February 2005 3G UPDATE 3G Update

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February 2005 3G UPDATE 3G Update February 24, 2005 Ming Li VP, Southeast Asia and Pacific Qualcomm International

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Transcript of February 2005 3G UPDATE 3G Update

Page 1: February 2005 3G UPDATE 3G Update

February 2005

3G UPDATE

3G Update

February 24, 2005

Ming LiVP, Southeast Asia and Pacific

Qualcomm International

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February 2005

3G UPDATE

• Internet (enabled by IP, DWDM optical transmission, and broadband access)

The Mega-Trend in Communications

• Wireless mobility and wireless broadband

• Coming together of multimedia and the above

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February 2005

3G UPDATE

Worldwide Mobile Subscriber Growth

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February 2005

3G UPDATE

How Does Cellular Network Work

Base station (BTS)

Cell

BSC

BSC

BSC

BTS

BTS

BTS

MSC MSC

Cell

Core Network Access Network

Air link RF

handset

handset

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February 2005

3G UPDATE

Mobility Technology Development

80’s Analog (TACS, AMPS) 1G

90’s Digital Voice(GSM, TDMA, CDMAone) 2G

00’s Multimedia(GPRS) 2.5G(EDGE) 2.75G(WCDMA/UMTS/3GSM, TD-SCDMA, CDMA2000) 3G

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February 2005

3G UPDATE

CDMA2000 1xCDMA2000 1xMore Capacity, High Speed Data

Capacity/Quality

Roaming

Mobility

AMPS

TDMAGSMPDC

cdmaOneIS-95A

cdmaOne IS-95B

cdmaOne IS-95B

Medium Speed Data

Multi-ModeMulti-Mode

Global Roaming

1G 2G IMT-20002.5G

Multi-BandMulti-Band

Multi-NetworkMulti-Network

GPRSGPRS

CDMA2000 1xEVCDMA2000 1xEV

WCDMAWCDMA

Key Drivers for Mobile Market

Time

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February 2005

3G UPDATE

Technology and Spectrum Relationship

• Any technology can run on any spectrum but infrastructure and handset availability determined the spectrum used.

• Spectrum that commonly used for CDMAone and CDMA2000 450MHz

800MHz1900MHz

• Spectrum that commonly used for GSM 900MHz1800MHz1900MHz (Americas)

• Spectrum that commonly used WCDMA/UMTS2100MHz

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February 2005

3G UPDATE

In 1999 ITU defined key requirements for IMT-2000 services, more commonly known as 3G

IMT-2000 requirements:Improved system capacity, backward compatibility with second generation (2G) systems, multimedia support, and high speed packet data services meeting the following criteria:

2 Mbps in fixed or in-building environments 384 kbps in pedestrian or urban environments 144 kbps in wide area mobile environments Variable data rates in large geographic area systems (satellite)

* ITU approved IMT-2000 terrestrial radio interfaces

3G Technology Choices

ITU approved family of standards that meet IMT-2000 criteria*--

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February 2005

3G UPDATEGlobal IMT-2000 EvolutionGlobal IMT-2000 Evolution

GSM

PDC (Japan)

CDMA2000 1xEV-DO

2002 2003 2004 2005 2006

FOMA (WCDMA)

Voice

CDMAone

UMTS (WCDMA) HSDPA

EDGE

GPRS

TDMA

New bandNew band

New bandNew band

= 3G

CDMA2000 1XDoubles voice, same bandwidth

1xEV-DV

3.1 MbpsRev A

3.1 Mbps

Voice

154 KbpsRev 0

384 Kbps

2.4 MbpsRev 0

12-14 Mbps

307 KbpsRev A

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February 2005

3G UPDATE

Approximate transfer timesfor a 3 minute MP3 song file

How Fast is Wireless Mobile?

Download TimeAir Interface Data Rate In Seconds GSM 9.6 kbps 2466 (41 minutes) ouch!IS-95A CDMA 14.4 kbps 1852 (31 minutes)

GPRS 45 kbps 526 (8.8 minutes)IS-95B CDMA 64 kbps 364 (6 minutes)EDGE 80 kbps* 295 (5 minutes)

CDMA2000 1X 144 kbps** 161 (2.7 minutes) with 1.25 MHz

WCDMA 384 kbps*** 61 (1 minute) with 5 MHz

1xEV-DO 2.4 Mbps 11 (0.2 minutes) with 1.25 MHz

* Maximum data rate of Nokia 6200 EDGE phone on AT&T Wireless network, as of May 20, 2003** Peak data rate for first commercial release of 1x MC terminals will be 153.8 kbps*** At launch of service, the WCDMA’s reverse link will only support 64 kbps

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WCDMA vs. EDGE

0

20

40

60

80

100

120

140

160

180

1 2

Ave

rag

e T

ran

sfer

Rat

e (k

bp

s)

EDGE

WCDMA6060

8080

160160

130130

• WCDMA can achieve peak data transfer rate at 230 kbps and 180 kbps during WCDMA can achieve peak data transfer rate at 230 kbps and 180 kbps during Normal Hour and Peak Hour, respectivelyNormal Hour and Peak Hour, respectively

• EDGE usage is lightEDGE usage is light• Tests conducted in HK in Aug 2004Tests conducted in HK in Aug 2004

(was 180 in Feb)

(was 170 in Feb)

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February 2005

3G UPDATE

3G Network Increased Voice Capacity

Lower Cost Voice Drives Minutes of Use

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3G UPDATE

QUALCOMM Corporate Overview

QUALCOMM develops, delivers & enables innovative digital wireless communications products & services

Pioneer of CDMA technology

Established 1985 in San Diego, California

$4.9B revenue in FY 2004

Over 7,000 employees

Offices in 21 countries

Market cap at US$50B+

Major business : technology licensing and chipset

Over 3,200 patents (issued and pending)

World’s largest fabless semiconductor company

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February 2005

3G UPDATEQualcomm’s Unique Patent Position

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February 2005

3G UPDATE

3G Operators

• As of Jan 12, 2005, there were 125 commercial 3G networks in 56 regions

• CDMA2000 1x : 73 operators CDMA200 1x EV-DO : 13 operators WCDMA : 43 operators

Source : 3gtoday.com

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3G UPDATE

• SKT is the biggest 3G operator with 17M+ subscribers as of Dec 2004

3G Operators (continue)

• In Oct 2000, SK Telecom launched the world’s 1st commercial 3G network based on CDMA2000 1x

• DoCoMo launched world’s 1st WCDMA 3G network (FOMA) in Oct 2001

• Hutchison 3 launched “real” WCDMA services in Italy in March 2003

• In Greater China region :China Unicom CDMA2000 1x (Jan 2002)APBW Taiwan CDMA2000 1x (July 2003)Huchison 3 WCDMA (Jan 2004)

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February 2005

3G UPDATE

Global 3G Subscriber Growth

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February 2005

3G UPDATE

Is 2G To 3G an Upgrade or a Migration?

For CDMAone (2G) to CDMA2000 (3G) is an upgrade.• Swap channel cards inside the BTS and do a software upgrade.• No need to change frequency band.• Original 2G handsets can continue to obtain voice service over the new 3G network.

For GSM (2G) to WCDMA/UMTS (3G) is a migration.• Re-build entire access network at different frequency band. Operator needs to maintain two access networks (i.e. GSM network for 2G and WCDMA/UMTS network for 3G).• GSM handsets supported by GSM network; WCDMS/UMTS handsets supported by WCDMA network; while there is no WCDMA coverage, it will be switched to GSM network for voice service only.

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February 2005

3G UPDATE

What Caused the Delay of 3G WCDMA/UMTS?

• Huge spectrum fee drained capex investment

• Over optimistic towards product development time

• Immature product (hardware as well as software)

• Interoperability challenges

• Lack of volume to drive down handset cost at the initial stage

• Total rebuild of the wireless access network is costly

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February 2005

3G UPDATEChip Set Integration

Reduce size, cost and battery consumption

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February 2005

3G UPDATE

Over 614 3G CDMA/WCDMA device models have been commercialized by 56 vendors

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3G UPDATE

Initial Milestones Impacting 3G Subscriber Transition

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WCDMA is Now On The Move

Hutchison has been the driver of 3G WCDMA.DoCoMo is the largest WCDMA operator with 9M subscribers.

Estimated 15M+ WCDMA Subscribers globally at 2004 year end

36 WCDMA operatorsLaunched services

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February 2005

3G UPDATE

Wireless Growth Driver : 3G Devices

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February 2005

3G UPDATE

Batteries: The Key Technical Constraint

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February 2005

3G UPDATE

Mobile Phone Processor Power Today Compares to PCs of 1990’s

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3G UPDATE

Mobile Phone Memory TodayCompares to PCs of 1990’s

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February 2005

3G UPDATE

2003 Camera Phone Resolution Exceeds 1999 Digital Cameras

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February 2005

3G UPDATE

Your Mobile Device Will Do It All For You

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3G UPDATE

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February 2005

3G UPDATE3G Providing New Applications

From commoditized voice to differentiated data services

Shopping Mall

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February 2005

3G UPDATE

3G Data Services Improves Operator ARPU

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February 2005

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Success Factors for 3G

Seamless Coverage• Need broad coverage for consistent provision of

services

Data Rates to Meet Throughput Requirements

• Video telephony – 64-384 kbps

• Video and audio streaming – 32-384 kbps

Handsets

• Availability of wide range of devices

• Functionality: color displays, MP3 players, MPEG4, integrated cameras, GPS, voice recognition

• Low prices (reaching below $200)

• Battery life = 2G/2.5G Phones

Content

• Mass market: Multi-media messaging, downloadable ringtones, games

• Wide range of applications for market segments

• Enterprise: Real-time access to email and Intranet

• Partnering with leading content providers

Pricing• Understandable, Affordable, flexible

• Offer flat pricing, and range of data services

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February 2005

3G UPDATE

Thank You !