Fluffy orange presentation

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Fluffy Orange PR Workshop Sophie Corke Marion Vigot Maria Tsaneva Tom Carr Dan Lifton

Transcript of Fluffy orange presentation

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Fluffy Orange PRWorkshop

Sophie CorkeMarion Vigot

Maria TsanevaTom Carr

Dan Lifton

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Why are we here?

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Cultural Differences“Earliest record dating back to a ruler called Fu Si” (Anon, 2008, Introduction).

“Today the population of China is 1.34 billion.” (Lambert, 2010, Conclusion).

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Cultural DifferencesChina is a ‘High Context’ Society

High Context - Unspoken information, large importance on relationships, loyalty

Low Context - Information exchanged through the message itself, less vague, short-term relationships

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Activity: Discussion

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Chinese Turf Home advantage

“Face”

Contracts

Negotiation

Connections Interpreter

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Language

High context Picturesque

Mental utilization Western contrast

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Negotiation Style

Slow

“Everlasting”

Flexibility

Compromise

Western

Activity

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Non-Verbal Communication

Gestures

(Morris 2002) Posture

Eye ContactNot touch orientated

(Argyle 1988)

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How will this be implemented in the Workshop

First Role Play – to do with business cards of gifts

Second role play – learn to pick up Chinese gestures and how to show 1 – 10

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Chinese culture shows that the Chinese like to stand close together when communication, even in business so a role play incorporating standing close together talking will be incorporated so everybody feels comfortable.

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Attitudes towards Values

INDIVIDUALISM COLLECTIVISM

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Etiquette

“Face is lost when the individual, either

through his action or that people closely

related to him, fails to meet essential

requirements placed upon him by virtue of

the social position he occupies.”

(Hofstede,

1976, page 867)

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Weak Rule of Law:

Lack of stable legal system:No legal traditionProblem of implementationUnpredicted managers

Attitudes towards authorities?

Pressure and perception of lawCompetitivenessAmbitionImageEthics

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Attitudes towards authorities?Hierarchy in Business:

Negative effect/Confucius authority

Masculinity VS femininity

Employees & Managers

Senpai and kōhai (mentor & protégé)

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Using Your Initiative

Working in groups

Identify the problem

Discuss the necessary actions

Implement them in a way that Eastern

culture recommends

Present your ideas to the group

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Thank YouForListening

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Reference Page

Anon, 2008. History Briefly Stated [Online] [Viewed 08/12/2011]. Available from: http://sitara.com/china/history.html

T. Lambert, 2010. A Short History of China [Online] [Viewed 08/12/2011]. Available from: http://www.localhistories.org/china.html