FindYourMovie

Joseph Charlot – Anton Monjon

How to promote movies through Social Medias?

Plan

I. Using Social Networks

II. Using Video Channels

I. Using Social Networks

Which ones?

Facebook is going to reach

1 Billion Users in 2012

I. Using Social Networks

I. Using Social Networks

How?

Open Graph

Facebook Page

Like Button

I. Using Social Networks

The most influential

social network

Twitter

I. Using Social Networks

TwitterHow?

Create an account

Start following company and people

around movie business

Tweet regularly about FindYourMovie

(podcast, news, …)

I. Using Social Networks

A promising

mix of Twitter and Facebook

Google+

I. Using Social Networks

Google+

+1 button on our news/podcast

Google+ Page

Share movie related content

Add to your circle movie related

people or companies

How?

I. Using Social Networks

We can recommend a

movie to watch through :

II. Using Video Channels

490 million unique users every monthThe largest and most used online video provider

81% of internet users watch online videos On average, 173 video per month

II. Using Video Channels

Main competitor of YouTubeFrench, 128 th most watch site

II. Using Video Channels

New on the marketGetting more and more audiance

Used a lot by artistsHQ videos

II. Using Video ChannelsSolutions to promote videos on those medias:

Create your own video channel, easier for followersand subscribers

Have a strong visual Identity

Make videos that bring, teach something new: reviews, tutorials, tips, advices…

Be short, be concise, long videos don’t attract viewers

II. Using Video Channels

Be an expert in your domaine Post regulary in order to create expectation, an

event, even an addiction Go live! Select a theme and make a video

answering live to few viewer’s questions through a chat.

Make interactive videos Promote them, on blogs, sites, link them

whenever you can.

II. Using Video ChannelsAdvantages

Access to statistics

Easy sharing Easy rating

Proximity with the audiance

Any questions?