Final 2018 Weatherization Day Roll-Out Slides
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WEATHERIZATION DAY 2018 Kickoff Webinar | September 13, 2018
Transcript of Final 2018 Weatherization Day Roll-Out Slides
WEATHERIZATIONDAY 2018
Kickoff Webinar | September 13, 2018
Presenters Eric Behna
Program Policy and Communications Manager, NASCSP
Natalie Kramer Program & Policy Associate, Community Action Partnership
(CAP)
David Bradley CEO, National Community Action Foundation (NCAF)
Why is Weatherization Day Important?
Goals of Weatherization Day
Highlight the WAP and demonstrate impact
Increase awareness of WAP for key audiences:
Leaders/decision makers at federal, state, & local levels
Partners such as utility companies, community based organizations, etc.
Potential families in need of weatherization services
This year is even more critical. Build on funding gains.
October 30th is an anchor date
Successful activities before & after
Site Visits Some states/agencies arrange for their governor or member of Congress to
tour a Weatherization job site.
House Energy & Water Appropriations Ranking Member Marcy Kaptur (D-OH)
WSOS Community Action Commission, 2017
Fairs/Expos
Some states/agencies have celebratory events open to the public with booths, speakers, etc. to encourage members of the community to sign up for weatherization and to showcase the WAP to leaders and policymakers.
Proclamations
Many state and local governments have issued official proclamations commemorating Weatherization Day!
Traditional Media/Local News
Michigan
Wisconsin
Kentucky
Colorado
Weatherization Day Planning Toolkit
Weatherization Site Demonstration Toolkit
WAP Story Telling Manual
Access the 2018 toolkit HERE!
Will Share Screen and quickly walk
through it.
Log your Activities!
Is your State or Agency doing something for Weatherization Day? The national partners want to know about it! Whether it’s an event, a press release, a proclamation, or something else put the information in this Google Documentso that the national partners can share and highlight all of the great work you are doing.
Stay Connected!
Eric Behna, [email protected] , www.nascsp.orgProgram Policy and Communications Manager, NASCSP
@NASCSP
Resources and Reminders: Weatherization Day 2018
Natalie KramerNational Community Action Partnership
Weatherization Leveraged Partnerships [email protected]
Weatherization Leveraged Partnerships Project
Funded by the Department of Energy to offer training and assistance to WAP organizations in designing private partnerships and programs that leverage the WAP.
https://communityactionpartnership.com/energy-partnerships/
REMINDER: ENGAGE PARTNERS
Highlight Your Weatherization
Program
Agencies that administer
LIHEAP
Housing agencies
Community health
partners
Nutrition social service
agencies
Environmental groups
Utility partners
https://communityactionpartnership.com/energy-partnerships/
COLLABORATE WITH COMMUNITY GROUPS
Community partners recognize the Value of WAPHelp advertise events and availability of the programHelp highlight how services are coordinated
Environmental and housing groups have shared interest– Be proactive in sharing your plans and messaging with
these groups and the best way for them to participate
https://communityactionpartnership.com/energy-partnerships/
COLLABORATE WITH UTILITIES• Capitalize on resources and capacity of utility partners
– Utilize communications team to advertise events, coordinated programs, and issue joint press release
– Share energy education materials at events
– Ask for donations of energy efficiency props for your event (light bulbs, refrigerator magnets with energy tips, etc.)
https://communityactionpartnership.com/energy-partnerships/
RESOURCES: DATA FOR STORIES
https://communityactionpartnership.com/energy-partnerships/
INCLUDE OUTPUTS, OUTCOMES, & NEED• Share the impact of your agency’s
program, WAP across the state, and the country– Jobs created; homes weatherized;
decreases in bills, energy savings
• Who is served, the types of homes, and the continued need for the program
https://communityactionpartnership.com/energy-partnerships/
REMINDER: ACTIVE PHOTOS• Show work in progress/activity occurring• Have staff shown with program participant• Show installed measures with participant
https://communityactionpartnership.com/energy-partnerships/
EMPHASIZE CONNECTIONS• Between the technology/tools and the change in energy
use and well being of participants• Between the participants and agency staff• Between the community partners and the success of
the program• Between the program and the community
investment/revitalization
KEEP US UPDATEDOn your successful events, press coverage, and partnerships!
This presentation was created by the National Association of Community Action Agencies – Community Action Partnership, in the performance of the U.S. Department of Energy, Energy Efficiency and Renewable Energy Grant Number, EE0008051. Any opinion, findings, and conclusions, or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the U.S. Department of
Energy, Energy Efficiency and Renewable Energy.
@CAPartnership
Community Action Partnership National Office
Maximization: How best to work and interact with your member of
Congress
David BradleyCEO, National Community Action Foundation
Emphasize the Importance of WAP
1. Saying “ Thank you”2. Site Visits
• Ken Calvert (R-CA-42)• Chuck Fleischmann (R-TN-3)
• Jeff Fortenberry (R-NE-1)• Kay Granger (R-TX-12)
• Jaime Herrera Beutler (R-WA-3) • David Joyce (R-OH-14)
• Dan Newhouse (R-WA-4)
Target House Members
• Pete Aguilar (D-CA-31)• José Serrano (D-NY-15)• Pete Visclosky (D-IN-1)
• Debbie Wasserman Schultz (D-FL-23)
House Subcommittee on Energy & Water
Ranking Member: Marcy Kaptur (D-OH-9)Chairman: Mike Simpson (R-ID-2)
Target Senators
• Susan Collins (R-ME)• Lindsey Graham (R-SC)
• John Hoeven (R-ND)• John Kennedy (R-LA)
• James Lankford (R-OK)• Mitch McConnell (R-KE)• Lisa Murkowski (R-AK)• Richard Shelby (R-AL)
Senate Subcommittee on Energy & Water Development
• Chris Coons (D-DE)• Richard Durbin (D-IL)• Jeff Merkley (D-OR)• Patty Murray (D-WA)
• Jeanne Shaheen (D-NH)• Jon Tester (D-MT)• Tom Udall (D-NM)
Chairman: Lamar Alexander (R-TN) Ranking Member: Dianne Feinstein (D-CA)
Why is saying “thank you” important?
• FY2019 WAP funding increased to $257 million
• Local weatherizers should make sure to state the importance of this money in the district!
Why is saying “thank you” important?
1. It’s rare.2. They deserve it!3. It can make a member feel like a leader
of a program, like we are his or her constituency.
4. It maintains a relationship.
Why are site visits important?
1. It gives first-hand experience with the program.
2. Creates an opportunity for a member to understand why his or her support matters.
In other words, it increases the member’s exposure to the program, and creates an emotional connection between the homeowner and member and the workforce and the member.
Pro-Tips for a Successful Site VisitPart I
• Contact NCAF – Frances Yator, (202) 842-2092• Aid in visit setup and prep
• Select a leader• Manager of all aspects of site visit
• Select a site• Show them the action
Pro-Tips for a Successful Site VisitPart II – Preparing Messaging• What’s your pitch?
• Overview of houses worked on (logistic data)• Stories of impact (emotional connection)
• Determine objectives for your member• What should your member leave understanding?• How can your member help in Washington?
• Choose and prepare those who will talk with your member• Homeowners• Workers• Community stakeholders
Pro-Tips for a Successful Site VisitPart III
• Managing Press• Engagement and local recognition is important• Let their office take the lead in inviting press, but
offer to help by drafting a press release• Let them look over anything before you send it out
to your press list
• Follow-up• Member who visited• NCAF – how did it go?
*Check out the toolkit’s section “Tips for Engaging Policy Makers!”
