Film Distribution

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Film Distribution Definition of Film Distribution How Film Distribution is connect to Media The Distribution Process Considering other audiences Using the Internet How Film Distribution can be incorporated into my own filming

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Transcript of Film Distribution

Page 1: Film Distribution

Film Distribution• Definition of Film Distribution• How Film Distribution is connect to

Media• The Distribution Process• Considering other audiences• Using the Internet• How Film Distribution can be

incorporated into my own filming

Page 2: Film Distribution

DefinitionA film distributor is an independent company, a subsidiary company or occasionally an individual, which acts as the final agent between a film production company, and a film exhibitor, to the end of securing placement of the producer's film on the exhibitor's screen. In the film business, the term "distribution" refers to the marketing and circulation of movies in theatres, and for home viewing (DVD, Video-On-Demand, Download, Television etc).

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Film DistributionThe primary agenda of the distributor is to convince the exhibitor to rent, or "book", each film. To this end the distributor usually arranges industry screenings for exhibitors, and uses other marketing techniques that will make the exhibitor believe they will profit financially by showing the film.

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Film DistributionDistribution, the third part of the film supply chain, is often referred to as 'the invisible art', a process known only to those within the industry, barely written about and almost imperceptible to everyone else. Yet arguably, distribution is the most important part of the film industry, where completed films are brought to life and connected with an audience.

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The Distribution ProcessIt is the job of distributors in the UK to identify and deliver the largest possible audience for every film. This is no small task, particularly when so many other entertainment options are available inside and outside of the home. COMPETITION is always a primary

consideration. Which films are other distributors likely to release at the same time or during the following weeks –especially those targeted at a similar target audience? Is there space in the market for something different – some counter programming? Are the most appropriate films for this film available and likely to be offered? Projected release dates are often changed as competing distributors jockey for position week by week.

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Considering audiencesIf the distributor is handling an imported or foreign-language film, it may also be responsible for securing dubbing or subtitling for the film, and securing censorship or other legal or organizational "approval" for the exhibition of the film in the country/territory in which it does business, prior to approaching the exhibitors for booking. Something to consider: If it is an EVENT film, a

prospective mass market blockbuster or specialized film for more discrete audiences?

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Using the InternetFizzing with networks of film fans the internet plays a pivotal role in shaping many cinemagoers’ perceptions of new releases. The internet also helps distributors start building awareness of a new film at a very early stage.

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Case Study : Film4For my coursework, I have decided to film and opening sequence which includes a title sequence. I also have to incorporate a film distributor in the first five seconds of my filming in order for my opening sequence to be as realistic as possible. I have chosen Film4 to be my film distributor due to the fact that I know it is reliable due to the fact that they have been part of various major films which have been recognised universally.