Fast Pitch Forum-WhitePages
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Transcript of Fast Pitch Forum-WhitePages
WhitePages, Inc.
John Lusk
From Online Directory to Connectory
WhitePages Confidential 2
WhitePages is the people search market leader
Home grown Seattle company started in 2000
$66M revenue (‘08) and profitable every year since 2000
Grown from 3 to 120+ employees over past 8 years
24MM+ monthly unique visitors (comScore, Mar ‘09)
Top 50 ranked web site (comScore/MM)
Over 2B people and business searches yearly
• Trusted partner with over 1,000 sites
Power search apps for major portals and IYP’s
Built search application for the U.S. Postal Service
Overview
WhitePages Confidential 3
Directory Connectory
Everything in a Directory
Contact info confidentiality
Communication through WhitePages
Accessible anytime, anywhere
User controlled information
The VisionWhitePages is evolving from an online Directory to a Connectory
WhitePages Confidential 4
• Ability to add, edit and delete info
• Power to the people with privacy control
• User engagement on a whole new level
WhitePages ConnectoryShifts our market opportunity from $400M to $4B
WhitePages Confidential
Betting on Mobile
WhitePages Mobile(BlackBerry)
•
Caller ID(Android)
WhitePages Mobile(iPhone)
800% growth in Mobile searches over past 6 months
Anytime, anywhere access on mobile platforms
Increased reach drives awareness and preference
Provides diversified source of revenue
WhitePages Confidential 6
Huge growth opportunity for
WhitePages
Consumers expect a single source for
both
• Provides a diversified source of revenue
Owning Business SearchWhitePages to become the People AND Business Search market leader
WhitePages Confidential 7