Fandom & cultural competence

Fan culture

What is fan culture?

Why might producers be happy to gain a fan following?

How much money did Star Wars: The Force Awakens make at the box office?

$2 billion

How much money did Star Wars: The Force Awakens make in merchandise?

$2 billion $251.7 billion

Cultural competence

Is the viewers ability to understand a particular experience.

To what extent can we empathise with something we haven’t experienced?

What is this person feeling?

Who here has been in physical pain before?

Who here has had their hands nailed to a table before?

We still empathise with the character even if we have not experienced this exact situation.