All about Value

The agency: What are we?

A strategic and creative communications agency

Launched May 2008

“Grown up start-up” not a “young up-start”

Big agency and client experience

A cost effective alternative to bigger agencies

Hands on and straight forward

Move seamlessly between online and offline

Track activity to increase efficiency

Deliver ROI

The agency: Where and who are we?

Based near Leatherhead

We’re at The Chapel

Next to God!

Near to Junction 9 of the M25

3 Directors, Andy, Niall & Pete

A core team of 8

Retained freelance network

Retained Satellite Experts

The agency objective: We want 9 clients

Love what we do and want to remain hands on

Each Director will lead 3 Client teams in the agency

Want to be a boutique not a big agency

Believe passionately in client partnerships

Want to provide industry leading customer service

Non conflicting clients

Agency approach: Structure and methodology

Understanding

Ideas

Creative

Activity planning

Execution

Delivery

Satellite expertise

Agreed benchmarksShared MIFinancial transparency

Partner agencies: Like minded souls in Digital, DM, Fulfillment, PR and TV production

Quarterly Think Tank™ sessions

Consumer Board™

Tracking

Analysis

Reporting

Core team from Advertising, Design,Direct Response, Events and Planning

Move seamlessly between Digital and Offline

The agency: Past experience

Finance Property Retail Travel FMCG Misc

The agency: Current clients

Retained Clients Strategic and Creative Projects

Current work: Bupa International

Global consumer communications project

Messaging heirachy

Communications planning

Creative development

B2C and B2B communication

On and Off line implementation

Current work: Epson

Global corporate communications project

Consumer insight

Product strategy

Defining the consumer proposition

Messaging heirachy

Global brand repositioning

New creative platform

Create brand awareness

Drive enquiries

Multi channel approach

Current work: ACCA

Current work: Polaris World

Targeting families

It’s not just about golf

Communicating resort

benefits

Drive response

We truly appreciate

your time Thanks for listening

Now that’s enough about us

Let’s talk about you