(FIN303) Inlet: Leveraging AWS to Change the Way Businesses Communicate with Consumers | AWS...
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Broadridge Financial Solutions and Pitney Bowes have partnered to develop a new venture, Inlet, that enables brands across industries to deliver sensitive client communications (such as bills, statements, and tax documents) to the digital channels that consumers use every day, including online banking websites, social media, and cloud storage solutions. Inlet is built entirely on AWS, leveraging a broad range of AWS services including Amazon EC2, Amazon VPC, AWS IAM, AWS CloudFormation, and AWS Direct Connect. In this session, learn how building and running Inlet on AWS enabled Broadridge to deliver an innovative new solution for sensitive content delivery to the market in a very short period of time. Robert Krugman, SVP Digital Strategy, discusses Inlet's service architecture and the competitive advantages and cost benefits of deploying on AWS.
Transcript of (FIN303) Inlet: Leveraging AWS to Change the Way Businesses Communicate with Consumers | AWS...
Customer Experience
ChannelsConsumers Content Providers
Other
Investment
Banking
Telco
Small Business
Healthcare
Insurance
Other
Cloud SolutionsAmazon, Evernote, Microsoft
Google, Dropbox
Online Banking4000+ Banks
Canada Post
Brand Website / App
Today With Inlet
Bank
Cable Insur-
ance
Online
Banking
Broker
Mobile
Utility
Credit
Card
Canada
Post
Personal
Cloud
Web
Sites
Everyone Promotes, Everyone Benefits
Single Channel, No NetworkIndividual brands work to get clients to
sign up for e-delivery via their web sites
An Integrated NetworkConsumers adopt digital delivery through any of the
brand or channel connections within the network
Brand 2
Brand 3
Brand 1Web
Site1
Web
Site 2
Web
Site 3
ChannelsConsumers Content Providers
Other
Investment
Banking
Telco
Small Business
Healthcare
Insurance
Other
Cloud Solutions
Online Banking
Canada Post
Brand Website / App
AWS Infrastructure
IBM Web Sphere
Web Servers
BR Infrastructure
Mongo
DBOracle
Informa
tica
Adobe
CQ5SNS
Simple
Queue
Red
shiftS3
IBM Web Sphere
Legacy
StoreOracle
Informa
tica
Web Servers
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