FMCG COMPANY(EMAMI)

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making people making people healthy and beautiful healthy and beautiful naturally naturally

description

DETAIL ABOUT EMAMI

Transcript of FMCG COMPANY(EMAMI)

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““making people healthy making people healthy and beautiful naturallyand beautiful naturally””

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MAJOR BRANDS Baby-Massage-OilBaby-Massage-Oil Boroplus-Anti-Septic-CreamBoroplus-Anti-Septic-Cream Boroplus-Prickly-Heat-PowdeBoroplus-Prickly-Heat-Powderr Fair-&-HandsomeFair-&-Handsome Hair-lifeHair-life Himani-Fast-ReliefHimani-Fast-Relief Malai-Kesar-Cold-CreamMalai-Kesar-Cold-Cream Mentho-PlusMentho-Plus Navratna-Cool-Talc Navratna-Cool-Talc Navratna-Extra-ThandaNavratna-Extra-Thanda Navratna-LiteNavratna-Lite Navratna-OilNavratna-Oil Sonachandi-AmritprashSonachandi-Amritprash Sonachandi-ChyawanprashSonachandi-Chyawanprash

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Operating profit margin %(till 23rd feb 2010)

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Net profit margin %(till 23rd feb 2010)

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PEER GROUP COMPARISION(till 23rd feb 2010)

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SALES AND DISTRIBUTION

• Emami covers all the states with 29 depots across India and enjoys a wide distribution network

• comprising 2500+ distributors and a direct coverage of 4.15 lacs outlets. To felicitate thisdistribution strength, Emami has 1200+ strong and motivated Sales Force including both direct & indirect manpower operating in the market.

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BRANDS

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Himani sona chandi healthy & fair ayurvedic baby massage oil

• World's first baby massage oil with the goodness of real Gold, Silver and Saffron.

• It is clinically proven that regular use of this oil strengthens baby's bones and muscles and also imparts glow and fairness.

• This oil is absolutely free from harsh chemicals like liquid paraffin.

• A host of natural ingredients present in it makes your baby healthy and fair.

• It is 100% Ayurvedic and 100% safe.

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“Boroplus skin healthy skin”

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BOROPLUS-ANTI-SEPTIC-CREAMBOROPLUS-ANTI-SEPTIC-CREAM

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• An Antiseptic Cream that prevents dryness and protects the skin from cuts, burns, scratches, nappy rashes, insect bites and itchiness.

• It has new Active Herbals formula that gives your skin clinically healthy protection and active cure. Say goodbye to varied skin problems and let your skin smile with active health.

• BoroPlus Antiseptic Cream is the largest selling antiseptic cream in India as well as in Ukraine, Russia and Nepal.

• Amitabh Bacchan and Kareena Kapoor are its brand ambassadors.

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“Ghamoriyon se thanda rahat

mile….boro-plus ice lagale”

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Boroplus-Prickly-Heat-PowderBoroplus-Prickly-Heat-Powder

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• Revolutionary ’Boroplus prickly heat powder’ provides immediate respite from the harsh heat.

• Its Icy effect offers relief and cure from prickly heat, itching & rashes giving a soothing cool relief.

• Invented by leading Herbologists of India and Dr. Zaveri of USA, a protégé of two times Nobel Prize winner.

• Its 5 power formula keeps your skin healthy and active even during pricking summer. Its lingering Icy Cool touch keeps you fresh and vibrantly cool

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“mard ho ke ladkiyon wali fairness cream kyun”

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Fair-&-Handsome creamFair-&-Handsome cream

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• A fair complexion has always been associated with success and popularity.

• Men and women alike desire fairness, it is believed to be the key to a successful life.

• Well for women the market is loaded with fairness cream but for men there has not been a single fairness creams.

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5 power fairness system for men

-Double-Strength Peptide Complex-Sunguard-Anti-Bacplus-Stress buster-Herbocool

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“INSTANT HAIR PACK NO JHANJAT”

works in 10 mins

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EMAMI HAIR LIFE

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• All women in their heart of hearts undergo some amount of heartbreak each time they have to make it to some party and their hair looks dull, lifeless and extremely stressed out!!

• From time immemorial, women had to resort to cumbersome and extremely long procedures to prepare home-made therapies for the hair to make it strong from within and attractive from outside.

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• Enriched with goodness of soya proteins, multivitamins and Keraherbs 11.• it’s a perfect balance of rare herbs

that dramatically vitalizes and strengthen your hair roots.

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“DARD MITKAYE CHUTKI MEIN”

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HIMANI FAST RELIEF

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• Fast Relief is really apt to its name for providing instant relief from the body ache.

• The ayurvedic active ingredients of special herbs like Nilgiri oil , Lavang and Gaultheria will penetrate swiftly to the area of pain.

• After penetration, the active ingredients stimulate circulation, relax stiffness & re-oxygenate tense painful tissues.

• As a result, you will get relief in minutes. Fast acting, safer substitute for pain relieving tablets.

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EMAMI MALAI KESAR

“ ab winter mein bhi khul ke khilo… no dry skin or greasy skin”

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• Pamper your skin with Emami Malai Kesar Cold Cream in winter.

• The softness of malai will make your skin supple and radiance of kesar will enhance the natural glow of your skin.

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“ DUS SIRONKA DARD BHAGAYE”

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EMAMI MENTHO PLUS BALM

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• Emami Mentho Plus was launched in 1990 and within short span of time, it has been able to position itself as the first choice of millions of customers.

• Emami Mentho Plus is a specialist pain reliever for the common ailments.

• Be it headache, back ache, cold, tiredness, sprains and muscular pain.

• Emami Mentho Plus is made from pure natural ingredients, its D.U.M. formula contains oils of Lavang and Niligri which provide effective and holistic relief from all these ailments.effective

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“ DUNIYA KA SABSE CHOTTA AC”

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HIMAMI NAVRATNA COOL-TALC

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• Emami launched “Navratna Cool Talc” in 2006, the first brand extension of its flagship brand “Navratna Oil”, which is the market leader in Cool Oil category.

• If it’s summer time then Navratna Cool Talc will make it enjoyable for you. Aptly positioned as ‘Duniya Ka Sabse Chotta AC’, Navratna Cool Talc truly brings the cooling, refreshment and comfort of an A.C ‘anytime’, ‘anywhere’ in the oppressive summer heat.

• Its unique blend of Mint and camphor with the goodness of essential herbs renders the desired cooling effect, while the cool aroma rejuvenates the senses and keeps one vibrant and fresh throughout the day.

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“CHALLENGE HAI….ISSE THANDA KUCH NEHI

SABSE THANDA SABSE BEHETAR”

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EMAMI NAVRATNA EXTRA THANDA OIL

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• An unique scientific blend of superior herbs & precious cooling ingredients.

• It keeps you extra cool & provides very effective relief from fatigue & other chronic stress syndromes like tension, headache & sleeplessness.

• The enriching experience of Navratna Extra Thanda ensures stress free life for you & your family.

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“ STAY HALKA HALKA COOL COOL”

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EMAMI NAVRATA LITE OIL

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• Navratna, World’s No. 1 Ayurvedic Cool Oil Brand, presents Navratna Oil Lite – a mild and light cool medicated oil, enriched with a soothing aroma - relieving you from stress and it’s symptoms of fatigue, tension and headache & other hair related problems.

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“SIRDARD,TENSION,ANIDRA,THAKAN JAO BHUL RAHO SADA THANDA

THANDA COOL COOL”

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HIMANI NAVRATNA OIL

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• a very successfully therapeutic oil meticulously prepared from a combination of nine ayurvedic herbs for a pure sensorial cooling.

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“ THAKAVAT HATAYE ..CHUSTI LAYE…”

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HIMANI SONA-CHANDI AMRITPRASH

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• Sona Chandi AmritPrash is a breakthrough concept conceived by Himani Ayurveda Science Foundation in May 2002( All India Launch).

• The specially formulated ingredients like Rose, Sandal, Pearl, Bael and 29 herbs and minerals with Gold & Silver imparts all the benefits of Chyawanprash without generating excess heat.

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PRODUCT GRADIENTS

• Gold: Rejuvenates body / builds immunity• Silver: Enhances memory, increases concentration & makes

mind more alert• Pearl/Moti: Cools body, prevents burning of the eyes,

improves appetite• Sandal: Removes burning sensation and strengthens the

heart• Rose: Removes body heat• Bael: Improves digestion, reduces constipation, coolant• Brahmi: Cardiac & nervine tonic• Draksha: Coolant

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HIMANI SONA-CHANDI CHYAWANPRASH

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• Himani Sona Chandi Chyawanprash & Amritprash takes great pride in providing its consumers an effective immunity builder that fortifies the entire system and an ideal rejuvenator for our body and mind.

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THANK YOU