Financial Plan E Farm

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eFarm Pilot Operations : Financial Summary ( Feb 2008 through April 1 2009) Start-Up Funds Amount Totals Depreciation Notes Fixed Assets Real Estate $ - Buildings - 10.00 years Leasehold Improvements 250,000 7.00 years Equipment 250,000 7.00 years Furniture and Fixtures 100,000 5.00 years Vehicles 600,000 5.00 years Other Fixed Assets 50,000 5.00 years Total Fixed Assets 1,250,000 Operating Capital Pre-Opening Salaries and Wag 600,000 Prepaid Insurance Premiums 20,000 Vehicle , core assets Beginning Inventory 10,000 Legal and Accounting Fees 150,000 Rent Deposits 150,000 Utility Deposits 10,000 Supplies 20,000 Technology development 150,000 Marketing and promotions 150,000 R & D 150,000 Licenses 50,000 Trials and pilots 120,000 Other Initial Start-Up Costs 100,000 Travel , Misc expenses, Bad debts Working Capital (Cash On Han 50,000 For existing businesses, this is the "bucket" of cash plus receivables that will be Total Operating Capital 1,730,000 be collected less payables paid out in cash in the first month of the plan Buffer (as %) 5% Total Startup Expenses INR 3,129,000 Sources of Funding Amount Totals Loan Rate Term in Months Monthly Payments Owner's Cash Injection 75.47% 2,000,000 Outside Investors 15.09% 400,000 Additional Loans or Debt 0.00% Personal soft loans/angel fu 9.43% 250,000 4% 24 INR 10,856 Commercial Loan 0.00% - 9.00% 84.00 INR 0 Commercial Mortgage 0.00% - 9.00% 240.00 INR 0 Total Sources of Funding 100.00% INR 2,650,000 INR 0

Transcript of Financial Plan E Farm

Page 1: Financial Plan E Farm

eFarm 3-May-23

Pilot Operations : Financial Summary ( Feb 2008 through April 1 2009)

Start-Up Funds Amount Totals Depreciation NotesFixed Assets

Real Estate $ - Buildings - 10.00 yearsLeasehold Improvements 250,000 7.00 yearsEquipment 250,000 7.00 yearsFurniture and Fixtures 100,000 5.00 yearsVehicles 600,000 5.00 yearsOther Fixed Assets 50,000 5.00 years

Total Fixed Assets 1,250,000

Operating CapitalPre-Opening Salaries and Wages 600,000 Prepaid Insurance Premiums 20,000 Vehicle , core assetsBeginning Inventory 10,000 Legal and Accounting Fees 150,000 Rent Deposits 150,000 Utility Deposits 10,000 Supplies 20,000 Technology development 150,000 Marketing and promotions 150,000 R & D 150,000 Licenses 50,000 Trials and pilots 120,000 Other Initial Start-Up Costs 100,000 Travel , Misc expenses, Bad debtsWorking Capital (Cash On Hand) 50,000 For existing businesses, this is the "bucket" of cash plus receivables that will be

Total Operating Capital 1,730,000 be collected less payables paid out in cash in the first month of the planBuffer (as %) 5%

Total Startup Expenses INR 3,129,000

Sources of Funding Amount Totals Loan Rate Term in Months Monthly PaymentsOwner's Cash Injection 75.47% 2,000,000 Outside Investors 15.09% 400,000 Additional Loans or Debt 0.00%

Personal soft loans/angel funds 9.43% 250,000 4% 24 INR 10,856Commercial Loan 0.00% - 9.00% 84.00 INR 0Commercial Mortgage 0.00% - 9.00% 240.00 INR 0

Total Sources of Funding 100.00% INR 2,650,000 INR 0

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Income Statement

Income Volume(in kgs) Totals CommentsWholesale transactions 40000 480000 sales thro SHGs, Market , Low cost stallsRetail transactions 4000 60000 Organic sales, Brand stores , van based sales, Cut vegetables etc.,Other income - Consulting 600000 Technology consulting to clients

Total income 1140000

Cost of saleWholesale transactions 40000 400000 cost of puchase of raw materialsRetail transactions 4000 48000 COGS + sorting, grading, cleaning,packing expensesConsulting 300000

Total Costs 748000

Gross Margin 392000Gross Margin % 52%

Salaries and wages 600000Operating Expenses 2170000 Initial costs high owing to set up of infrastructure , training , trial runs etcLoan repayments (monthly) 10856Net income (Profit/Loss before tax) (2508272)

Note : Being a pilot phase , the scope was to test out the model , apply lessons learnt, and develop the processes and core technologies required for a steady state operation.

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Investors SnapshotYear 1 Year 2 Year 3 Total

Key indicators (Figures in lakhs)Sales 346.7024 1446.1961 3412.1141 5205.0126Net profit before tax -319.7677 -139.15363 570.0638 111.14249

Amount of seed funds required (in Rs lakhs) 310 130 0 440

Utilization of fundsRural / Sourcing / Backward Integration 93 39 30.00%Urban Distribution network/ Marketing 93 39 30.00%Technology 93 39 30.00%R&D 31 13 10.00%

Social Impact No. of farmers benefitted 792 3496 10472No. of truck drivers benefitted 297 1311 3927No. of vegetable vendors benefited 432 2107 4699Jobs created 856 19537 98694

Key indicatorsROIIRR

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1 USD = 45 Rs(In USD)

$ 11,570,000 $ 250,000

$ 1,000,000

3 acres per farmer at 3 tonnes pm4 tonnes per truck , 2 drivers (long + local)Each localised store would support 3 small vendorsEach registered user represents 1 new job created

Please refer : Social Impact worksheet for details

Please refer : projected sales revenue & Year end summary sheets for reference

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eFarm 3-May-23Salaries and Wages : Worksheet for current and future year projections

Salaries and Related Expenses # Assumptions Wage Base Monthly Year One Year Two Year Three

Percent Change 100.00% 100.00%

Salaries and WagesOwner's Compensation 2 $ 50,000 600,000 1,200,000 2,400,000 Salaries - - - - Wages

Full-Time Employees 20 520,000 6,240,000 12,480,000 24,960,000 Estimated Hours Per Week 40.00 Estimated Rate Per Hour 150.00

Part-Time Employees 5 21,667 260,000 520,000 1,040,000 Estimated Hours Per Week 20.00 Estimated Rate Per Hour 50.00

Consultants / Advisors 10 10000 100,000 1,200,000 2,400,000 4,800,000 Total Salaries and Wages 691667 8,300,000 16,600,000 33,200,000

Payroll Taxes and BenefitsPPF 6.00% 41,500 498,000 996,000 1,992,000 Medicare 2.00% 13,833 166,000 332,000 664,000 Employee Health Insurance 2.00% 13,833 166,000 332,000 664,000 Other Employee Benefit Programs 1.00% 6,917 83,000 166,000 332,000

Total Payroll Taxes and Benefits 76,083 913,000 1,826,000 3,652,000

Total Salaries and Related Expenses 767,750 9,213,000 18,426,000 36,852,000

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Expenses Breakup - Assumptions & Guideline Values (Work sheet)

A. Sourcingassumptions total

1 Collection centre 3000000

2 Training 480000

3 Promotion 180000Total 3660000

B. Logistics & Distribution

1 Trucks on permanent lease 1728000

2 Distribution centre at Chennai 2720000

3 Promotion 180000

4 Training 240000

5 Communication devices 15000

6 Calltime charges 600007 Misc(Uniforms, badges,time entry) 1000/month 12000

Total 4955000

C Sales and Marketing

1 Model Pushcarts 20000

2 Model Van 345600

3 Model store(small format) 900000

3 collection centres @10 lakhs per year per centre

2 training sessions per month @ Rs20,000 per session

1 session per month @Rs15000/session

6 deliveries per week, Rs 6000/delivery

2 centres at Rs 13.6 lakhs/centre

1 session per month @Rs15000/session

1 training sessions per month @ Rs20,000 per session5 devices @ 3000/device

5 SIMs @ 1000/SIM/month

2 carts @ 10000/cart3 Vans @ 1200/day

3 stores at Rs25,000/month per store

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4 Training 960000

5 Billing devices 25000

6 Promotion(media) 144000

7 Promotion(web) 182500

8 Promotion(handbills) 146000

9 Promotion(Banners) 10000

10 Promotion(trade fairs) 300000011 Telemarketing(Outbound calls) 150calls/day 129600

12 New store launch events 60000013 eFarm promo video 10 min video 3000014 eFarm training videos 30 mins 3000015 eFarm audio tracks for carts 30 mins 5000

Total 6527700

D Technology & Backoffice

1 Laptop & PCs 8800002 Printer 2 @3500 / unit 7000

3 Software & Media 1760000

4 Phones & Mobiles 400005 Office rental 25000/month 3000006 Utilities(phone, broadband,power) 7000/month 840007 Supplies(Paper,cartridge) 10000/month 1200008 Website registration Onetime 5000 50009 Hosting expenses(shared) 2500/month 30000

10 Hosting(dedicated) 30000011 AMC 2000/month 2400012 Gateways & TPIs 15000/month 180000

4 training sessions per month @ Rs20,000 per session10 devices @ 2500/unit

1 ad per week @Rs3000/insert

1000 impressions/day, @Rs500/day

200 brochures/day @ Rs2/brochure

10 large banners @500 , 50 small banners @100

1 per quarter @75000 per event

1 per month at Rs 50,000 per launch

5 Leased laptops at 4000/m, 5 leased PCs at 4000/month,10 machines at purchase at 40000

200% of HW costs10 units @ 4000/unit

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Total 3730000

E R&D

1 PriceBaseline study 60000

2 Standardised collection 30000

3 Intransit storage 30000

4 Coldstorage carts 50000

5 Model stores-Design&Prototype 100000

6 Buyers Guide & Tips 15000

7 Health benefits of produce 15000

8 Processed foods & pre-cuts 50000

9 AgriXML 30000

10 Waste reduction & composting 20000Total 400000

F HR1 Salaries2 Founders (2) 50000 12000003 Core4 Operations & Finance - Head 45000 5400005 Sourcing Manager(1) 25000 3000006 Distribution Manager(1) 25000 3000007 Sales Manager(1) 25000 3000008 Business Dev. Exec(3) 15,000.00 5400009 Research 20,000.00 240000

10 Call centre exec(2) 7,000.00 16800011 Admin/Accounts/Front desk 7,000.00 9000012 Helpers(3) 5,000.00 1500013 Technology 14 Technology Consultant/Lead( 45,000.00 162000015 Sr. developer (3) 30,000.00 108000016 Jr. developer (6) 15,000.00 108000017 Testers(3) 15,000.00 54000018 Officehelp(1) 3,000.00 3600019 Parttime or Interns (5 ) 5,000.00 30000020 Advisors/Professionals21 Agriculture 5000 6000022 SupplyChain 5000 6000023 Retail 5000 6000024 Technology 5000 6000025 HR 5000 6000026 Auditing 15000 18000027 Legal 15000 18000028 Government 5000 6000029 Banking & Microfinance 5000 60000

30 1252350

2 person month+ travel1 person month+ travel1 person month+ travel2 person months+ travel2 person months1 person month 1 person month2 person months2 person months1 person month

Employee benefits(15%of base, PPF, Insurance etc)

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Total 10381350

G Miscellaneous

1 Travel & Conveyance 2880000

2 Registration in professional bodies 250003 Company registration etc 3000004 Trade marks, Logos etc 1500005 Trade licenses 100000

6 Client related expenses 2400007 Bad debts 3% of sales 0

Total 3695000

Total Expenses Year1 Year2Sourcing 3660000 3660000Distribution 4955000 4955000Sales & Marketing 6527700 6527700Technology 3730000 4476000HR 10381350 12457620R&D 400000 200000Misc 3695000 3695000

33,349,050 35971320Buffer 15% 15%

Total Expenses ### ###

Expenses

4 travels per week @15000/occurrence5 bodies at Rs5000/regn

5 meetings/week at Rs1000/meeting

11%

15%

20%

11%

31%

1%11%

Expense Distribution

Sourcing

Distribution

Sales & Marketing

Technology

HR

R&D

Misc

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eFarm 3-May-23Fixed Operating Expenses (Worksheet for current and future expense projections)

Fixed Operating Expenses Monthly Year One Year Two Year Three Notes

Percent Change 50.00% 25.00%

ExpensesSourcing 305,000 3,660,000 5,490,000 6,862,500 Distribution 412,917 4,955,000 7,432,500 9,290,625 Sales & Marketing 543,975 6,527,700 9,791,550 12,239,438 Technology 310,833 3,730,000 5,595,000 6,993,750 R&D 865,113 10,381,350 15,572,025 19,465,031 Misc 33,333 400,000 600,000 750,000

Total Expenses 2,437,838 29,254,050 43,881,075 54,851,344 DepreciationInterest

Commercial Loan 17,121 205,458 - - Commercial Mortgage - - - - Line of Credit - - - -

Total Other Expenses 17,121 205,458 - -

Buffer 10%

Total Fixed Operating Expenses 2,700,455 32,405,459 48,269,183 60,336,478

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eFarm 3-May-23Projected Sales Forecast : Year 1 and future expected growth

Products and Services Assumptions % Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 Totals

Wholesale transactionsPrice Per Unit 47,025 100.00%Variable Cost Per Unit 40,200 85.49%Gross Margin Per Unit $ 6,825.00 16.98%Projected Unit Sales

Seasonality Factor 2.53% 3.03% 3.64% 4.37% 5.24% 6.29% 7.54% 9.05% 10.86% 13.04% 15.64% 18.77% 100.00%M-O-M Growth 20% 15 18 22 26 31 37 45 54 64 77 93 111 594 Year Two M-OM 10.00% 123 135 148 163 179 197 217 239 263 289 318 350 2,622 Year Three M-O-M 5.00% 367 404 444 489 538 591 651 716 787 866 953 1,048 7,854

Fixed Expense Allocatio 65.00%Projected Revenue $ 27,919,097 Variable Costs 23,867,043 Gross Margin 4,052,054 Fixed Expenses 21,063,548 Profit (17,011,494) -60.93%

Breakeven Sales Revenu $124,066,613.51 Breakeven Sales Units 3,086

Network / Franchisee FeesPrice Per Unit $ 30,000.00 100.00%Variable Cost Per Unit $ 14,250.00 47.50%Gross Margin Per Unit $ 15,750.00 52.50%Projected Unit Sales

Seasonality Factor 0.00% 0.69% 1.39% 2.77% 5.55% 6.94% 8.32% 9.99% 11.99% 14.38% 17.26% 20.71% 100.00%M-O-M Growth 20% - 1 2 4 8 10 12 14 17 21 25 30 144 Year Two M-OM 10.00% 33 36 40 44 48 53 58 64 70 77 85 94 702 Year Three M-O-M 5.00% 98 103 108 114 120 126 132 138 145 153 160 168 1,566

Fixed Expense Allocatio 10.00%

Projected Revenue $ 4,324,771 Variable Costs 2,054,266 Gross Margin 2,270,505 Fixed Expenses 3,240,546 Profit (970,041) -22.43%

Breakeven Sales Revenu $ 6,172,468.33 Breakeven Sales Units 206

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Portal - Registrations , transactionsPrice Per Unit $ 1,710.00 100.00%Variable Cost Per Unit $ 250.00 14.62%Gross Margin Per Unit $ 1,460.00 85.38%Projected Unit Sales

Seasonality Factor 0.12% 0.58% 0.88% 1.31% 1.97% 2.96% 4.44% 6.65% 9.98% 14.97% 22.46% 33.68% 100.00%M-O-M Growth 50% 1 5 8 11 17 25 38 57 85 128 192 288 856 Year Two M-OM 25.00% 360 451 563 704 880 1,100 1,375 1,719 2,148 2,685 3,357 4,196 19,537 Year Three M-O-M 10.00% 4,615 5,077 5,584 6,143 6,757 7,433 8,176 8,994 9,893 10,883 11,971 13,168 98,694

Fixed Expense Allocatio 20.00%

Projected Revenue $ 1,463,718 Variable Costs 213,994 Gross Margin 1,249,724 Fixed Expenses 6,481,092 Profit (5,231,367) -357.40%

Breakeven Sales Revenu $ 7,590,867.74 Breakeven Sales Units 4,439

Other income - Consulting, Training etc., Price Per Unit $ 50,000.00 100.00%Variable Cost Per Unit $ 20,000.00 40.00%Gross Margin Per Unit $ 30,000.00 60.00%Projected Unit Sales

Seasonality Factor 0.12% 0.18% 0.18% 0.18% 0.19% 0.19% 0.19% 0.20% 0.20% 0.21% 0.21% 0.21% 2.25%M-O-M Growth 2% 1 1.5 1.5 1.6 1.6 1.6 1.7 1.7 1.7 1.8 1.8 1.8 19 Year Two M-OM 5.00% 1.9 2.0 2.1 2.2 2.3 2.5 2.6 2.7 2.8 3.0 3.1 3.3 31 Year Three M-O-M 10.00% 4 4 4 5 5 6 6 7 8 9 9 10 77

Fixed Expense Allocatio 5.00%

Projected Revenue $ 962,654 Variable Costs 385,061 Gross Margin 577,592 Fixed Expenses 1,620,273 Profit (1,042,681) -108.31%

Breakeven Sales Revenu $ 2,700,454.90 Breakeven Sales Units 54

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Y-O-Y

341.57%199.58%

Y-O-Y

387.23%122.99%

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Y-O-Y

2182.40%405.17%

Y-O-Y

58.73%152.76%

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eFarmProjected Income Statement - Year One

Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 Totals

IncomeWholesale transactions 705,375 846,450 1,015,740 1,218,888 1,462,666 1,755,199 2,106,238 2,527,486 3,032,983 3,639,580 4,367,496 5,240,995 27,919,097 Network / Franchisee Fees - 30,000 60,000 120,000 240,000 300,000 360,000 432,000 518,400 622,080 746,496 895,795 4,324,771 Portal - Registrations , transacti 1,710 8,550 12,825 19,238 28,856 43,284 64,927 97,390 146,085 219,127 328,691 493,036 1,463,718 Other income - Consulting, Trainin 50,000 75,000 76,500 78,030 79,591 81,182 82,806 84,462 86,151 87,874 89,632 91,425 962,654

Total Income 757,085 960,000 1,165,065 1,436,156 1,811,112 2,179,666 2,613,971 3,141,338 3,783,620 4,568,662 5,532,315 6,721,251 34,670,240

Cost of SalesWholesale transactions 603,000 723,600 868,320 1,041,984 1,250,381 1,500,457 1,800,548 2,160,658 2,592,790 3,111,348 3,733,617 4,480,340 23,867,043 Network / Franchisee Fees - 14,250 28,500 57,000 114,000 142,500 171,000 205,200 246,240 295,488 354,586 425,503 2,054,266 Portal - Registrations , transacti 250 1,250 1,875 2,813 4,219 6,328 9,492 14,238 21,357 32,036 48,054 72,081 213,994 Other income - Consulting, Trainin 20,000 30,000 30,600 31,212 31,836 32,473 33,122 33,785 34,461 35,150 35,853 36,570 385,061

Total Cost of Sales 623,250 769,100 929,295 1,133,009 1,400,436 1,681,758 2,014,163 2,413,881 2,894,848 3,474,021 4,172,110 5,014,494 26,520,365

Gross Margin 133,835 190,900 235,770 303,147 410,677 497,907 599,808 727,457 888,772 1,094,640 1,360,205 1,706,757 8,149,875

Total Salary and Wages 767,750 767,750 767,750 767,750 767,750 767,750 767,750 767,750 767,750 767,750 767,750 767,750 9,213,000

Total Fixed Business Expenses 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 2,471,171 29,654,050

Other ExpensesDepreciation - - - - - - - - - - - - - Interest

Commercial Loan 833 765 697 629 560 491 422 352 282 212 142 71 5,458 Commercial Mortgage - - - - - - - - - - - - - Line of Credit - - - - - - - - - - - - -

Taxes - - - - - - - - - - - - - Total Other Expenses 833 765 697 629 560 491 422 352 282 212 142 71 5,458

Net Income (3,105,919) (3,048,786) (3,003,848) (2,936,403) (2,828,804) (2,741,505) (2,639,535) (2,511,816) (2,350,431) (2,144,493) (1,878,858) (1,532,235) (30,722,633)

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eFarmYear End Summary

Extended Projections till 6 years

Year One Year Two Year Three Year Four Year Five Year SixYOY inc YOY inc YOY inc

IncomeWholesale transactions 27,919,097 95,363,327 190,323,509 50.00% 285,485,264 50.00% 428,227,896 50.00% 642,341,844 Network / Franchisee Fees 4,324,771 16,746,761 20,596,275 10.00% 22,655,903 10.00% 24,921,493 10.00% 27,413,642 Portal - Registrations , transactions 1,463,718 31,944,198 129,428,053 50.00% 194,142,079 25.00% 242,677,599 20.00% 291,213,119 Other income - Consulting, Training etc., 962,654 565,324 863,578 10.00% 949,935 15.00% 1,092,426 20.00% 1,310,911

Total Income 34,670,240 144,619,610 341,211,415 503,233,181 696,919,413 962,279,516

Cost of SalesWholesale transactions 23,867,043 81,522,716 162,700,799 10.00% 178,970,879 10.00% 196,867,967 10.00% 216,554,763 Network / Franchisee Fees 2,054,266 7,954,712 9,783,231 5.00% 10,272,392 5.00% 10,786,012 5.00% 11,325,312 Portal - Registrations , transactions 213,994 4,670,204 18,922,230 10.00% 20,814,453 10.00% 22,895,898 10.00% 25,185,488 Other income - Consulting, Training etc., 385,061 226,130 345,431 5.00% 362,703 5.00% 380,838 5.00% 399,880

Total Cost of Sales 26,520,365 94,373,762 191,751,691 210,420,427 230,930,715 253,465,444

Gross Margin 8,149,875 50,245,848 149,459,724 292,812,754 465,988,699 708,814,072

Salaries and WagesOwner's Compensation 600,000 1,200,000 2,400,000 10.00% 2,640,000 10.00% 2,904,000 10.00% 3,194,400 Salaries - - - - - - Full-Time Employees 6,240,000 12,480,000 24,960,000 50.00% 37,440,000 10.00% 41,184,000 10.00% 45,302,400 Part-Time Employees 260,000 520,000 1,040,000 50.00% 1,560,000 10.00% 1,716,000 10.00% 1,887,600 Consultants / Advisors 1,200,000 2,400,000 4,800,000 10.00% 5,280,000 10.00% 5,808,000 10.00% 6,388,800 Payroll Taxes and Benefits 913,000 1,826,000 3,652,000 10.00% 4,017,200 10.00% 4,418,920 10.00% 4,860,812

Total Salary and Wages 9,213,000 18,426,000 36,852,000 50,937,200 56,030,920 61,634,012

Fixed Business ExpensesSourcing 3,660,000 5,490,000 6,862,500 10.00% 7,548,750 10.00% 8,303,625 10.00% 9,133,988 Distribution 4,955,000 7,432,500 9,290,625 10.00% 10,219,688 10.00% 11,241,656 10.00% 12,365,822 Sales & Marketing 6,527,700 9,791,550 12,239,438 10.00% 13,463,381 10.00% 14,809,719 10.00% 16,290,691 Technology 3,730,000 5,595,000 6,993,750 10.00% 7,693,125 10.00% 8,462,438 10.00% 9,308,681 R&D 10,381,350 15,572,025 19,465,031 10.00% 21,411,534 10.00% 23,552,688 10.00% 25,907,957 Misc 400,000 600,000 750,000 10.00% 825,000 10.00% 907,500 10.00% 998,250

Total Fixed Business Expenses 29,654,050 44,481,075 55,601,344 61,161,478 67,277,626 74,005,389

Total Other Expenses 1,259,594 1,254,136 - - - -

Net Income (31,976,769) (13,915,363) 57,006,380 180,714,076 342,680,153 573,174,672

Notes1. Fourth year would see further infusion of funds for expansion 2. Fifth / sixth years the fixed costs and varibale costs would stabilise and would reach optimal levels3. With more entrepreneurs coming into network, most expansion costs would be borne externally

Page 17: Financial Plan E Farm

eFarmYear End Summary

Extended Projections till 6 years

Year One Year Two Year Three Year Four Year Five Year Six4. Margins would improve owing to operational efficienceis, scale and reduced wastage

de

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2. Fifth / sixth years the fixed costs and varibale costs would stabilise and would reach optimal levels3. With more entrepreneurs coming into network, most expansion costs would be borne externally

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4. Margins would improve owing to operational efficienceis, scale and reduced wastage

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eFarmFinancial Ratios

Ratio Year One Year Two Year Three RMA Industry NormsLiquidity

Current Ratio #REF! #REF! #REF!Quick Ratio #REF! #REF! #REF!

SafetyDebt to Equity Ratio #REF! #REF! #REF!Debt to Coverage Ratio #REF! #REF! #REF!

ProfitabilitySales Growth - #VALUE! #REF!COGS to Sales 0.76 #REF! #REF!Gross Profit Margin 0.24 #REF! #REF!SG&A to Sales 1.12 #REF! #REF!Net Profit Margin (0.89) #REF! #REF!Return on Equity #REF! #REF! #REF!Return on Assets #REF! #REF! #REF!Owner's Compensation to Sales 0.02 #REF! #REF!

EfficiencyDays in Receivables #VALUE! #REF! #REF!Accounts Receivable Turnover #REF! #REF! #REF!Days in Inventory #VALUE! #REF! #REF!Inventory Turnover #REF! #REF! #REF!Sales to Total Assets #REF! #REF! #REF!

G8
An indication of a company's ability to meet short-term debt obligations.
G9
The ratio between all assets quickly convertible into cash and current liabilities. Measures a company's liquidity. Also called acid-test ratio.
G11
This ratio expresses the relationship between capital contributed by creditors and that contributed by owners.
G12
This ratio indicates how well your cash flow covers debt and the capability of the business to take on additional debt.
G14
This ratio calculates the percentage of increase (or decrease) in sales between the current year and the previous year.
G15
The percentage of sales used to pay for the COGS (expenses which directly vary with sales) is expressed in this ratio.
G16
This ratio indicates how much profit is earned on your products without consideration of indirect costs, selling and administration costs.
G17
This ratio measures the percentage of selling, general and administrative costs to your amount of sales.
G18
Net profit margin shows how much profit comes from every dollar of sales.
G19
Return on equity determines the rate of return on your investment in the business. As an owner or shareholder this is one of the most important ratios as it shows the hard fact about the business - are you making enough of a profit to compensate you for the risk of being in business?
G20
This ratio measures how effectively assets are used to generate a return.
G21
This ratio measures the owner's compensation as a percentage of sales.
G23
Days in receivable calculates the average number of days it takes to collect your account receivable (number of days of sales in receivables).
G24
This ratio tells you the number of times accounts receivable turnover during the year.
G25
This ratio shows the average number of days it will take to sell your inventory.
G26
This ratio calculates the number of times inventory is turned over (or sold) during the year.
G27
This ratio indicates how efficiently your business generates sales on every dollar of assets.
Page 21: Financial Plan E Farm

Social Impact : Worksheet

Impact for farmers

Current scenario/ assumptionsTypical area under cultivation 3 acresTypical yield 1 tonne per acre per monthTypical blended market rate 10000 per tonneTypical on hand price to farmer 7000 per tonneTypical cost of production for farmer 9800 per acre per monthProfit/Loss -8400 This represents the debt trap for the farmer Operating margin -29% LOSSeFarm impact metrics1.A unit of 3 tonnes represents 1 Farmer Unit2. eFarm works with farmers to arrive at cost based pricing instead of auction/mandi system pricing

Target operating margin for farmer 15% GainTarget on hand price for farmer 11270 per acre per monthAdditional income per farmer 12810 per monthNet profit per farmer 4410 A small step, albeit in positive direction

Impact for truck driversCurrent scenario / assumptionsA unit of truck capacity for long haul 4 tonnesAverage rate (one way) 5500 rates vary daily due to middlemen & fluctuating demandAvg. distance (one way) 550Broker commission 30%On hand price to driver 3850No. of work days for driver 15 per monthRevenue for driver 57750Cost of truck 12500 2nd hand truck @ 3 lakhs , 2 year depreciationFuel cost 28050 Mileage at 10 kms/l of diesel , 34 rs diesel rateInsurance/tax etc 1250Misc expenses/Maintenance 8250 1 rupee per km (toll, maint etc)Net income for driver 7700 Not enough to support a family in urban area

eFarm Impact MetricsA unit of 4 tonnes represents long haul truck+driver uniteFarm model1.Avoid broker commisions2.Set target monthly income for driver3.Provide more uniform work throughout month , reduce idle time , improve utlisation of truck 4.Work backwards to arrive at 'pre-negotiated rates' to bring about stability in pricing across drivers, locations

Target income for driver 15000 per monthTarget utilisation / work days 21 per monthAvg. distance per trip 550Fuel cost 39270 same as above

3. eFarm shares market data , demand data and profitability to assst farmers in choosing crop mix to reach goal price

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Truck cost 12500 same as aboveInsurance/tax 1250 same as aboveMisc expenses / maintenance 11550 1 rupee per km (toll, maint etc)Rate per trip 3789 eFarm saves about 31% and driver gets his target income

rates are stabilised to avoid daily fluctuations

Impact for Street vendors / small shop ownersCurrent scenario/ assumptionsTypical volume handled per day 80 kgsWastage 20%Typical blended rate of purchase 15 rs per kgTypical margins 40%Misc expenses 40 Travel to/fro wholesale markets , rents etc.,Blended sale price 21 Customers see high price hike from wholesale to retailNet saleable volume 64Daily profit/loss 104Monthly income 3120 Not enough to support a family in urban area

eFarm Impact metrics1. eFarm provides produce to the local vendors at reduced rates2. eFarm has distributed city wide godowns closer to vendor, hence reducing travel time & costs3. eFarm trains the vendors on precision marketing , better planning and waste control measures thereby increasing sales revenue4. eFarm works backwards from target monthly income to arrive at produce selection & pricing strategy

Typical volume handled 80 kgs same as aboveTarget monthly income 6000 MinimumWastage 5% reduced , owing to training & better handling

Typical blended rate of purchase 12.5 reduced owing to purchase from eFarm

Purchase price 1000Saleable volume 76Misc expenses 20 reduced owing to less travel involvedDaily profit 200 worked back from monthly targetBlended sale price 16.1 end customers see benefit as prices are lower , yet sustainable for vendorMargin 28%

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3. eFarm trains the vendors on precision marketing , better planning and waste control measures thereby increasing sales revenue

end customers see benefit as prices are lower , yet sustainable for vendor

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eFarmAmortization Schedule

Loan Type Assumptions Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Month 11 Month 12 Totals

Commercial LoanPrincipal Amount $ 200,000 Interest Rate 5.00%Loan Term in Months 12.00 Monthly Payment Amou $17,121.50

Year OneInterest 833 765 697 629 560 491 422 352 282 212 142 71 5,458 Principal 16,288 16,356 16,424 16,493 16,561 16,630 16,700 16,769 16,839 16,909 16,980 17,050 200,000 Loan Balance 183,712 167,356 150,932 134,439 117,878 101,247 84,548 67,778 50,939 34,030 17,050 -

Year TwoInterest Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502Principal Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502Loan Balance Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502

Year ThreeInterest Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502Principal Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502Loan Balance Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502 Err:502

Commercial MortgagePrincipal Amount $ - Interest Rate 9.00%Loan Term in Months 240.00 Monthly Payment Amou $0.00

Year OneInterest - - - - - - - - - - - - - Principal - - - - - - - - - - - - - Loan Balance - - - - - - - - - - - -

Year TwoInterest - - - - - - - - - - - - - Principal - - - - - - - - - - - - - Loan Balance - - - - - - - - - - - -

Year ThreeInterest - - - - - - - - - - - - - Principal - - - - - - - - - - - - - Loan Balance - - - - - - - - - - - -

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Financial Projection Model

This spreadsheet walks you through the process of developing an integrated set of financial projections.

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A number found in the color green is optional information that you can complete. -

Otherwise, any information found in black type is automatically calculated for you.Although the cells that are calculated are locked (or protected), you can turn off this protection to modify the sheets.To do this, select "Tools" from the menu bar at the top of the screen. Then select, "Protection."Finally, select "Unprotect Sheet" and you will be able to edit any labels or formulas.

Before you begin, we need some information about your business to best customize your financial statements.Please enter the name of your business in the box below:

eFarm

The first six worksheets in this workbook are steps you will need to complete. They are titled:1. Required Start-Up Funds2. Salaries and Wages3. Fixed Operating Expenses4. Projected Sales Forecast (2 sheets)5. Cash Receipts and Disbursements

Begin by clicking on the tabs below

To use this model, simply complete any information asked for found in the color yellow.Example: Fill in boxes that look like this

Example: Check these assumptions

The sixth step titled, "Beginning Balance Sheet" is for existing businesses only.