Focus Group

6
Focus Group Every Response made by 5 People)

Transcript of Focus Group

Focus Group(Every Response made by 5

People)

Charley Flowers (16 years old)...Charley Flowers prefers the title of the magazine to be called

‘POPWORLD’, because the audience will most likely recognise the type of genre the magazine is based around, straight away.

She thought the colour scheme of the magazine should be purple, pink and white because it’s more girly and the feminine colours aim more at a female audience. However, she stated that if she was the one reading it, she would like the colour scheme to be light blue, red and white because they’re more ‘teenage’ colours and still target at that gender.

Charley reckoned the double page spread should contain a mix of informal and formal language of text. This is because my magazine will be quite informal, and the conversation within the interview would be casual, however, it’s still an interview and with it also being slightly formal, the female audience would receive accurate informal information about their favourite artist.

Amy Simpson (13 years old)... Amy wanted the main focal image to be a

medium shot of a female artist. This is because she said she would relate more to a female and would be able to make things more personal, than it just being about boy gossip. The medium shot will highlight the model’s main features in which the reader only really needs to see. She did not like the idea of the image being a long shot as she believed it would not correspond well with the rest of the cover lines and sub images (she thought a long shot should be mainly taken of a band).

Amy thought the cost of the magazine should be between £2-£2.50, because it’s obviously the cheapest and is what most young teenagers would choose. However, I did not partly take this into consideration as my target audience have not themselves researched the cost of most pop magazine nowadays, therefore, I decided that the price should be a little higher.

She suggested that there should be around 4 images on the front cover of my magazine. This is because she would feel too overwhelmed if there was any more, and she mainly likes to read upon the gossip more than scanning over the photos itself.

Jess Simpson (15 years old)...Jess said she would like the main focal image to be of a

male artist, as the majority of her favourite artists in which she listens to are boys. This shows that it really depends on the person as everyone as their own favourites and differences in what they would like to find in a music magazine. Jess also preferred the double page spread to contain gossip about a particular event or artist. She said she has slightly different tastes than her sister (Amy Simpson), as she mostly enjoys reading a magazine that contains more entertaining images than text, in which she quickly scans over (a fox thinker). Jess represents an average female teenager who socialises with her friends about the gossip found in the magazine.

Jess asked about the number of cover lines found on the front cover, being dependent on how many images there are present. This is correct as the cover line mainly relates to the sub image, which can be found somewhere on a page within the magazine. Jess wanted the cover lines to be bold along with the images, so there is always something easy to look at on the page.

Nicole Ruparelia (16 years old)...Nicole stated that she preferred the contents

page within the magazine to be eye-catching, but so it doesn’t look too ‘overwhelming’. She wanted the text to be quite structured and organised along with the images, however, by adding some boldness and other key features to it that will most likely add to the creativity of the page.

Nicole liked the title of the magazine to be ‘TOPpop’, because the rhyme highlights the youth of the magazine in which it targets at. It’s a title that cannot be forgotten, and is not too much of a mouthful to say. However, Nicole also liked ‘POPWORLD’, as it creates a positive image in which the female audience build upon of pop music being part of their life.

Dan Howitt (Old Ratcliffian)...Dan Howitt went to Ratcliffe College in his past years and took Media

as one of his subjects. He had done extremely well, and took a course in media at college. I had a quick discussion with him on what he thought should be included within my magazine.

He stated that it was important to recognise what the target audience want from my pop magazine, and the main features/conventions that would appeal the female readers. What would they want to relate to and search for within this type of magazine?

It is important for their to be a balance between the images and text, as the magazine has to be its own character. The style and the delivery of the story is crucial, as it has to immediately grab the female readers’ attention.

The style of font illustrates the magazine’s identification, including the tone and how they are in general shaped together.

It is sometimes good to make the audience think and create their own impressions on certain topics, and use their own imagination which involves the reader more with the magazine.