Finding out...what we don’t know
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London Oslo Rotterdam São Paulo www.liveworkstudio.com what we don’t know Finding out… May 2016 USER RESEARCH Department of Health tirsdag 28. j uni 2022 Livework © 2016 @alexnisbett
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Transcript of Finding out...what we don’t know
London Oslo Rotterdam São Paulowww.liveworkstudio.com 1. mai 2023
what we don’t know
Finding out… May 2016
USER RESEARCH
Department of Health
Livework © 2016
@alexnisbett
We blogged about our design collaboration with DH. Well worth visiting.
Livework © 2016
User research?
Because we don’t know the answers
Livework © 2014
User research?Inspiration Validation
Designing the right thing
Designing the thing right
Typically utilsed for two distinct reasons. First, for inspiration.
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Qualitative research
Aspect Quantitative research
Discovery, understanding and inspiration - ‘why’
Purpose Specific questions, test, validate ‘what’
Empathic Approach Measurement
Free-form or semi-structured using design tools and probes
Data collection Rigid structure, pre-categorised
Researcher intimately involved, results subjective
Researcher Researcher detached, results are objective
Small samples, in natural setting
Sample size Large samples to produce generalised results
We recognise the value of qualitative and quantitative research.
Livework © 2014Former head of user research at GDS. Worth following.
We conducted depth interviews in the homes of health visitors.
We observed queuing for a blood sample procedure at Oslo University Hospital.
We observed the surgical environment first hand. Dressing appropriately.
We accompanied emergency transport for senior citizens in Norway.
We explored the essential differences in a research problem and recruited accordingly. 11
All consumers considering a health and fitness programme for first time, or returning after inactivity.
Livework © 2014Our request to potential participants took advantage of existing activities.
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About you
Your experience to date
Your interactions
Information
Reflecting
We designed discussion guides to balance depth and breadth.
We engaged our interviewees with probes to facilitate the conversation.
We used empathy and sensitivity to help interviewees open up on challenging topics.
“At times I am not able to cope.”We met with Londoners in their homes, heard their stories and tried to understand their experiences, needs, and aspirations. This helped them to engage with their experiences, connect with others and consider helpful information and services.
Nurse
Doctor
Receptionist
Doctor
HCA
GP Practice
We brought together multiple roles to problem solve together.
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User research?Inspiration Validation
Designing the right thing
Designing the thing right
We built paper prototypes to quickly bring concepts to life. 18
We built more sophisticated prototypes to carefully test interactions. 19
We built accurate prototypes to test use in real situations. 20
We validated our concepts with larger groups using google surveys. 21
We analysed, measured and ranked the survey results.
We helped our partner organisation have multiple, lasting impacts.
Sustained impact…Influencing policy via the NHS maternity reviewInforming the design of national services e.g. NHS.UKThe lasting impact of bringing teams together (Public Health England, NHS Business Services Authority) informing Healthy Start and maternity exemptions. A model for a new way of working.
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FROM PREGNANCY TO EARLY YEARS - DH
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1.Go out and meet real users
2.Understand their real needs
3.Be inspired4.Design services they will value
(and that make sense to the organisation)
5.Build, test, repeat…
Get involved. Stay involved.
London Oslo Rotterdam São Paulowww.liveworkstudio.com 1. mai 2023
CONTACT
www.liveworkstudio.com
Alex Nisbett
Livework © 2016
[email protected]+44 (0)7 860 564414
Thank you ;-)
http://liveworkstudio.com
