Field Merchandising Services Specialist
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Transcript of Field Merchandising Services Specialist
STRIKE FORCE NEW ZEALAND
Merchandising Services
Merchandising is any practice, which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to the variety of products available for sale and the display of those products in such a way that it stimulates interest and entices customers to make a purchase.
This includes disciplines and discounting, physical presentation of products and displays, and the decisions about which products should be presented to which customers at what time.
STRIKE FORCE NEW ZEALAND
Trading Industry
The term “merchandising” is commonly used within the trading industry and denotes all marketing and sales stimulation activities around point of sale: design, creation, promotion, care and training of the sales staff. A merchandiser is someone who is continuously involved in business promotion by buying and selling of goods.
Retail supply chain
In the supply chain, merchandising is the practice of making products in retail outlets available to consumers, primarily by stocking shelves and displays. While this used to be done exclusively by the stores' employees, many retailers have found substantial savings in requiring it to be done by the manufacturer, vendor, or wholesaler that provides the products to the retail store.
Prop replicas
Yet another path official merchandising follows sometimes is the one so-called prop replica market. Mainly focused on fan-made articles, prop replicas are becoming more and more famous as users tend to collect those pieces of movie memorabilia that med/big companies do not mass-produce,
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reaching even higher levels of quality than certain 'licensed' replicas.
Strike force New Zealand is a leading sales and merchandising services provider to the New Zealand supermarket industry.
At Strike force NZ, we are first and foremost about connecting. Connecting with people - the trade, our team and our clients to build lasting relationships so that we can successfully connect brands to the New Zealand Market. Our focus is always to
achieve outcomes. We work in partnership with our clients to determine and to define brand and growth objectives.
Level 7, West Plaza Building 1-3 Albert Street, Auckland 1010, New Zealand
Call = +64 9 282 5064
Email = [email protected]
STRIKE FORCE NEW ZEALAND