Financial Market and Investor's Behavior in Financial Market

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    FI NANCI AL M AR K ET

    ANDI NVESTOR S BEH AVI OUR I N

    TH E M ARK ET

    PRESENTED BY

    HARDEEP SHARMA

    MBA-2ND

    ROLL NO.-3832

    PRESENTED BY

    HARDEEP SHARMAMBA-2ND

    ROLL NO.-3832

    FINANCIAL MARKET

    ANDINVESTORS BEHAVIOUR

    IN MARKET

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    FINANCIAL MARKETING

    A financial market is a mechanism that allows people toeasily buy and sell (trade) financial securities (such asstocks and bonds), commodities (such as preciousmetals or agricultural goods), and other fungibleitems of value at low transaction costs and at pricesthat reflect the efficient market hypothesis

    Financial markets could mean:1. Organizations that facilitate the trade in financial

    products. i.e. Stock exchanges facilitate the trade instocks, bonds and warrants.

    2. The coming together of buyers and sellers to tradefinancial products. i.e. stocks and shares are tradedbetween buyers and sellers in a number of waysincluding: the use of stock exchanges; directlybetween buyers and sellers etc.

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    TYPES OF FINANCIAL MARKETS

    FINANCIAL

    MARKET

    C

    A

    P

    IT

    A

    L

    M

    A

    R

    KE

    T

    S

    C

    O

    M

    M

    OD

    I

    T

    Y

    M

    A

    R

    KE

    T

    S

    M

    O

    NE

    Y

    M

    A

    R

    KE

    T

    S

    D

    A

    R

    R

    I

    V

    A

    T

    I

    V

    E

    M

    A

    R

    K

    E

    T

    I

    N

    G

    I

    N

    S

    U

    R

    A

    N

    C

    E

    M

    A

    R

    K

    E

    T

    S

    F

    O

    R

    EI

    G

    N

    E

    X

    C

    H

    A

    N

    G

    E

    M

    A

    R

    KE

    T

    S

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    TRADING IN FINANCIAL MARKET

    EQUI TY SH ARES

    M UTUAL FUNDS

    DEBENTURES

    BONDS

    CERTI FI CATE OFDEP OSI T

    COM M ERCI AL PAPER

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    COMPANY PROFILE

    "SUCCESS HINGES ON A PASSION FOR EXCELLENCE"

    " SUC C E SS H IN G E S ON A P A SSION F OR E X C E LLE N C E "

    COM PANY P R OF I L E

    RATING:3rd largest broking house of India in terms of trading

    terminals

    5th largest sub-broker network in the country

    5th

    largest distributors of IPO in Retail

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    I M P ORTANT CH ARACTERI STI CS OF SM C

    Member of NSE, BSE, NCDEX, MCX, DGCX, Clearing

    Member in NSE Derivative Segment & DGCX and ISO 9001:

    2000 certified DP for shares and commodities.

    Promoted and lead by a team of professionals having rich

    experience in the capital markets of more than 15 years.

    Providers of one of the best trading platforms to trade in NSE,

    BSE, NCDEX, MCX and DGCX.

    SMC has expanded, globally by acquiring Trading & Clearing

    Membership of Dubai Gold and Commodity Exchange (DGCX). Dedicated and highly motivated workforce of more than 1000

    personnel drawn from diverse academic backgrounds, such as

    CA, CS, ICWA, M.B.A and IT.

    Excellent Research Team.

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    VISION

    To be a global major inproviding complete

    investment solutions,

    with relentless focus oninvestor care, through

    superior efficiency and

    complete transparency.

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    .

    Mutual fund is a form of

    collective investment that pools

    money from many investors and

    invests the money in stocks,

    bonds, short-term money market

    instruments, and/or other

    securities. In a mutual fund, the

    fund manager trades the fund's

    underlying securities, realizing

    capital gains or loss, and collects

    the dividend or interest income.The investment proceeds are

    then passed along to the

    individual investors.

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    THE RISK AND RETURN ON INVESTMENT

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    OBJECTIVES OF THE STUDY

    Know customer behavior in the market about their investment.

    Describe financial market & its components. Where mutual

    funds exist & contribute in it?

    Which type of risks and return a customer get in investment?

    Analysis of different mutual funds and concludes how one issueis better than other. Which factors should be focused whilemarketing investment?

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    RESEARCH METHODOLOGYRESEARCH DESIGN

    DESCRIPTIVE

    SAMPLE SIZE

    100

    SAMPLING TECHNIQUE

    DELIBERATEPLACE

    CANNAUGHT PLACE,DELHI

    SOURCES OF DATA COLLECTION

    Primary : Tool Questionnaire- Observation

    Secondary : Tool - SMC issues & magazine

    - Through SMC-website

    - BSE, MFAI website

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    Q-WHERE DO YOU LIKE TO INVEST YOUR MONEY? RANK THEM

    ACCORDING TO YOUR PREFERENCE

    (A) MUTUAL FUND (B) BANK F. D.

    (C) SHARES (D) POST OFFICE

    (E) GOVT. BONDS

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    Q-WHERE DOES MUTUAL FUND EXIST IN YOUR INVESTMENT PORTFOLIO?(A) 0 - 25% (B) 25 - 50%

    (C) 50 - 75% (D) 75 100%

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    Q-ARE YOU SATISFIED FROM YOUR INVESTMENT?

    (A) YES (B) NO

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    Q-HOW WILL YOU RANK SECURITIES IN RESPECT OF THEIR

    RISK FACTOR?

    (A) EQUITY (B) MUTUAL FUNDS(C) COMMODITY (D) F & O

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    Q-HOW MUCH MINIMUM RETURNS DO YOU PREFER

    WHILE MAKING INVESTMENT?

    (A) 5-10% (B) 10-15%(C) 15-20% (D) 20-25%

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    Q-WHICH MEDIUM DO YOU MAKE FOR TRANSACTIONS?(A) ONLINE (B) BROKERS

    (C) BY POST (D) SELF

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    Q-9 WHEN WOULD YOU LIKE TO INVEST YOUR MONEY? WHEN!(A) MARKET IS VERY HIGH (B) MARKET IS RISING

    (C) MARKET IS DECLINING (D) MARKET IS VERY LOW

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    CONCLUSION OF RESEARCH

    Age factors

    Geographical factors

    Personal factors Investors perception

    Investors attitude

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    FINDINGS

    People in India are risk averter they want safe investmentthats why people marked bank f.d as their first preference.

    People preferred mutual funds after bank f.d because intheir opinion mutual funds are less risky as compared to

    other securities. 28% of the sample population is not aware about mutual

    fund and its schemes. Approximately 50% of population want to invest at most 25%

    of their investment in mutual funds.

    Approx. 70% people want return more than 10% on theirinvestment for them mutual fund is a very good option. People want to invest when market is rising or it is very low.

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    LIMITATIONS

    Time horizon of study limits the research.

    Few Customers were not ready to co-operate atthe time of survey.

    Cost factor was also a limitation of the study.

    Sample size taken was less for representingreal population. Respondents many times were

    uninterested or in hurry so there may be a littlebiasness from there side to complete thequestionnaire like their attitude, values, andego came in between.

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