Follow Pakistani Channels for a Week and You Will Get One Thing Clear in Your Head

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Follow Pakistani channels for a week and you will get one thing clear in your head, if there is any media rivalry worth calling a ‘rivalry’, it’s between ARY and Geo. If Geo has/had Nadaniyan, ARY has got Bulbulay, if Geo has Aamir Liaquat, ARY has Junaid Jamshed, if Geo has Capital Talk, ARY gets you things Off the Record, if Geo is quickest, ARY is expected to be the authentic most, such that, the media house rivalry starts and ends on these two channels only. This rivalry between these two media giants is basically being fought on three fronts currently; the first one, as many would have already guessed, is ‘News’. Thanks to this ‘news’ that the names ARY and GEO are known to most men in Pakistan. The second front is ‘Drama’, now if there are infinity reasons in the world for couple fights, the feud between control over television remote is one of them, but in Pakistan, almost every fight and divide has a fight and divide within itself too, thus, our women not only have to fight on their ‘remote’ rights, but when they finally have that magic stick in their hands, the mental struggle over ‘ARY or GEO Entertainment’ starts–this mental war though is getting thinner these days, all thanks to this insanely popular Turkish soap ‘Mera Sultan‘, but again, it is aired on Geo Kahani, another arm of Geo Television Networks. The third dimension to this rivalry, which is also our subject here, is ‘Film distribution’. Now don’t be like, ‘hey, this editor guy totally forgot the music channels of these two media houses’. No, how can I really forget such a thing? It’s just that I am not convinced enough to call this mere competition-for-the- sake-of-competition scuffle between Aag and ARY Music a war. That industry is dominated by numerous small players, dividing the whole market share into different small pockets, giving everyone involved a great run for their money. So, not one-on-one exactly, but you have a complete rights to think otherwise. Now, coming back to this film distribution part, since the days of Khuda Kay Liye, we had been convincingly thinking that the best filmmaking formula in Pakistan is first to produce a slightly

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Pakistani Media Channels and their Pattern

Transcript of Follow Pakistani Channels for a Week and You Will Get One Thing Clear in Your Head

Follow Pakistani channels for a week and you will get one thing clear in your head, if there is any media rivalry worth calling a rivalry, its between ARY and Geo. If Geo has/hadNadaniyan, ARY has gotBulbulay, if Geo has Aamir Liaquat, ARY has Junaid Jamshed, if Geo hasCapital Talk, ARY gets you thingsOff the Record, if Geo is quickest, ARY is expected to be the authentic most, such that, the media house rivalry starts and ends on these two channels only.This rivalry between these two media giants is basically being fought on three fronts currently; the first one, as many would have already guessed, is News. Thanks to this news that the names ARY and GEO are known to most men in Pakistan. The second front is Drama, now if there are infinity reasons in the world for couple fights, the feud between control over television remote is one of them, but in Pakistan, almost every fight and divide has a fight and divide within itself too, thus, our women not only have to fight on their remote rights, but when they finally have that magic stick in their hands, the mental struggle over ARY or GEO Entertainment startsthis mental war though is getting thinner these days, all thanks to this insanely popular Turkish soap Mera Sultan, but again, it is aired on Geo Kahani, another arm of Geo Television Networks.The third dimension to this rivalry, which is also our subject here, is Film distribution. Now dont be like, hey, this editor guy totally forgot the music channels of these two media houses. No, how can I really forget such a thing? Its just that I am not convinced enough to call this mere competition-for-the-sake-of-competition scuffle between Aag and ARY Music a war. That industry is dominated by numerous small players, dividing the whole market share into different small pockets, giving everyone involved a great run for their money. So, not one-on-one exactly, but you have a complete rights to think otherwise.Now, coming back to this film distribution part, since the days ofKhuda Kay Liye, we had been convincingly thinking that the best filmmaking formula in Pakistan is first to produce a slightly good-looking film; a sociopolitical preferably, and then getting it released countrywide under the banner of Geo Films. Anything getting stamped with that banner name turned into the golden goose, making some serious money at box office.The Geo-Pakistan film industry association mainly dates back to 2004, this was the year when Geo got associated with Shehzad Rafique directedSalakhain, the film ended up making quite an impact at local cinemas. Then cameKhuda Kay Liye, this was perhaps the first time, we, the new generation saw some potential in Pakistani cinema. Followed byRamchand Pakistani, not really making it that big at box office, but was again an impact leaving product of Pakistan film industry, then hits like,Muhabbatan Sachiyan,Virsa,Boland most recentlyChambaili. Thus, it was like, either you come under Geo films, or you are a probable flop.ARY Films, however, hasnt really been that big of a name for all these years, they did try their hands in this movie distribution business by releasing Javed SheikhsKhulay Aasman Kay Neecheyin 2008, but failed miserably. Since then, it felt like as if they stopped considering this business part of their league.But more recently, the brand has sort of revived itself, a possibly new management, a great looking new logo, more and more distribution deals, and what not, all of this definitely ringing a danger alarm for Geo. The news of Iram ParveensJoshreleasing under banner of ARY Films sure came as a pleasant surprise, we thought okay, finally they are trying their luck again. But this got more and more serious with time, right after theJoshnews,we heard of ARY Films securing a deal with Humayun Saeed forMain Hoon Shahid Afridi, taking it all away from the jaws of Geo Films, and finally giving the movie a successful cinema release in Pakistan. But this just wouldnt stop here, it was never supposed to, in fact, this was all followed by a much bigger shocker, the one that we got after seeingWaartoo falling into the hands of ARY. Through that particular act, ARY had made its message clear, WE ARE BACK! Oh, and we mean some serious business this time.Things seem to have cool down for a while afterMain Hoon Shahid Afridi, but thats mainly because its no more Eid, after all, ARY films is done delivering its message, and they did it quite well. However, let us assure you, this momentarily silence is not just that simple. From the face of it, it looks like as if Geo for the time being is only focusing on international releases, and that they are too occupied to give local films any heed. But, ahaan, thats not how ARY-Geo rivalry works. We reckon an ongoing proxy war, a war being fought silently between the two bigwigs on possibly securing some deal with any upcoming big local film, there are many coming in next ten to twelve months, just give it a little thought. LeaveZinda BhaagandWaarand start counting it fromTamanna, the film may release in fall 2013, succeeded byOperation-021in the line, possibly releasing in early 2014, then comes the next big sociopolitical Shoaib Mansoor film on India-Pakistan issue, followed by this awesome looking film namedMoor, by Jami, and the list just goes on. Thus, too many possible battle grounds.But the question thats far more significant and interesting is that who strikes next? And more importantly, through which film? Here it becomes a little tricky to guess. Even if we give the film part our best shot, we can only say its going to be one of the early ones. The reason why it came as a guess is because of the fact that there are certain films having their release dates due, they need to hit cinemas somewhere in next three to four months, and these distribution deals in Pakistan are usually worked out in this particular stage of a film. Thus, the fight could be on another Eid release for this year, or maybe something even bigger.Now who really strikes next, only time can tell. But dont expect either Geo or ARY to play it soft. They are struggling, one for recognition and one to regain its place. But be sure of it, it is all going to be highly interesting and quite healthy for the film culture in Pakistan.

Articles Drama Reviews Latest Happenings Submit Article Contact us Privacy PolicyHomeArticles Top Brands of HUM TV, ARY DIGITAL, GEO ENTERTAINMENT AND A-PLUSTop Brands of HUM TV, ARY DIGITAL, GEO ENTERTAINMENT AND A-PLUSMAAZ AHMED SIDDIQUIAugust 31, 2014Top Brands of HUM TV, ARY DIGITAL, GEO ENTERTAINMENT AND A-PLUS2014-08-31T23:36:12+00:00Articles84 Comments010000We all know that popularity of a particular entertainment channel depends upon the quality of entertainment being presented to audience. For sure all channels fight for the TRP and for this they have to telecast best of the best play so that audience eyes remain glued to the screen. In order to capture the audience attention every channel pretends to the public that their channel ratings are high.All Pakistani Entertainment Channels up till now had given the a lot of entertainment in past few years with a mixture of crappy and extremely good stuff. It seems like this Industry is growing like more than ever.The topic is to identify those top brands that HUM TV, ARY DIGITAL, GEO ENTERTAINMENT AND A-PLUS had produce in past few years.HUM-TV

HUM-TV is a king of drama channel, the channel that runs by the CEO Sultana Siddiqui had been able to capture the largest share of entertainment industry. The reason of its immense success is the number of great plays that had been telecast on this channel. So lets identify the top of brands of HUM-TV.1 HumsafarNo introduction required for this mega hit play, a play that had made itself a benchmark of drama industry. Due to strong powerful cast, direction and well written story this drama not only gained immense popularity in Pakistan but all over the world. People who may not be familiar with the drama world but counts Humsafar drama in the top ten dramas of all times. The last episode of this drama gathered the TRP of 13.8 which is the highest ever TRP produced by any drama.

2 Zindagi Gulzar HaiYet again a drama that absolutely needs no introduction and above all this drama is my most favourite drama. This drama was directed by CEO Sultana Siddiqui and written by Umera Ahmed. This was yet another drama with powerful storyline and strong cast. This drama marks another success of HUM-TV in terms of producing quality dramas. Another drama that was extremely popular all around the globe. The whole drama managed to maintain the TRP in between 6.5 and 8.

3 DastaanDastaan drama was written by Samira Fazal for screen but the actual story was written by Razia Butt. Directed by Haissam Hussain, Dastaan is a story of a girl called Banu who suffered atrocities and pain during Pakistan India partition. Dastaan drama was titled as a most challenging subject since it was based on partition and how Muslims had sacrificed their lives so that Pakistan can came into existence and what our nation is actually doing. Though Dastaan never managed to gather enough TRP but people mention this drama as the top ten drama of all times.

4 Shehr e ZaatLike Humsafar and Zindagi Gulzar hai, Shehr e zaat was also an extremely popular play of HUM-TV. It is a journey of a young woman who wants to serve her life for ALLAH after getting introduced to harsh realities of life. The drama received critical acclaim by audience. The last episode of this drama acquired the TRP of 7.9.

5 Mera NaseebMera Naseeb was written by Samira Fazal and directed by Adnan Ahmed. This drama ensemble a huge cast including Bushra Ansari, Rubina Ashraf, Samina Peerzada and Sajid Hassan. This drama was also widely popular in Pakistan. Through this drama Syra Yousuf made a successful Debut of her acting career as a leading lady.

6 Main Abdul Qadir HoonWritten by Sarwat Nazir and directed by Babar Javed, Main Abdul Qadir Hoon was the extremely popular drama of its own time. Through its unique storyline and Fahad Mustafas powerful acting this drama easily grasped the huge audience attention and was widely discussed when it was ON-AIR. This drama also becomes the reason for Fahad Mustafas massive fame.

7 Dil e MuzterDil-e-Muzter was a popular drama of HUM-TV aired in 2013. Written by Aaliya Bukhari and directed by Shahzad Kashmiri the drama was based on a triangle love story. From this drama Sanam Jung made a hit debut on screen as a leading lady like Syra Yousuf. Beside story the reason for its success is the direction of play.

8 KankarAlthough Kankar drama got stretched but just because of its good direction and interesting story of domestic abuse on women the drama managed to acquire audience attention. Another reason of the success of this drama was the popular cast e.g Sanam Baloch, Fahad Mustafa and Maha Warsi.

I know that there are many other shows as well for example MAAT and Dur-e-Shahwar but list will become much longer.GEO-ENTERTAINMENT

Geo Entertainment channel stand on number three in terms of providing good entertainment to the public. Geo Entertainment had provided number of good plays to the audience some gathered good TRPs but some failed to capture audience attention for example Ranjeesh Hi Sahi. Lets Identify the Top Brands of Geo Entertainment.1. Meri Zaat Zara-e-BenishanMZZB is the ever best drama that was telecast on Geo Entertainment. A serial written by Umera Ahmed and directed by Babar Javed become very popular from the day it went ON-AIR. Drama and its OST was widely praised by the audience and producer Humayun Saeed specially thanked the public for making the show successful. This drama touched the maximum TRP of 10.

2. Khuda aur MuhabbatJust like MZZB Khuda aur Muhabbat was also the successful drama of its own time. This drama was written by Hashim Nadeem and directed by Anjum Shehzad.

3. UraanUraan is another successful serial that went ON-AIR on Geo Entertainment. It was written by Umera Ahmed and directed by Yasir Nawaz. Lead cast include Humayun Saeed, Aaminah Sheikh, Saba Qamar and Zhalay Sarhadi. This drama touched the highest TRP of 8.2. The plot revolves around a psychiatrist who himself got psychological problems.

4. Aasmano pe likhaAasmono Pe Likha is the second most successful drama of Geo Entertainment after MZZB. This drama received extreme popularity from the beginning and its story was widely appreciated by the audience. Aasmano Pe Likha touched the highest TRP of 10. The story was based on a girl name Qudsia who accidentally got married to a rich guy Aaliyan.

5. Bashar MominThis is the most expensive serial of all times, unfortunately the drama went off air shortly because Geo Entertainment received ban from the government. The reason it was included in the top brands because first of all it is the most expensive drama and secondly it was highly advertised by Geo-TV before the release and expected to receive high TRPs. This serial is written by Zanjabeel Asim Shah and directed by Syed Ali Raza Usama.

6. Aik Nayee CindrellaMost of you find this surprising but yes Aik Nayee Cindrella drama is among Top Dramas of Geo-Tv. This drama was written by Faiza Iftikhar and directed by Haissam Hussain. The drama received positive credits from the viewers because the story connects you to the Disney world stories. It was on second after Zindagi Gulzar and received the overall TRP of 6.7. Nadia Khan held a special show for this drama where the lead cast Maya Ali and Osman Khalid Butt were invited.

7. NanhiNanhi is a story of young girl whose aims are different from other girls. This drama was written by Mona Haseeb and directed by Haseeb Hassan and received the overall TRP of 6.5.

ARY Digital

ARY Digital currently stands on number second in providing the quality entertainment to its viewers. ARY Digital had only provided some great dramas but has played a key role in revival of cinema. Successful films such asWaarandMain hoon ShahidAfridiwere released under the banner of ARY Digital and there are more films yet to be released. Lets Identify the Top Brands of ARY Digital.Pyaray AfzalAlthough ZGH stands on top of my list but I must say that this is the highest quality drama ever produced by Humayun Saeed Production. A drama that took people by storm and it was not only extremely popular in Pakistan but all around the globe. ARY Digital needs many years now to telecast such quality again. This is for sure the TOP Brand ever by ARY Digital.

ShukkAlthough Shukk was over stretched and the worst thing about ARY Digital is that as drama starts to give them TRP they decide to stretch it for no reason. Shukk received applauses at start but criticism at the end. The reason behind the success of this drama was direction and debateable storyline.

DaamI have to admit that before Pyaray Afzal, Daam was the only best drama telecast on ARY Digital. This drama was actually an eye opener for the society and it will clarify lots of things that happens in society. This is one of the best play ever written by Umera Ahmed. Daam received the highest TRP of 8.4. The drama was directed by Mehreen Jabbar.

Kuch Pyaar Ka Pagal PanAlthough KPKPP got nothing much to offer in terms of story line, the only success of this drama was popular and hit cast Fawad Khan, Sanam Baloch, Ayesha Khan and Meekal Zulfiqar. The whole drama got appreciable rating of 5 to 6.

A-PLUS

A-PLUS channel is now getting popularity as it is now beginning to provide some good quality dramas to the viewers. Lets Identify the Top Brands of A-PLUS Channel.Aunn ZaraAunn Zara is the best play ever being telecast on A-PLUS. This drama was a breath of fresh air for most of the audience when people were literally tired of so called Mazloom Aurtein. Despite being telecast on least watched channel Aunn Zara sometimes defeated Kankar in terms of TRP. Aunn Zara was not only extremely popular in Pakistan but in India as well. A-PLUS might never be able to telecast such masterpiece again.

MarasimDramas like Marasim are rarely produced nowadays. A drama that is extremely close to realities of life. There are many hidden messages to life in just one play. Marasim is another kind of masterpiece that A-PLUS might never telecast again. This play was written by Zanjabeel Asim Shah and extremely well directed by Owais Khan.

Thus my list ends here, I know that I have missed many plays especially in HUM-TV section and I also know that some of you might not agree with me. So please tell me which drama you consider a top drama of a particular channel that was missed by me? and what are your predictions which drama can be next TOP Brand for either channel?

BOL TV big competitor coming up with top cream of media. This would have already good rating for them and a tough competition for ARY. One other important aspect will be the switch over of different professionals from ARY to BOL TV which may be an important ------------- Sar e Aam program ---- TOP rating of it in Pakistan is a big thing for ARY. There are similar programs being run by other channels but no such program has been able to level ARY program.