Financial Statement Analysis Presentation
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Understanding, Analyzing and Using Financial
StatementsPresented by:
Wade Farquhar
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Taking the Mystery out of Financial Statements
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9:00 Seminar begins10:00 Break11:00 Break12:00 Lunch 1:00 Afternoon session begins 2:00 Break 3:00 Break 3:50Complete evaluations 4:00Dismiss
Today’s Schedule:
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Link for this and other presentations:
www.LeanTeams.ca
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Balance sheet.
What we will cover today:Key terms and core concepts for financials.
Financial ratios.
Income statement.Cash flow.
23456
1
Reporting standards and mechanisms.
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Why do you want to know how to analyze and use financial
statements?
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Businesses that plan and track against their plan grow
30% faster.
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Basic Principles
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What is GAAP?Generally Accepted Accounting Principles
A widely accepted set of rules, conventions, standards, and procedures for reporting financial information, as established by the Financial Accounting Standards Board.
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Separate entity – activity is separate from owners or other business.Ongoing concern – the company is assumed to continue into the future.Money as a unit of measurement.
Basic Assumptions
Periodicity – activity is broken down into cycles of short duration.
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Historical cost is verifiable and objective measurement.Revenue recognition takes place when an exchange transaction has occurred. The matching principle means that costs should be matched with related revenues in the same period.Full disclosure requires that information be sufficient for the user to make decisions.
Accounting Principles
Conservativism requires bad news to be recognized early and good news… late.
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Accrual accounting records expenses when incurred (according to the matching principle) and revenues when the sale is made.
Materiality is the principle that judgement be used in determining how transactions are to be handled.
Objective evidence requires that interpretations be supported and verifiable.
Accounting Principles
Consistency requires that decisions (especially subjective interpretations) be consistent.
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Credit rating.Contractual commitments.Quality of products.Effectiveness of R&D.
Non-Disclosed Items
Integrity of employees.Preparer’s biases.
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The cost to produce a product or deliver a service.The sales price of a product or service.Gross and net margins on a product or service.Budgets.
Internal Uses
Variances.Whether to make or buy a product.
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Investors.Vendors.Banks.Financial Analysts.
External Users
Government regulatory agencies (the SEC).
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Financial AccountingVs.
Managerial Accounting.
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Mainly concerned with aggregate numbers.Oriented towards outside parties.Tells the financial history of a company.Indicates general trends.Does not specify about how results were achieved.
Financial Accounting
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Managerial accounting is proactive in nature, whereas many of the actions based on standard accounting are reactive in nature.
Managerial accounting provides information at the product, department, or business level.Managerial accounting provides real-time information to increase the speed of the feedback cycle.
Managerial Accounting
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4 Key Financial Statements1
2
3
4
The Balance SheetThe Income Statement
Statement of Owners Equity
Statement of Cash Flow
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Equity
Future benefit obtained or owned by a company.
Liabilities
Assets
Investment by ownersDistribution to ownersRetained earningsRevenuesExpensesGainsLosses
Future sacrifices arising from present obligations.
Decreases in net assets resulting from transfers from a company to an owner.
Increases in net assets resulting from transfers to a company by an owner.
Value that remains in a company after deducting its liabilities.
Changes in net assets from transactions from non-owner sources.
Increases in assets by delivering goods or services.
Increases in net assets from transactions other than revenues or investments by owners.
Asset outflows from delivering goods or services.Decreases in net assets from transactions other than expenses or distributions to owners.
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The devil is in the details.
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The Balance SheetAssets = Liabilities
+ Equity
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How does a company purchase an item?
1One of two ways:
Purchased items are assets, therefore:
2Financing.It uses the owners money to make the purchase.
Assets = Liabilities + Equity
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Intangible assets – items that have value but that have no physical existence.
Current assets – to be consumed or converted within one year.Fixed assets – long term investments that help a company generate profits for more than one year.
Other assets – tangible assets not used in the company’s ongoing operations.
Assets
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Patents – lifespan of 17 years granted by government.Copyrights – the life of the author plus 50 years.Trademarks – not to exceed 40 years.Leases – when prepaid create an intangible asset.
Intangible Assets
Licenses – spread out over the cost of the license.Goodwill – no verifiable cost basis… except in the case of an acquisition.
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Depreciation and Amortization
The beginning of the “art” of finance
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Depreciate fixed assets, amortize intangible assets.
They are not the same thing… but they function in the same way.The cost of an item is allocated out in many chunks over a period of time.
Depreciation and amortization schedules are often defined by the biases of a company.
Depreciation and Amortization
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Capitalized expenditure – an expense that is recognized over many periods rather than when cash is paid out.Salvage value – the expected (estimated) value of an item once it has used up its utility to a company.
Accumulated depreciation – the cumulative sum of all the years’ worth of wearing out that has occurred in an item.
Gross fixed asset – the purchase price of an item including all costs to put the item into service.
Key Terms
Book value – Purchase price minus accumulated depreciation, also known as Net Fixed Asset Value.
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Depreciation is a deductible expense. Therefore increasing the amount decreases the taxable income.Startups often use it to reduce taxes in order to free up money for investment in future years.When items are purchased with loans, the tax savings can be used to make additional payments toward loan principals. These additional payments reduce the overall interest paid.
Why use accelerated depreciation?
Cash received sooner is more valuable than cash received later.
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Companies can increase earnings by spreading out depreciation over a longer period of time.
This is a valuable tool for publicly traded companies that want to show high earnings to boost stock prices.
This effect is compounded by the fact that depreciated amounts are the same size over time, rather than larger up front.
Why use straight-line depreciation?
This is a commonly used tactic, in various forms, for publicly traded companies to commit fraud or drive the business into bankruptcy.
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Liabilities+
Owners Equity
+
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Current liabilities are satisfied within one year, generally from the sale of current assets or services.
Liabilities are the rights of others to the money, products or services of the company.There are two general types of liabilities:
Long-term liabilities will not be satisfied within one year.
Liabilities
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Retained earnings are the accumulated earnings of a company that are not redistributed to owners.
Capital stock, sometimes called preferred stock is a broad description of the owners’ interest in a corporation.Additional amount paid in capital is the amount over and above the stock par value that owners put into the corporation.
Treasury stock is stock that has been re-acquired by the corporation and is being held.
Equity
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Equity is the claim of owners on a company’s assets.Another way to look at it is that equity always equals a company’s assets minus its liabilities.
Equity
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Master T Account
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The Income Statement
A manager’s best friend
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Discloses a company’s profit or loss during a specified period of time.
Can be called the Profit and Loss (P&L) or statement of operations.The person using the statement must be aware of the accounting basis used by the company.
What is profit?
Income Statement
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Net income – gross profit minus operating expenses.
Profit is not total sales.
Gross profit – a company’s total sales minus direct costs.
EBITDA – Earnings before interest, taxes, depreciation, and amortization.
Profit
Profit is always an estimate.
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Cash basis:Revenue is recorded when payment is
received and expenses are recorded when paid.
Accrual basis:Revenue is allocated to the period or periods it is earned, regardless of when it is collected.
Cash vs. Accrual
Expenses are applied to the period in which they are incurred rather than when they are paid.
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SalesCost of goods sold (direct costs)Operating expensesOther income and expenses – income and expenses from sources other than the principal activity of the business.Net income
Key Elements
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When a product or service is enjoyed it means that the “earning process is complete.”
Revenue is recognized when products or services are received by the buyer.Benefits from a product or service can be received or enjoyed all at once or over a period of time.
When the earning process is complete it means that there has been a “transfer of rights.”
Revenue Recognition
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January February March April May June
Invoice for 6 mo.
of services
Service ExampleSix month service agreement
When is the revenue recognized?
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January February March April May JuneInvoice
for 6 mo. of
servicesJournal entry
withdrawing 5
months
Journal entry
recognizing 1
month
Journal entry
recognizing 1
month
Journal entry
recognizing 1
month
Journal entry
recognizing 1
month
Journal entry
recognizing 1
month
Service ExampleSix month service agreement
When is the revenue recognized?
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January February March April May June
Invoice for 1 mo.
of services
Invoice for 1 mo.
of services
Invoice for 1 mo.
of services
Invoice for 1 mo.
of services
Invoice for 1 mo.
of services
Invoice for 1 mo.
of services
Service ExampleSix month service agreement
When is the revenue recognized?
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Activity February March April May June
IncomeSell
inventory item with markup
ExpensePurchase inventory
item
Product ExampleInventory part purchase and
resale
When is the expense recognized?
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Activity February March April May June
IncomeSell
inventory item with markup
ExpensePurchase inventory
item
Product ExampleInventory part purchase and
resale
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Net SalesGross Sales
- Sales Discounts- Sales returns and
allowances= Net Sales
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Can include cost of services when labor is being resold.
Expenses to manufacture or purchase merchandise that has been sold.Takes into account materials costs, labor, and factory expenses.
Cost of Goods Sold (COGS)
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Example$600,000 +
$700,000- $25,000_____________________
$1,275,000 -
$25,000_____________________$1,250,000
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In selling prices.
Begin modeling different outcomes with changes:
In quantities of units sold.
In cost of goods as purchase units are increased/decreased.
Gross Profit Ratio
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Administrative supplies costs.Office salaries (oftentimes all salaries).Depreciation expenses.Rent expenses.Insurance.Tax expenses.
Operating Expenses
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Expense Allocation
Where the game is won… or lost
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Revenues $1,000,000Cost of sales -750,000Gross margin 250,000Administration -100,000Profit before taxes 150,000Taxes -50,000Net Profit $100,000
Standard Income Statement
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• This works if all the activities of the organization are similar in profitability.
• Assumes all costs will vary equally with changes in revenues.
• In complex situations it does not provide enough information for monitoring, planning or taking corrective action.
Issues:
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Product Line A
Product Line B
Total
Revenue $750,000 $250,000 $1,000,000Cost of Sales $520,000 $230,000 $750,000
Gross margin $230,000 $20,000 $250,000
Administration
$100,000
EBITA $150,000
Taxes 50,000
Net profit $100,000
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Product Line A
Product Line B
Total
Revenue $750,000 $250,000 $1,000,000Cost of Sales $520,000 $230,000 $750,000
Gross margin $230,000 $20,000 $250,000
Administration
$70,000 $30,000 $100,000
EBITA $150,000
Taxes 50,000
Net profit $100,000
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New Construction Remodelling0%
20%
40%
60%
80%
100%
120%
COGS % to Income Earned
% of Total Income % COGS/Income
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New C
onstr
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New C
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contr
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Remod
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New C
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Remod
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$2,000.00
$4,000.00
$6,000.00
$8,000.00
$10,000.00
$12,000.00
$14,000.00
Gross Profit Analysis: Income to COGS
Income Cost
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Statement of Owners Equity
Retained Earnings
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Master T Account
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Two PathsStay in the company
(investment)Exit the company
(distribution or dividend)
Earnings
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EquityInvestments by owners
(stock)+ Retained earnings
= Total Equity
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Statement of Cash Flow
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Wait a second, we already talked about profit.
Profit is cash, right?
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$300k
Startup
expenses
Cash in the
bank
Profitable Enterprise Inc.
February AprilJanuary March
Invoice all customers on 60 day terms.
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$300k
Startup
expenses
Cash in the
bank
Profitable Enterprise Inc.
February AprilJanuary March
Invoice all customers on 60 day terms.
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Money in, and Money out
Cash flow is:
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Investing activities – purchases and sales of assets, other companies’ debts and equity.
Operating activities – Transactions related to providing goods and services and paying expenses to generate revenues.Financing activities – Issuance of capital stock, debt securities, dividend payments, debt repayment
3 Sources of Cash
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Collections from customers
Money Out
Payments to employees
Other operating disbursements
Receipts of interest and dividends on investments
Operating
activities
Source: Bushee, Bryan. Introduction to Financial Accounting. Wharton School of Business Online, 2015.
Money In
Payments to suppliers
Payments of interest and tax
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Divestitures
Money Out
Acquisitions of PP&E and intangiblesSale of
investments
Investing
activities
Source: Bushee, Bryan. Introduction to Financial Accounting. Wharton School of Business Online, 2015.
Money In
Acquisition of business
Purchase of investments
Sale of PP&E and intangibles
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Issuance of new stock
Money Out
Purchase of treasury stockBorrowing
money
Financing
activities
Source: Bushee, Bryan. Introduction to Financial Accounting. Wharton School of Business Online, 2015.
Money In
Payment of dividends
Payment of principal on debt
Reissuing treasury stock
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Statement of cash flow format:Net cash from operating activities.
+ Net cash from financing activities.+ Net cash from investing activities.
The Statement of Cash Flows
Non-cash transactions are also disclosed at the bottom of the statement.
Net change in cash balance.
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The direct methodThe indirect method
Two ways to figure cash flow:
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Rarely used for operating activities.
Lists all major operating cash receipts and payments by source/use of funds.Always used for financing and investing activities.
The Direct Method
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Cash collected from customers (ARs).Interest and dividends received.Other operating receipts.Cash paid to employees and suppliers.Interest payments.Income tax payments.
The Direct Method Discloses
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Begins with net income and reconciles that amount to net cash flow.Removes non-cash items from net income.
Only used for operating activities.
Adds in additional cash flows not included in net income.
The Indirect Method
Most companies use this method for calculating cash flows related to operating activities.
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Deferrals of past operating receipts and payments.Accruals of expected future operating receipts and payments.
Non-cash gains and losses.
Changes in receivables, inventories, and other operating current assets and liabilities.
The Indirect Method Excludes
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Operating cash minus cash for long-term investments.Which figure is used for “operating cash flow?”Cash from operations before
interestEBIT + DepreciationEBITDANet income adjusted for depreciation and other non-cash items – increase in working capital.
Free Cash Flow (FCF)
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Financial Ratios.
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Activity – operations efficiency.Leverage – how company uses debt.
Liquidity – important for lenders.
Profitability – important for investors.
Four Main Categories
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Horizontal AnalysisCompares internal company results year over year.
Compares time period results as a percentage of net sales.
Vertical Analysis
Two Main Methods:
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Ratios are comparisons of one number to another.Ratios must be compared to a benchmark.
Compare the same firm across time (time series).Compare a different firm or to the industry (cross-sectional analysis).
Ratios are contextual.Ratio analysis does not provide answers; it helps you ask better questions.Source: Bushee, Bryan. Introduction to Financial Accounting.
Wharton School of Business Online, 2015.
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Ratios have multiple definitions.There is not GAAP standard for ratio analysis.You must use the same definition to make valid comparisons.
Choosing the appropriate benchmark is important.Major changes in the company make
time series comparisons difficult.Differences in strategy or structure distort cross-sectional analyses.
Misusing Ratios
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Is $10 mil. in net profit a good or bad thing?It depends on the amount of capital invested to achieve that result.
ROE = Net return/average shareholders’ equity.The numerator shows how much return the company generated for shareholders. The denominator shows the shareholders’ investment. This is the best measure for ROI.
Return on Equity (ROE)
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Operating performanceReturn on Assets (ROA) = Net income/Avg. assetsMeasures how effectively managers use company resources (assets) to make profit. Financial leverageHow much do managers use debt to increase the company’s assets for given level of investment.Leverage = Avg. assets/Avg. equity
Two Drivers of ROE
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ProfitabilityHow much profit does the company earn on each dollar of sales.Return on sales (ROS) = Net income/sales
EfficiencyHow much sales does the company generate based on its available resources.Asset turnover (ATO) = Sales/Avg. assets
Two Drivers of ROA
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Return on EquityOperating Performance X
Financial Leverage
ROE = Net income/assets
X Assets/equity
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Benchmarking.
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A tool to measure your business against your competitors within your region and industry.You can compare your revenues, costs, average days to collect, average days to pay, etc.
Have you ever wondered how your competitors operate?
To see the company website that provides this service click here.
Benchmarking
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Businesses that plan and track against their plan grow
30% faster.
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Evaluating Capital Investments
How do you know when it is a good time to invest?
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Net Present Value (NPV)Puts a value on tomorrow’s cash inflows from an investment in today’s dollars.
Calculates the interest rate below which an investment is a good idea.
Internal Rate of Return
Two Methods:
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Net Present Value
Initial Cost
Value of Future
Revenues
Is it a good deal?
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Annual Reports
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Expense allocation.
Estimates and assumptions.
Revenue recognition.
Depreciation and amortization schedules (this includes salvage value and useful life estimates.
Annual Report Footnotes
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Skim the highlights – written by the managers.Read the footnotes.
Skip the letter to shareholders.
Then go back to the financial statements and read them with a whole new set of eyes.
Reading an Annual Report
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Accounting policies – choices made which would be important in interpreting results.Related party transactions – such as between the company and a shareholder, officer, or subsidiary.Subsequent events – relevant events that happened between when financials were prepared and report issued.Doubt concerning continued existence – any information contrary to “going concern” must be disclosed.Contingent liabilities – potential liabilities, such as a pending lawsuit not certain enough to record yet.Significant risks and uncertainties – nature of operations, use of estimates, high concentrations.
Disclosure Requirements
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Unqualified opinionSometimes called a “clean” opinion, is that all material aspects are presented fairly in conformity with GAAP.
Will state the issues or disclosures that the auditor cannot grant an unqualified opinion. This could be as a result of non-conformity with GAAP.
Qualified opinion
Qualified vs. Unqualified
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Earnings per share – Actual earnings on each share of stock. This is ROE/number of shares outstanding and helps see dilutive effects.Interim reporting – required when companies are required to report on a semi-annual or quarterly basis.
Segment disclosures – required so that the reader may become more aware of risks that management sees within the company.
Special Disclosures
MD & A – gives readers management’s opinion on the results of the company.
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The Securities Exchange Act of 1934Public Utility Holding Company Act of 1935Trust Indenture Act of 1939Investment Company Act of 1940Investment Advisors Act of 1940Securities Investor Protection Act of 1970
The SEC Enforces:
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1. Business2. Properties3. Legal Proceedings4. Submission of Matters to a Vote5. Market for Registrant’s Common Equity and
Related Stockholder Matters6. Selected Financial Data7. Management’s Discussion and Analysis
Form 10-K
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8. Financial Statements and Supplementary Data
9. Changes in/Disagreements With Accountants
10.Directors and Officers of the Registrant11.Executive Compensation12.Security Ownership13.Certain Relationships & Transactions14.Exhibits/Financial Statement Schedules
Form 10-K, cont.
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1. Financial Statements2. Management’s Discussion and Analysis3. Legal Proceedings4. Changes in Securities5. Defaults Upon Senior Securities6. Submission of Matters to a Vote of Security
Holders7. Other Information
Form 10-Q
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Government Accounting
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Regulated by the Government Accounting Standards BoardMany similarities between private and government accounting.Annual reports are different due to the external users of the report:
Citizenry – taxpayers, voters, and service recipients.Oversight bodies – commissions, councils, boards, and executives responsible for taking corrective action.Investors and creditors – municipal securities investors and underwriters, insurers, etc.
Government Accounting
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Determining finance-related laws – bond covenants, grant restrictions, tax limits.Evaluating efficiency and effectiveness – service costs, efforts and accomplishments.
Comparing results with budgets – so that accountability can be maintained in the future.
Goals of Govt. Accounting
Assessing results – the entity’s financial position and ability to continue to provide services.
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They are fiscal and accounting entities with a self-balancing set of accounts segregated for the purpose of carrying on specific activities or attaining certain objectives in accordance with special regulations, restrictions, or limitations.
Governmental accounting systems are organized and operated as “funds.”
Fund Accounting
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Special Revenue Funds for specific revenue sources restricted to expenditures for specific purposes.Capital Projects Funds for acquiring or constructing major capital facilities.
General Fund for all financial resources except those in another fund.
Governmental Funds
Debt Service Funds for general long-term debt principal and interest.
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Internal Service Funds for financing between agencies or departments of the government.
Enterprise Funds for operations similar to private businesses or where determination of revenue, expenses and/or net income is appropriate.
Proprietary Funds
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Nonexpendable Trust Funds
Pension Trust Funds
Expendable Trust Funds
Agency Funds
Fiduciary FundsAssets held in a trustee capacity, including:
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EncumbrancesAn encumbrance, which is unique to governmental accounting, is the reservation of a portion of an applicable appropriation that is made because a contract has been signed or a purchase order issued.
The encumbrance is usually recorded in the accounting system to prevent overspending the appropriation.
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Audits.
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1. Proposal2. Engagement letter3. The importance of internal controls4. Audit schedule:
• Physical inventory• Confirmation of receivables• Field work
5. Divide preparation of audit work-papers
Preparing for an Audit
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Audited StatementsHere is what it means:
“An independent accountant has applied a variety of techniques to obtain evidential matter sufficient to express an informed opinion about whether the financial statements conform with GAAP. The accountant must comply with professional standards and conduct the examination in accordance with Generally Accepted Auditing Standards.”
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Reviewed StatementsHere is what it means:“An independent accountant has performed inquiry and analytical procedures sufficient to provide a reasonable basis for expressing limited assurance that there are no material modifications that should be made to the statements in order for them to be in conformity with GAAP or, if applicable, with another comprehensive basis of accounting.”
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Compiled StatementsHere is what it means:“An independent accountant presents in the form of financial statements for a nonpublic company, information that is the representation of management (or owners) of the client without the accountant undertaking to express any assurance on the statements.”
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Audit risk and materiality
Reliance on internal controls
Errors and irregularities
Related party transactions
Illegal acts
Going concern
Audit Challenges
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Title
Addressee
Introductory Paragraph
Scope Paragraph
Opinion Paragraph
Signature
The Auditor’s Report
Date
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Internal AuditingPer the Institute of Internal Auditors and internal audit is “an independent, objective assurance and consulting activity designed to add value and improve an organization’s operations. It helps an organization accomplish its objectives by bringing a systematic, disciplined approach to evaluate and improve the effectiveness of risk management, control, and governance processes.
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Evaluate and improve the effectiveness of risk management, control, and governance processes.Evaluate emerging technologies.
Examine global issues.Analyze opportunities.
Assess risks, controls, ethics, quality, economy, and efficiency.
Internal Audit Goals
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The reliability and integrity of information.
Compliance with policies and regulations.
Economical and efficient use of resources.Safeguarding of assets.
Operational goals and objectives.
Internal Auditor’s RoleReview:
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Financial AuditsHave accurate financial statements as their objective.
Have compliance and/or operational improvements as their objective.
Operational Audits
Comparing Audits
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… AND YOU’RE DONE!
Thank you.
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Link to this presentation:www.LeanTeams.ca/
resources
Wade Farquhar