F*ck digital, digital is dead

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description

The Creative Social presentation presented by Ted Persson (Great Works) and Tony Högquist (Perfect Fools) at this year's Eurobest.

Transcript of F*ck digital, digital is dead

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MERGING THE DIGITAL WORLD AND THE REAL WORLD

Augmented reality, motion control, multi-touch, gestures,voice recognition.

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SUSPECT 1:

HERD MENTALITY

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SUSPECT 2:

MIS-USE OF TECHNOLOGY

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130 s x 2000 000 users = 260 000 000 s = 72 000 hours = 8 years

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Något överdrivet komplicerat case från Ted.

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SUSPECT 3:

SILOED THINKING

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