GROUP NAME :

GO GETTERS

Team Members (1) Harit

(2) Sem(3) Nikita(4) Manisha(5) Romaine(6) Jugal(7) Priyanka

Content:- Fields of Application Procedures in the Survey Method Interviews The Questionnaire Method Types of Questionnaires Designing the Questionnaire

Fields of Application The Survey method is applicable to various fields & disciplines Such as.......

Sociology Economics Behavioural Science Political Science Public Health Commerce & Management

Procedures in the Survey MethodSurvey Method involved four important stages:

1) Selecting the universe of the field of study.2) Choosing samples from the universe that

has been selected for the study.3) Tools and methods used for collecting data.4) Analysis of data that is collected from the

samples to make generalisations.

Interviews An interview is a purposeful

discussion between two or more people.

Interviews can help you gather valid & relaible data that are relevant to your research question(s) and objectives.

Types Of Interviews Structured Interviews. Semi-structured Interviews. Unstructured Interviews.

Another Typology differentiates between: Standardised Interviews. Non-standardised Interviews.

Robson,based on the work of Powney & watts,divided interviews into:

Respondent Interviews. Informant Interviews.

Interview Methods:(1) ON THE BASIS OF APPROACH:

(1) Non-directive interviews: This type is also called uncontrolled,unguided or

unstructured interviews. It includes questions of the open-ended form

& permits much freedom to he interviewee to talk freely about the problems under study.

(2) Directive interviews: This is also known as the guided or structured

interview. In this method,the interviewer directs the course

of the interview.

(3) Focused interview: This type of interview lies in between the directive &

non-directive categories. The focused interview has the following

characteristics: (1) It takes place with persons known to have been in a particular situation. (2) It deals with situations that have been analysed prior to the interview. (3) It proceeds on the basis of an interview guide who outlines the major areas of inquiry & the hypotheses that locate the pertinence of data to be secured in the interview. (4) It focuses on subjective experiences like attitude & emotional responses.

(4) In-depth interview: Here,the respondent is encouraged to express his

thoughts on the topic of research study. In-depth interviews the interviewer must be a trained

person with a background in psychology.

THE QUESTIONNAIRE METHOD Questionnaires are widely used for data collection in social

sciences research,particularly in surveys. It is a fairly reliable tool for gathering data from

large,diverse,Varied & scattered social groups. It is treated as the “HEART OF THE SURVEY OPERATION”.

Types of Questionnaires There are two types of Questionnaires: (1) Structured (2) Unstructured The design of a questionnaires differs according to how it is administered.

Questionnaires

Self-administered Interviewer-administered

PostalQuestionnaire

Delivery & Collection

Questionnaire

TelephoneQuestionnaires

StructuredInterview

(A) Structured Questionnaires: Structured questionnaires pose definite,concrete & preordained questions. It is further divided into two categories:

(1) Closed-form Questionnaire: Here,questions are set in such a manner that leaves only a few alternative answers.

(2) Open-ended Questionnaire: Here,the respondent has the choice of using his own style,direction,expression of language,length & perception.

(B) Unstructured Questionnaires: These contain a set of questions that are not structured in advance. It gives sufficient scope for a variety of answers. It is used mainly for conducting interviews.

(C) Pictorial Questionnaires: In a pictorial questionnaires,alternative answers in the form of pictures

are given & the respondent is required to tick the pictures concerned to indicate his selection.

This type of questionnaire is useful for illiterate & less knowledgeable resondents.