Final ad makeover
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Transcript of Final ad makeover
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Consultation and styling by a celebrated interior architect.
A multi-page feature detailing the process and story of the home renovation in the November-December AD issue.
An experiential process that includes consultations and sourcing with AD’s stylist.
Plus the opportunity to win world-class products.
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Title Month/Issue
Promotion Completed
May – June AD 1 DPS
May Vogue 1 DPS
June Vogue 1 SP
June – July CNT 1 DPS
Title Month/Issue
Promotion Pending
July – Aug AD 1 DPS (call for entries)
Sep – Oct AD 1 DPS (AD Makeover Coming Soon)
Aug - Sep CNT 1 DPS (AD Makeover Coming Soon)
Aug Vogue 1 DPS (AD Makeover Coming Soon)
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Title Month/Issue
Promotion Complete
AD Facebook Page
June 1 Promo Post
Vogue Facebook Page
June 1 Promo Post
Title Month/Issue
Promotion Pending
AD Facebook Page
Sep 1 Promo Post – AD Makeover in process
AD Facebook Page
Oct 1 Promo Post – AD Makeover coming soon
AD Facebook Page
Nov 1 Promo Post – announcing winner & house
AD Face book Fans – 2,662Vogue Face book Fans – 3,72,114
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Medium Station Month/Issue
Promotion Pending
Radio Radio One
Nov Interview of winner TBC – Opportunity to integrate sponsor mentions
Outdoor Nov Hoardings to promote the issue – calling out the Makeover
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Product Integration within the Makeover Story (minimum six pages).
The story will follow the styling and creative process, looking at how the design and styling takes shape.
Logo Integration within the Makeover Story.
Logo Integration in promotions leading up to publication of the story: – Logo in all Makeover promotions AD, Vogue & CNT
– Radio Campaign in November
– Promotion in social media for both AD and Vogue
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