Final presentation adv 420
10
Alyssa Daly COMCAST OFFICIAL DIGITAL MARKETING STRATEGY 2014
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Transcript of Final presentation adv 420
We want to show that Comcast not only is the best
Internet and television product, but has much more
to offer such as Xfinity on demand, home security, and exemplary customer service.
WHY DO ALL THIS?
5% increase in sales per month
Increased web traffic on website page
Increase in social media account followers
Customer satisfaction increase
Key Performan
ce Indicators
KPI