FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and...

16
1 January 2, 2017 Deborah Weinswig, Managing Director, Fung Global Retail & Technology [email protected] US: 917.655.6790 HK: 852.6119.1779 CN: 86.186.1420.3016 Copyright © 2017 The Fung Group. All rights reserved. 1) The Fung Global Retail & Technology team traveled to Israel to meet with local startups that are disrupting the retail space and to gain a deeper understanding of how multinational companies operate within Israel’s booming technology ecosystem. 2) Israel has been known for several years as “Silicon Valley II”—and for good reason. The country invests 4.4% of its GDP into research and development (the highest R&D investment rate in the world), and 30% of that is channeled through its universities. Since 1980, more than 250 Israeli companies have gone public on the tech- focused Nasdaq Stock Exchange. After the US and China, Israel is the most represented country on the Nasdaq. 3) In recent years, multinational companies looking to establish an innovation hub have increasingly chosen to build in Israel. More than 250 global companies, including 80 Fortune 500 companies, have R&D labs in Israel today. During our visit, we met with executives from Kimberly- Clark, Sears, Coca-Cola and NCR. 4) There are several modes of opportunity to engage in the Israeli ecosystem through venture capital funds, micro- funds and crowdsourced funding and, for multinational companies, through factories, R&D centers and/or software houses. Some of Israel’s technology strengths include enterprise software, cloud technologies, virtualization, hardware and cybersecurity. DEEP DIVE: Takeaways from Our Trip to Israel— Tech Ecosystem Collaboration Strategies and Notable Startups Deborah Weinswig Managing Director, Fung Global Retail & Technology [email protected] US: 646.839.7017 HK: 852.6119.1779 CN: 86.186.1420.3016

Transcript of FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and...

Page 1: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

1

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

1) TheFungGlobalRetail&TechnologyteamtraveledtoIsraeltomeetwithlocalstartupsthataredisruptingtheretailspaceandtogainadeeperunderstandingofhowmultinationalcompaniesoperatewithinIsrael’sboomingtechnologyecosystem.

2) Israelhasbeenknownforseveralyearsas“SiliconValleyII”—andforgoodreason.Thecountryinvests4.4%ofitsGDPintoresearchanddevelopment(thehighestR&Dinvestmentrateintheworld),and30%ofthatischanneledthroughitsuniversities.Since1980,morethan250Israelicompanieshavegonepubliconthetech-focusedNasdaqStockExchange.AftertheUSandChina,IsraelisthemostrepresentedcountryontheNasdaq.

3) Inrecentyears,multinationalcompanieslookingtoestablishaninnovationhubhaveincreasinglychosentobuildinIsrael.Morethan250globalcompanies,including80Fortune500companies,haveR&DlabsinIsraeltoday.Duringourvisit,wemetwithexecutivesfromKimberly-Clark,Sears,Coca-ColaandNCR.

4) ThereareseveralmodesofopportunitytoengageintheIsraeliecosystemthroughventurecapitalfunds,micro-fundsandcrowdsourcedfundingand,formultinationalcompanies,throughfactories,R&Dcentersand/orsoftwarehouses.SomeofIsrael’stechnologystrengthsincludeenterprisesoftware,cloudtechnologies,virtualization,hardwareandcybersecurity.

DEEP DIVE: Takeaways from Our

Trip to Israel— Tech Ecosystem

Collaboration Strategies and Notable Startups

Deborah Weinswig

Managing Director,

Fung Global Retail & Technology

[email protected]

US: 646.839.7017

HK: 852.6119.1779

CN: 86.186.1420.3016

Page 2: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

2

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

5) Kimberly-Clark’sDigitalInnovationLab(D’Lab)hasofficesintheUS,SingaporeandIsrael.Throughthelab,thecompanyengageswithinvestors,startups,technologycompaniesandtheacademiccommunitytobringnewideastotheconsumergoodscategory.Thecompanycollaborateswith,partnerswithandacquiresothercompanies,butdoesnotinvestintheminordertoavoidsharedintellectualproperty.

6) Somemultinationalshavebuiltgreenfieldoperations(whereaparentcompanybuildsitsoperationsinaforeigncountryfromthegroundup)inIsrael,whileothershaveacquiredsmallercompaniestobuildupon.Forexample,Hewlett-PackardhaseightR&DfacilitiesinIsrael,sevenofwhichevolvedfrombuyouts.

7) ThestartupcompanieswemetwithinIsraelareengagedinartificialintelligence,supplychainmanagement,virtualization,dataanalytics,marketintelligenceservices,imagerecognition,on-demandroboticsandproductoptimization.

Source:Shutterstock

Page 3: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

3

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

TableOfContentsExecutiveSummary.........................................................................................................................................4

Kimberly-ClarkDigitalInnovationLab:CrowdsourcedSolutionsforConsumerGoodsProductInnovation......5

SearsIsrael:CreatingInnovativeE-CommerceExperiences.............................................................................6

Coca-Cola’sBridgeAcceleratorProgram:InternalParticipationandMentorshipisKeyforDevelopment........6

NCRInnovationCenter:UsingIsraeliStartupstoProvideSoftwareSolutionsforGlobalRetailers...................8

CrowdfundingPlatformOurcrowd:IncreasingForeignInvestmentOpportunityinIsrael.................................9

Startups.........................................................................................................................................................10

Page 4: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

4

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

ExecutiveSummaryTheFungGlobalRetail&TechnologyteamtraveledtoIsraeltomeetwithstartupsthataredisruptingtheretailspaceandtogainadeeperunderstandingofhowmultinationalcompaniesoperatewithinIsrael’sboomingtechnologyecosystem.

Inrecentyears,multinationalslookingtoestablishaninnovationhubhaveincreasinglychosentobuildapresenceinIsrael.Morethan250globalcompanies,including80Fortune500companies,haveR&DlabsinIsraeltoday.Two-thirdsofthesecompaniesareAmericantechgiantssuchasFacebookandApple,butthenumberofChineseandSouthKoreanplayersisincreasingandalreadyincludesHuaweiandSamsung.

Since1980,morethan250Israelicompanieshavegonepubliconthetech-focusedNasdaqStockExchange.AftertheUSandChina,IsraelisthemostrepresentedcountryontheNasdaq.

WetraveledthroughoutIsraeltogainadeeperunderstandingofhowthesemultinationalsoperatewithinIsrael’sboomingtechnologyecosystem,andmetwithlocalexecutivesfromKimberly-Clark,Sears,Coca-ColaandNCR.

Source:Shutterstock

Page 5: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

5

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

Kimberly-ClarkDigitalInnovationLab:CrowdsourcedSolutionsforConsumerGoodsProductInnovationWemetwiththedirectorofKimberly-Clark’sDigitalInnovationLab(D’Lab)atthecompany’sWeWorkofficespace.Thedirector,whopreviouslyplayedaninstrumentalroleinestablishingAT&T’sInnovationCenterinIsrael,isthesolememberoftheD’LabteaminIsrael.SinceintroducingD’Labin2014,Kimberly-ClarkhasestablishedaninnovationfootprintacrosstheUS,IsraelandSingapore.

D’Labispartofthecompany’sglobalinitiativetocrowdsourcedigitalsolutions.Kimberly-Clark’sgoalswiththeinitiativearetoaddvalueoverexistingproducts,addnewproductchannelsandimprovetheconsumerexperience.Kimberly-ClarklikestheflexibilityofIsraelientrepreneursandtheirwillingnesstoadjustasolutioninordertofindtheproperfit.“Theunprecedentedrateofconsumerchangedrivenbydisruptivetechnologiescallsforrelentlessinnovation,”thedirectortoldus.

D’Labengageswithinvestors,startups,technologycompaniesandtheacademiccommunitytobringnewideastotheconsumergoodscategory.Thecompanycollaborateswith,partnerswithandacquiresothercompanies,butitdoesnotinvestinthem,inordertoavoidsharedintellectualproperty.

Recently,thecompanyhostedahackathoncompetitionfocusingonbabyandchildcareproductinnovation.Elevenstartupsparticipated,andKimberly-Clarkselectedsixteamstocollaboratewithvariousofitsbrandsonpilotprograms.

Duringtheconversation,thequestion“WhyIsrael?”cameup.Kimberly-Clark’sdirectornotedthatthecountryinvests4.4%ofitsGDPintoR&D(thehighestrateintheworld),andthat30%ofthatischanneledthroughthecountry’suniversities.Asaresult,TelAvivUniversity,theWeizmannInstituteofScienceandtheTechnionareamongthetop10patentapplicantsintheUS.ThedirectoralsocitedIsrael’smandatorymilitaryserviceasacrucialdriverofitsvibrantstartupscene.

Inaddition,theD’LabdirectorsaidthatoperatinginIsraelrequiresonlyathirdoftheinitialinvestmenttorealizethesamegainscomparedwithothercountries.ThesefactorshavecreatedanecosystemofvasttalentandfastdevelopmentthatKimberly-Clarkfoundappealing.

Whenasked“WhyIsrael?”Kimberly-Clark’sD’Labdirectorsaidthatthecountryinvests4.4%ofitsGDPintoR&D(thehighestrateintheworld),andthat30%ofthatischanneledthroughthecountry’suniversities.

Source:Kcdlab.com

Page 6: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

6

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

SearsIsrael:CreatingInnovativeE-CommerceExperiencesSearsIsraelisasubsidiaryofSearsHoldingsthatfocusesoncreatinginnovativee-commerceexperiences.WemetwithaninnovationmanageratSearsIsrael,whodiscussedhowsomemultinationalsbuildgreenfieldoperations(whereaparentcompanybuildsitsoperationsinaforeigncountryfromthegroundup),whileothersacquiresmallercompaniesthattheythenbuildupon.Forexample,Hewlett-PackardhaseightR&DfacilitiesinIsrael,sevenofwhichevolvedfrombuyouts.

SearsacquiredanIsrael-basedsocialcommercecompanyeightyearsagoandhasbuilttheteamfrom10peopleto150people,whofocusonproductstrategyandR&D.TheteamdevelopedShopyourway.com,theloyalty/rewardwebsiteofSearsandKmart.

TheinnovationteampresentsSearsmanagementwithideasonamonthlybasis.SearsIsraelalsoworkswithSears’spartners.Forexample,theteamiscurrentlyworkingwithKenmore(whichprovidesappliancestoSears)todevelopaloyaltymechanismthatissimilartoAmazon’sDashButton.

Coca-Cola’sBridgeAcceleratorProgram:InternalParticipationandMentorshipIsKeyforDevelopmentTheBridgebyCoca-Colaisaseven-monthacceleratorprogramforstartups.TheacceleratoridentifiesandsupportsstartupsthatmatchtheneedsofCoca-Cola.Theprogram’sfivecorethemesareconsumerengagement,consumerretail,supplychain,marketinginnovation,andhealthandwellness.

WemetwiththecofounderandmanagerofTheBridge,whostartedtheconversationbydiscussingtheimportanceofworkingwithinternalbusinessdivisionsandcustomerstounderstandthechallengesofthebusinessbeforebeginningtheprogramandchoosingthecohort.Healsostressedthe

TheinnovationmanageratSearsIsraelnotedthatsomemultinationalsbuildgreenfieldoperations(whereaparentcompanybuildsitsoperationsinaforeigncountryfromthegroundup),whileothersacquiresmallercompaniesthattheythenbuildupon.

Source:Sears.co.il

Page 7: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

7

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

importanceofinternalparticipationduringthedevelopmentandpilotingstages.ToelevateinternalparticipationinTheBridge,Coca-Colaexecutiveshaveinvestedcapitalintheprogram,themanagersaid,notingthat“nowtheyareinvestedandwanttobepartofthestartup-filteringprocessandengagewiththecompanies.”

Themanagersaidthatmanystartupsaremissingthebrand-storytellingcomponent.“Theyareabletoraisethemoney,[but]thendeclinebecausetheyaren’tgoodstorytellers,”hesaid.TheBridgeprovidestargetedcommercialguidancefromanenterpriseperspective.Startupsaregivenin-depthmarketingandnegotiationtrainingfromCoca-Cola/Turner,andgivenaccesstointernalandexternalbusinessmentors.

Noequityfinancialinvestmentisrequiredandstartupsmaintainownershipoftheirintellectualproperty.TheBridgeseekstogainfirst-moveradvantagethroughthedevelopmentofstrongrelationshipswithinnovativesoftwaretechnologystartupsbysupportingandfacilitatingtheirpathtocommercialization.Sofar,TheBridgehasconducted90pilotsandsigned25licenseagreements,includingfourgloballicenseagreements.

ToelevateinternalparticipationinTheBridgeacceleratorprogram,Coca-Colaexecutiveshaveinvestedcapital,thecofounderandmanagerofTheBridgesaid,notingthat“nowtheyareinvestedandwanttobepartofthestartup-filteringprocessandengagewiththecompanies.”

Source:TheBridgebyCocaCola.com

Page 8: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

8

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

NCRInnovationCenter:UsingIsraeliStartupstoProvideSoftwareSolutionsforGlobalRetailersOnourtrip,wealsotraveledtothecityofRa’ananatovisitNCR’sInnovationCenter.NCRisanAmericancompanythatmakescomputerhardware,softwareandelectronicsthatfacilitatepoint-of-saletransactions.WemetwithNCR’sregionalVPofsalesandSoftwareInnovationSitemanager,whosaidthatNCRwasattractedtoIsraelbecauseofthecollaborativementalityinthecountry’sbusinesssectorandbecauseitishometoalargenumberofR&Dcenters.

In2012,NCRacquiredIsrael-basedRetalix,aleadingproviderofsoftwaresolutionsforretailcompanies.Sincethen,NCRhasaddedmorethan200newemployeesandnowhasaworkforceofmorethan1,000inIsrael.

ThecompanyisworkingwithlocalpartnerstofurtherdevelopitsNCRRetailONEcommercehub.Thecommercehub(announcedinJune2015)unitesanopenecosystemofretailapplicationsanddatawithanomnichannelsoftwareplatform.Essentially,NCRhascreatedaplatformsimilartotheAppleAppStore:itenablesretailerstoworkwithtechnologycompaniesthatareapprovedbyNCR.

Theopennatureofthenewsystemallowsretailerstodifferentiatetheirbusinessesinanincreasinglycompetitiveretailenvironment,usingexistingassets.NCR’slocalretailsolutionmanagercommentedthat“outsourcingmakesmoresenseforcompanieslikeWalmartthatfacedecliningITbudgets.”Thenewcommercehubhelpsretailersgetproductstomarketfasterandaccelerateinnovationbybreakingdowntechnologysilos.

Source:NCR.com

Page 9: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

9

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

CrowdfundingPlatformOurCrowd:IncreasingForeignInvestmentOpportunityinIsraelOurteamalsovisitedtheofficeofOurCrowd,anequitycrowdfundingplatformbuilttoenableaccreditedinvestorstoprovideventurecapitalfundingforstartups.TheJerusalem-basedcrowdfundingplatformhasaglobalnetworkof15,000investorsandhashelpedfacilitate$300millionininvestmentsto100startupssinceitwasfoundedin2013.

OurCrowdoperatesmuchlikeaventurecapitalfirm,vettingdealsandinvestingincompaniesalongsideotherinvestors.Itselectsstartupstoback,investsitsowncapitalandprovidestheyoungcompanieswithaccesstoitsglobalnetworkofinvestors.OurCrowdistryingtostayaheadofthepackbyassigningindustryexpertsasmentorstothestartupsandbytakingboardseatsatitsportfoliocompanies.

TheplatformhashelpedfulfillthegrowingdemandforforeigninvestmentinIsrael.ThecofounderandCEOsaidthemajorityofOurCrowdinvestmentscomefromoutsideIsrael.OurCrowdalsoworkswithmajorcorporationstosourcestartups.ItiscurrentlyworkingwithHondatosourcestartupsthatarerelevanttotheautomaker.

OurCrowdselectsstartupstoback,investsitsowncapitalandprovidestheyoungcompanieswithaccesstoitsglobalnetworkofmorethan15,000investors.

Source:OurCrowd.com

Page 10: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

10

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

STARTUPSDuringourtrip,wealsometwithseveralstartupcompaniesthataredisruptingtheretailindustry.Theteamswemetwithareengagedinartificialintelligence,supplychainmanagement,virtualization,dataanalytics,marketintelligenceservices,imagerecognition,on-demandroboticsandproductoptimization.About80%ofthecompanieswemetwithwereeitherbasedorfoundedinIsrael.Below,weprovideinsightsonsomeofthestandoutcompanieswemetwithduringourtrip.

Company: Wizer

Sector: Analytics

NotableClients: Keter,SodaStream,Brita

Website: www.getwizer.com

Wizerisaconsumerresearchplatformthatusesartificialintelligencetoanalyzebusinessquestionsandprovidefast,affordableandin-depthmarketinsights.Theplatformsimplifiestheprocessofrunningprofessionalmarketresearchsurveys,accordingtothecompany’scofounder,IdanGeva.

WithWizer,theclientposesaresearchquestionanddefinesgoals.Then,Wizer’salgorithmbuildsaresearchplan,selectinganoptimizedquestionnairethatfieldsresponsesfromaselectedgroup.Theplatformpullsappropriatequestionsfromhundredsthathavealreadybeenwrittenbyhumanresearchers,andthequestionsareauto-assembledintoanonlinequestionnaireof25–30questions.Thesystemensuresthatthereisnowritingrequiredbytheclient’smarketingteam.

So,clientsareabletoautomaticallygenerateanonlinequestionnairebyansweringtheplatform’squestions,andtheyreceiveresultswithin48hours.Furthermore,Wizer’salgorithmanalyzesthesurveyresultsandtheirstatisticalsignificance.ThestartupisbackedbymarketresearcherNielsen’sincubatorinIsrael.

Company: Freightos

Sector: Supplychain,logistics

NotableClients: N/A

Website: www.freightos.com

Freightosisattemptingtomakeglobalshippingsmootherbyofferingthefirstonlineinternationalfreightmarketplace.TheFreightosmarketplaceenableslogisticscompaniestomanagecontracts,andautomateandmanagethequoteandsalesprocess,fromtheirownwebsite.Withamissiontobringreal-timequotestothefreightindustry,FreightosmightbestbedescribedasaKayakorExpediaforinternationalshippers.

Bothindividualusersandfreightforwarderscanusetheplatformtosearchforandfiltershippingoptionsbyprice,time,route,feesinvolvedortypeof

Page 11: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

11

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

transportation.TheFreightossystemreplacestheoldwayofdoingbusiness,whichreliedonfaxmachinesandExcelspreadsheets.

FreightvendorsontheFreightosnetworkcaneasilyshareratesandtariffs,allowingtheirsalespeople,agentsandcustomerstoinstantlygenerateeventhemostcomplexfreightquotesinseconds,rightfromtheirInternetbrowser.Freightossaysthatitisabletooffermorethan200millionfreightpricingdatapoints,andthatithasestablishedthelargestfreightratedatabaseinexistence.

TheFreightosteam,ledbyCEOZviSchreiber,hasastrongtrackrecordofcreatinginnovativetechnologies,someofwhichhavebeenacquiredbyIBMandGE.

Company: EZface

Sector: Fashiontechnology

ProductStage: Released

NotableClients: N/A

Website: www.ezface.com

EZfaceprovidesavirtualizationsolutiontoenhancethemakeupshoppingexperience.Consumerscanvirtually“tryon”cosmetics,getpersonalizedrecommendationsandevensolicitadvicefromfriendsviatheEZfaceapp.Thevirtualtestingplatformconvertsdigitalphotographsintoa“virtualmirror”throughwhichuserscanvisualizehowtheywouldactuallylookwhilewearingvariousmakeupproducts.

Thecompany’svirtualizationsoftwaredecodestheproduct’sattributes(colorvalue,effect,coverage,etc.),analyzestheuser’spigmentationwithautomaticfacial-detectiontechnology,andblendstheproduct’sattributeswiththepigmentationintherelevantmakeupareastoensureanaccurateandrealisticsimulation.

Foundedin2000,EZfacehasbeensuccessfullyincorporatedintonumerouswebsitesandin-storekiosksworldwide,includingbyWalmartandL’Oréal.AccordingtoCofounderRamiOrpaz,EZfacewasthefirstcompanytoexperimentwithprovidingavirtualmakeupexperience.Nowthereareseveralbeautystartupsworkingonvirtualmirrors,includingModiFaceandYouCamMakeup,andL’OréalParishasintroducedanewvirtualmakeuptesterappcalledMakeupGenius.

Page 12: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

12

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

Company: RFKeeper

Sector: Supplychain,inventorymanagement,lossprevention

NotableClients: Globalresellers

Website: www.rfkeeper.com

RFKeeperisaproviderofsupplychainmanagementandlosspreventionsolutionsthatuseRFIDtags.Thecompanyusespatent-pendingRFIDtagstoprovideretailchainswithinventorymanagement,losspreventionandsupplychainvisibilitysolutionsthatbenefitboththesupplychainmanagerandtheretailer.

Withthecompany’ssystem,retailproductsareassignedRFIDtagsthattransmitallinformationthroughoutthesupplychaintothecloud.Thisprovidesthesupplychainmanagerwithimprovedsupplychainvisibilityandtraceabilityforlossprevention.

RFKeeper’send-to-endsolutionsenableretailchainstoimproveinventoryaccuracy,reduceshrinkageandincreaseshopperloyalty.Theplug-and-playsolutionscanbedeployedwithinhours,requireminimaltrainingandchangestoretailers’currentstoreprocesses,andrelyonasmallRFKNetWi-Firouterforconfigurationwithinthecloud.

Company: Panorama

Sector: Bigdataanalytics,supplychainanalytics

NotableClients: ArmaniExchange,Coca-Cola,L’Oréal,PhilipMorris,SaksFifthAvenue,TexasInstruments

Website: www.panorama.com

Panoramaprovidesanalyticsandself-servicefeaturessuchascollaborativebusinessintelligence,contextualdatadiscoveryandprocessautomationforbusinessusers.Thecompany’ssolutionsprovideuserswithpersonalized,intuitiveandinteractiveanalyticsthataredeliveredthroughahighlyvisualandunderstandableinfographicformat.ThedashboardincludesKPIalerts,andletsuserscreatecollaborative“workboards”andvisualpresentationstoprovidebettercontextastheyputtogetherad-hocbusinessteamstoaddressinternalissues.

Thecompanywasfoundedin1993andsolditsOLAPtechnologytoMicrosoftin1996.Panoramasupportsmorethan1,600customersworldwideinindustriessuchasfinancialservices,manufacturing,retail,healthcareandtelecommunications.

Page 13: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

13

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

Company: Wave

Sector: Supplychain

NotableClients: N/A

Website: www.wavebl.com

Waveconnectsallmembersofthesupplychaintoadecentralizednetworkandallowsthemtodirectlyexchangedocuments.Wave’sapplicationmanagesownershipofdocumentsontheblockchain,eliminatingdisputes,forgeriesandrisks.Thepeer-to-peernetworkconnectsallcarriers,banks,forwarders,tradersandotherpartiesoftheinternationaltradingsupplychain.Usingdecentralizedtechnologies,allcommunicationbetweenthesepartiesisdirectanddoesnotpassthroughaspecificcentralentity.

Currently,thesupplychainprocessrequiresabilloflading,ordocumentissuedbyacarriertoacknowledgereceiptofcargoforshipment.Billsofladingareoneofthreecrucialdocumentsusedininternationaltradetoensurethatexportersreceivepaymentandimportersreceivemerchandise.Wave’ssolutionprovidesaninnovativemethodforexchangingtradedocumentsthatiscost-effective,secureanddesignedtointegratewithcurrentworkflows.ThestartupisbackedbytheTelAviv–basedBarclaysAccelerator.

Company: MarketBeyond

Sector: Analytics

ProductStage: Released

NotableClients: Keter,Rubbermaid

Website: www.themarketbeyond.com

MarketBeyondisamarketintelligenceservicescompanythatprovidesonlineretailerswithinsightsintothecustomerpurchasejourneyandtheircompetitors.Thecompanyletsuserstapintocompetitors’KPIsinordertogetinformationaboutsales,conversions,averagesellingpriceacrossproducts,effectivemarketingchannelsandmore.Thecompanyfacilitatesthegatheringofbigdatashoppinginformationfrommillionsofusersworldwide,allowingonlinesellerstoasksimplequestionsthatcanunveileasystepstoboostperformance,suchas“Whatisthecompetitionselling?”and“Whatnewproductsaretrending?”

Page 14: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

14

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

Company: ConsumerPhysics

Sector: Hardware

Website: www.consumerphysics.com

ConsumerPhysicsdevelopedahandheldmolecularscanner,theSciO,thatallowsconsumersandbusinessestolearnaboutthemakeupofmaterialsinproducts.Usersscanfoodsandothermaterials(suchasvitaminsandmedicines)usingthehandhelddevice,andtheAPIgathersdataandoffersadeepmolecularanalysis.

TheSCiOsensorpairswithSCiOsmartphoneappsandconnectstoacloud-baseddatabaseofmaterialfingerprints.ConsumerPhysicsoffersbusinessesandthird-partydevelopersaplatformthatenablesthemtodesigntheirownmolecular-sensingmodelsandmobileapplicationsforpersonalandcommercialuse.

Company: Trax

Sector: Analytics,informationtechnology

NotableClients: Coca-Cola,Heineken,Nestlé

Website: www.traxretail.com

TheTraxplatformispoweredbyimagerecognitiontechnologythatprovidesretailerswithdeepinsightsintowhatishappeningintheirstoreaisles.Shelfimagesaretakenwithmobiledevices,fixedcamerasorrobots,andthenanalyzedintheTraxcloud.Thesystemthensendsreal-time,actionableinsightstostorestaffviatheirmobiledevices.OnlinedashboardsareavailableforbusinessteamsthroughTrax’sbusinessintelligenceplatform.

Traxprovidesretailerswithrecommendationsforimprovingsales,suchashowtochangetheplacementofproductsrelativetotheirenvironmentinthestore.Retailersturnthedataandinsightsintobroadermarketintelligenceandhighlyaccuratetrendpredictionsthatshinealightonnewwaystoimprovethein-storecustomerexperience.Thecompanyhasreceived$78millionintotalfinancingtodate.

Page 15: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

15

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

Company: CommonSenseRobotics

Sector: Supplychain

NotableClients: N/A

Website: www.cs-robotics.com

CommonSenseRoboticsisbuildingthefirston-demand,robotic,in-the-cityfulfillmentsolutionforlast-miledelivery.Thesolutionenablesone-hourdeliverywhilereducingoperationalcosts.CofounderandCEOElramGorendescribedthecompany’ssolutionsas“micro-fulfillmentcenters.”Thecompanywasestablishedin2015andisagraduateoftheMicrosoftAcceleratorprogram.CommonSenseRobotics’solutioniscurrentlyinthedemostage,withalivebetaversionsettolaunchinthethirdquarterof2017,accordingtoGoren.

Company: Plataine

Sector: Supplychain

ProductStage: Released

NotableClients: GEDigital,Siemens

Website: www.plataine.com

Plataineprovidesaproductionoptimizationsolutionformanufacturersthatproducecompositecomponentsforthetransportation,furniture,aerospaceandapparelindustries.Plataine’ssolutionisatracking-as-a-service(TaaS)solutionthatbridgesthegapbetweenCAD,ERPandtheproductionfloor,effectivelyenablingmanufacturerstodigitalizetheproductionprocess.

Thesolutionallowsmanufacturerstoscheduleproductiontasks;trackrawmaterials,kitsandtoolsthroughouttheplant;optimallyselectrawmaterialsfrominventory;dynamicallyassignproductorderstoavailablematerials;andmore.Thesoftwareisdesignedtomakemanufacturersmorecompetitivebyhelpingthemimprovematerialsutilizationandproductivity,controlquality,andshortenmanufacturingcyclestoensureon-timedeliveryofproductstocustomersandcreateamoredynamicmanufacturingenvironment.

Page 16: FGRT Israel Innovation Tour December 30 2016€¦ · 02/01/2017  · Clark, Sears, Coca-Cola and NCR. 4)There are several modes of opportunity to engage in the Israeli ecosystem through

16

January2,2017

DeborahWeinswig,ManagingDirector,FungGlobalRetail&[email protected]:917.655.6790HK:852.6119.1779CN:86.186.1420.3016Copyright©2017TheFungGroup.Allrightsreserved.

DeborahWeinswig,CPAManagingDirectorFungGlobalRetail&TechnologyNewYork:917.655.6790HongKong:852.6119.1779China:86.186.1420.3016deborahweinswig@fung1937.comStevenWinnickResearchAssociate

HongKong:8thFloor,LiFungTower888CheungShaWanRoad,KowloonHongKongTel:85223004406London:242-246MaryleboneRoadLondon,NW16JQUnitedKingdomTel:44(0)2076168988NewYork:1359Broadway,9thFloorNewYork,NY10018Tel:6468397017

FungGlobalRetailTech.com