Focus group
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Focus Group Question 1: What is the best thing about this advert? Person 1: The editing Person 2: Its sense of humour Person 3: The sound design Person 4: The soundtrack Question 2: What is the worst thing about this advert? Person 1: The acting Person 2: The stunts Person 3: The acting Person 4: The lead actor Question 3: Do you think this looks like a real advert? Person 1: Y Person 2: Y Person 3: N Person 4: N Question 4: What would improve this advert for you? Person 1: A different lead actor Person 2: A different lead actor Person 3: More violence Person 4: A different cast
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Transcript of Focus group
Focus Group
Question 1: What is the best thing about this advert?
Person 1: The editing
Person 2: Its sense of humour
Person 3: The sound design
Person 4: The soundtrack
Question 2: What is the worst thing about this advert?
Person 1: The acting
Person 2: The stunts
Person 3: The acting
Person 4: The lead actor
Question 3: Do you think this looks like a real advert?
Person 1: Y
Person 2: Y
Person 3: N
Person 4: N
Question 4: What would improve this advert for you?
Person 1: A different lead actor
Person 2: A different lead actor
Person 3: More violence
Person 4: A different cast