticipated that with future development, District Rotarianswill be able to log into the secure section of the site formembers-only information.

All of these features are works in progress, and moreinformation will be added to the website as it becomesavailable.

Any contributions for the website – information for the projectpages or news items (including club achievements) – should besent to District PR chair John Feary at [email protected].

A note to clubs that have their website linked to the Districtwebsite: the changeover to the new platform may have shut offthe link. For assistance in getting the link working again, or anyother website issue, contact Gilbert [email protected].

The District’s Facebook page can be accessed by clicking on thelink at the top left of the website front page. This is quicklygrowing as a lively and entertaining forum for conversationsbetween Rotarians and well-wishers, so make sure you have alook and join the discussion if you wish.

Team effort shines on the web

Kenwick Partnersshow their SupportIn recognition of his support, Colin was presented with a Certificatefrom the Kenwick Partners, signifying a donation made on his behalfto purchase a bedkit from Sleeping Children Around the World – inlieu of a traditional gift made to the partner of the District Governor.

Sleeping Children Around the World provide bedkits to children of anyrace and/or religion who will benefit the most; typically being locatedin underdeveloped and developing countries.

Each bedkit consists of a mat or mattress, pillow, sheet, blanket,mosquito net (if applicable), clothes outfit, towel and school supplies.Bedkit contents vary from country to country depending upon localneeds.

Jill Mildenhall presents DG’s Partner Colin with his certificate..For those who are observant, you will notice some of the themed decorations in the background!

Communications 101How do you tell your Rotary story?

District Public Relations Seminar

Sunday 16 October 20119am–12.30pm

Northlake Senior Campus

An interactive seminar looking at the Media, Marketing,Social Media and Online PR for your Rotary Club

9465Newsletter_Aug2011_2:Layout 1 28/8/11 3:43 PM Page 2

Page 3: FOLLOW US ON REACH ONE – KEEP ONE€¦ · Becoming a member of the Centurion Club represents an annual commitment of A$100 by individual Rotarians to TRF through The Australian

Join the Centurion ClubBecoming a member of the Centurion Clubrepresents an annual commitment of A$100 by individual Rotarians to TRF through The Australian Rotary Foundation Trust (ARTF).

All contributions are fully tax deductible, and can be undertakenannually or half yearly via automatic deductions from a nominatedbank account or credit card by ARTF. The Centurion Club is notintended to cut across the annual Club commitments which remaincritical in support of TRF.

We are challenging all clubs to achieve a minimum 50% enrolmentof their members in the Centurion Club by 30 June 2012.

We cannot think of a better example of Reaching within to embracehumanity than improving the profile of the Rotary Foundation, andbecoming a member of the Centurion Club. For more informationcontact PP John Dodman, on 0414 478 289 or via email:[email protected]

From WithinA message from the District Governor

There was only 1 Rotarian who was not invited to Rotary – and thatwas Paul Harris. Everyone else was asked to join! Someone trustedus, someone believed that we had something to offer, someonethought we would make a good Rotarian and that is why we areRotarians today.

I often wonder how different my life would be if I had not beenoffered the hand of Rotary Friendship, and been asked to join ourgreat organization. I am a Rotarian because Rotary changes lives. Iknow this because Rotary has changed mine!

The responsibility of membership rests squarely with each andevery one of us; it is our responsibility to make sure that Rotarycontinues to grow and strengthen so we can continue its greatwork. Membership is the key to the survival of Rotary.

Rotary needs a quantity of quality members. A Rotary club is “theright size” when every person who is qualified for membership inthe community has been invited to join Rotary. More membersmean more hands to do more service. More members mean moresupport for The Rotary Foundation. More members mean newideas, more enthusiasm and support for Rotary projects. Are anyclubs the right size – yet?

Become someone who shares Rotary, and does bring people intoRotary – if you enjoy Rotary share it with someone so that they canenjoy Rotary too!

And let us not become complacent with our members. We spendso much time looking for new members, when we need to makesure we are looking after the members we already have. Let us nothave the members who are not engaged in our clubs; who are notinvolved in our programs and projects; the members who do notfeel part of our Rotary family. Let us not have the member whonever comes back!

My life is richer, as no doubt yours is too, because we belong toRotary. Membership month is the ideal time to consider how wecan share these riches with others.

So there is not better time to Reach One and share the magic ofRotary with others, and invite them to join us, so they too can Reach within to embrace Humanity, in service and in friendship.

Jodie SparksDistrict Governor 2011–12

Lessons from the PastHow singing came to Rotary, and Off-Colour Jokes did not!

Whilst those of you who are Rotary history buffs may knowthat Rotary member Number 5, Harry Ruggles, a Chicagoprinter, created the first printed Rotary emblem (a wagonwheel with ‘Rotary Club’ above it), few may know that Harryalso brought singing to Rotary meetings.

What almost no one knows is why, and most don’t knowhow important it was to the life of Rotary.

Harry Ruggles was a very moral man. He detested off-colour language, malicious innuendo and classless humour.He argued in club meetings for clean language. Little morethan a year after Rotary had been formed, at an eveningmeeting in 1906, the guest speaker began a story. Havingheard it before, Harry also had heard the off-colour ending,and felt it was inappropriate for the club, so he jumped upin the middle of the joke and yelled, “Come on boys, let’ssing!” He then led the club in the singing of “Let Me Call YouSweetheart.”

This was not only the first time that members had eversung in Rotary, but apparently, also the first time that agroup of businessmen ever sang at a business meeting,anywhere. By his surprising actions at this evening meeting,Harry demonstrated that demeaning activities and off-colour stories were not welcome at Rotary gatherings. “Itwas reported at the time that the would-be speaker wasembarrassed and sore,” and so Harry Ruggles apologised,but the club backed him up. Right then and there, it wasdecided that all subsequent Rotary meetings should beconducted so that any woman could attend without beingembarrassed. This has been the unwritten rule ever since,just as the tradition of singing has endured.

So whilst singing has not endured in all clubs, HarryRuggles early views on club meeting docurum certainlyhas, and is reflected in the Rotary Code of Policies:

7.020.1. Decorum of Club MeetingsNo story, stunt, joke or entertainment is proper or fit tobe placed before any Rotarian or any gathering ofRotarians which would not be perfectly proper and fit toplace beforesuch Rotarians if each one wereaccompanied by one's parents, spouse or children. Nostory or joke is fit to be told or repeated by any individualRotarian unless such joke orstory might properly berepeated before such Rotarian's family. (June 1998 Mtg.,Bd.Dec. 348)

We need to be mindful of how we represent Rotary and ourclubs through conduct at our meetings. Each club, beingautonomous, should use its good judgment in conductingits meetings in a manner that reflects Rotary's basicprinciple of tolerance.

Thanks to the outstanding efforts by webmaster Colin Gilbert,social media guru Kero O’Shea and other members of theDistrict PR team, the new District 9465 website is up andrunning.

The website is on the same address as before:www.rotary9465.org.au. It runs on a platform called Clubrunner,which was developed by a Canadian company with the needsof Rotary districts and clubs in mind.

A visit to the website will reveal features such as the DistrictOrganisation Chart, showing all board and committee chairs,district project pages, a club finder and front page news stories.

On top of this, the Clubrunner package will enable the websiteto incorporate RI’s database of district clubs and members andprovide an online directory facility with district committeelistings and management.

It is anticipated that with future development, District Rotarianswill be able to log into the secure section of the site formembers-only information.

All of these features are works in progress, and moreinformation will be added to the website as it becomesavailable.

Any contributions for the website – information for the projectpages or news items (including club achievements) – should besent to District PR chair John Feary at [email protected].

A note to clubs that have their website linked to the Districtwebsite: the changeover to the new platform may have shut offthe link. For assistance in getting the link working again, or anyother website issue, contact Gilbert [email protected].

The District’s Facebook page can be accessed by clicking on thelink at the top left of the website front page. This is quicklygrowing as a lively and entertaining forum for conversationsbetween Rotarians and well-wishers, so make sure you have alook and join the discussion if you wish.

Team effort shines on the web

Kenwick Partnersshow their SupportIn recognition of his support, Colin was presented with a Certificatefrom the Kenwick Partners, signifying a donation made on his behalfto purchase a bedkit from Sleeping Children Around the World – inlieu of a traditional gift made to the partner of the District Governor.

Sleeping Children Around the World provide bedkits to children of anyrace and/or religion who will benefit the most; typically being locatedin underdeveloped and developing countries.

Each bedkit consists of a mat or mattress, pillow, sheet, blanket,mosquito net (if applicable), clothes outfit, towel and school supplies.Bedkit contents vary from country to country depending upon localneeds.

Jill Mildenhall presents DG’s Partner Colin with his certificate..For those who are observant, you will notice some of the themed decorations in the background!

Communications 101How do you tell your Rotary story?

District Public Relations Seminar

Sunday 16 October 20119am–12.30pm

Northlake Senior Campus

An interactive seminar looking at the Media, Marketing,Social Media and Online PR for your Rotary Club

9465Newsletter_Aug2011_2:Layout 1 28/8/11 3:43 PM Page 2

Page 4: FOLLOW US ON REACH ONE – KEEP ONE€¦ · Becoming a member of the Centurion Club represents an annual commitment of A$100 by individual Rotarians to TRF through The Australian

We are pleased to announce Skywest as the Platinum Sponsor for the Rotary District 9465 Conference in March 2012.

August is Rotary’s membership and extensionmonth, the time when we focus on the heart ofRotary and what makes it great.

As we embark on a new year in Rotary, it’s time toreview and renew our plans for a year of success.Presidents, club leaders and members are startingout on a challenging journey, a journey tobecome better acquainted with three importantaspects of Rotary:1. How can you strengthen your club?

2. How will you increase your focus onhumanitarian service?

3. How will you enhance public image andawareness?

These are the aims of the Rotary Internationalstrategic plan.

My role this year as Membership Director is toassist DG Jodie in encouraging clubs to considerdeveloping a plan that will deliver positiveoutcomes to increase membership and achieveDG Jodie’s goals to: • Increase membership by 10% net• Establish one E-Club• Seek opportunity for new clubs

If your club finds it difficult to secure membershipincrease, it may be that you need to seriouslyconsider the aims of RI’s strategic plan. You mayneed to strengthen your club before you devotetime to induct new members only to have themwalk out in one or two years.

Rotary loses some 20% of its members each year.What a waste of time and resources!

In August, Membership Month, there is no bettertime to review your club’s membership goals.

• How to strengthen your club: Be flexible inattendance requirements, meeting locations,meals, meeting structure, singing and traditions.

• Be innovative and try something different. • Consider diversity of membership: gender, age

and ethnicity. • Consider alumni: these are an untapped source

of potential members who have had a taste ofRotary and in many cases would be willingnominees for membership.

• Create a balance of the Five Avenues of Service:a single-project club is bound for oblivionbecause it does not capture the interest of allmembers.

• Develop a three-year strategic plan: providemembers with relevant, up-to-date informationabout Rotary and its programs.

• Develop leaders: encourage participation inclub and district.

• Focus on humanitarian service: Rotary ischallenging us to eradicate polio and we arenearly there! Be involved in youth and youngadult programs that improve education andleadership. Be involved in the RotaryFoundation by being a contributor orassociated with one of its six areas of focus.Create a significant project both locally andinternationally.

• How will you enhance public image? Take everyopportunity to publicise action-oriented serviceprojects.

• Use every opportunity to promote our brand –the Rotary Wheel and what it stands for.

• Develop an icon project within yourcommunity – something that the communityby which they will recognise you.

• Promote the core values of Rotary: service,fellowship (I like friendship), diversity, integrityand leadership.

• Develop a web site and use social media topromote your club to the community.

I firmly believe that if your club can boast that it isdoing 75% of the above, it is well on its way tobeing a strong club and should find it easy toretain and attract members.

However, there is one most important aspect ofrecruitment that many Rotarians tend to forget.

You have to ask or invite them to join. They won’tbang your door down!

Once you have them recruited, the task is evenmore important in retaining them. There are threebasic aspects in retaining volunteers:1. Involve them in projects and activities2. Acknowledge their input and participation3. Provide them with relevant information about

Rotary – club, district, national andinternational.

With regards to establishing an E-club, I am happyto report that RC Kenwick is part-way along theroad to undertaking this task.

Any member who has an interest in being involvedin joining or has web/internet knowledge to assistin setting it up, please contact me or PDG Brian Guest.

I wish you well in your endeavours in the comingyear to reach one new member and keep oneexisting member. I hope that working together wecan achieve DG Jodie’s goals.

PDG John RanieriDistrict 9465 Membership Director,

Assistant Rotary Coordinator D9455 & 9465

ISSUE 2 | AUGUST 2011 rotary9465.org.au

REACH ONE – KEEP ONE

Rotary District 9465 PO Box 8410, Angelo StreetSouth Perth WA 6151

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Ambassadorial Scholarships, The Rotary Foundation’s oldest and best-known program, was founded in 1947. Since then, more than 40,000men and women from about 100 nations have studied abroad underits auspices. Today it is one of the world’s largest privately fundedinternational scholarships programs. Nearly 700 scholarships wereawarded for study in 2009-10. Through grants totaling approximatelyUS$16.2 million, recipients from about 70 countries studied in morethan 80 nations.

The purpose of the Ambassadorial Scholarships program is to furtherinternational understanding and friendly relations among people ofdifferent countries and geographical areas. The program sponsorsacademic year scholarships for undergraduate and graduate studentsas well as for qualified professionals pursuing vocational studies.While abroad, scholars serve as goodwill ambassadors to the hostcountry and give presentations about their homelands to Rotaryclubs and other groups. Upon returning home, scholars share withRotarians and others the experiences that led to a greaterunderstanding of their host country.

District 9465 is looking for suitable postgraduate scholars who havefound an overseas course to further their education, looking to studyoverseas in the second half of 2012.

Applications close 31 October 2011, and should be addressed to:District 9465 Foundation Scholars ChairPO Box 8410Angelo Street, South Perth WA 6151

For Scholarship Terms, Application Forms and for more informationvisit:www.rotary.org/en/studentsandyouth/educationalprograms/ambassadorialscholarships/pages/ridefault

District looking for first Ambassadorial Scholar

Vale Bert EnglandOn behalf of all Rotarians in District 9465, we expresssympathy to the family and friends of Dr Bert England, who passed away last month at the age of 88.

A charter member of RC Rockingham Kwinana for morethan 44 years, Bert was club president twice and held alldirectorship positions several times. He also served District946 as governor’s representative in 1975.

Bert was awarded Paul Harris Fellow recognition in 1984and a sapphire pin in 2007. Outside Rotary, he received theOrder of Australia Medal and was made a freeman of theCity of Rockingham for his contribution to the communitythrough Rotary, the Age Persons Homes Trust andRockingham Hospice. His contribution is also recognised inthe naming of the Bert England Lodge nursing home atCooloongup.

Together with his wife Ruth, Bert spent many years doingvolunteer work on Penguin Islandfor the Department ofEnvironment and Conservation.

Bert is survived by Ruth, their five children and 15 grandchildren.

Applecross honourscommunity volunteersNine community-minded citizens of Melville have beenhonoured at the Rotary Community & Business Awardssponsored by RC Applecross.

Before an audience of family and friends, the award winnerswere hailed by club president Jamie Kelly as “unsung heroes”who willingly give up their time to carry out communityservice or provide additional extra service to their customers.

“Rotary’s motto is Service above Self and those citizenscertainly have that spirit of service in their community,” Jamiesaid. “They do not seek recognition, but it is a measure of oursincere appreciation of their continuing efforts that we cancelebrate their achievement. They are great role models forothers to volunteer and participate in community work.”

Rotary Community Awards went to Marie Finucane forteaching young children to swim, Gail Bowden for her supportas seniors coach at the Melville Aquatic Centre and South ofPerth Yacht Club general manager David Harries for disabled,junior and school sailing programs.

Rotary Business Award winners were Steve Storey of MelvilleSuzuki, Michelle McAnuff of Brentwood Pharmacy, Briar Kirkbyof Fast Settlements, Gerard Chia of Cafe Somerville and Wayneand Kerry Martinovich of Myaree Newsagency.

President Jamie Kelly (left) congratulates the award recipients.

Val McPherson [trainer’s wife] Barry and Lorraine Youngand PP Brian Vale with ‘Coco’, aka Mighty Helpful

A Mighty Helpful way to raise funds

The Rotary Club of Gosnells decided to back their luck with fundraising,thanks to an initiative from PP Brian Vale.

The club recently welcomedgreyhound Coco (who races underthe name Mighty Helpful) to theirfamily - who now races, withwinnings going towards the club’sfundraising and also supports theAmanda Young Foundation.

Lookout for Mighty Helpful in the race guides at MandurahGreyhounds over the coming weeks, and help back a winner for Rotary.

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