Fall/Winter 2013 New and Bestselling Books from LP

New and Bestselling Books from LP

faLL/WiNter 2013

2 to order CaLL 1-800-285-2221 or visit www.ShopABA.org

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Welcome to the fall-Winter 2013 Publications Catalog of the aBa Law Practice division (LP).

We are pleased to feature our newest titles in our four core areas: marketing, management, technology, and finance. While this is just a small sampling of the outstanding books published by LP, you can visit our website at www.lawpractice.org/publications for our entire line of books. LP books are written by the leading authorities in the field.

in this challenging economic time, we have included titles that will help you manage and market your practice, improve your productivity, and increase your bottom line. our books contain real-world, user-friendly advice, and proven strategies to optimize your law practice.

enjoy!

sincerely,

tom Mighell, Chair, LP Publications Board

The Law practice Division (Lp) plays a unique role in the american Bar association because its resources are targeted to every practicing attorney and legal professional, regardless of practice area. Members of LP benefit from practical education and assistance for lawyers and firms in the core areas of the business of practicing law—marketing, management, technology, and finance. LP publishes valuable periodicals including Law Practice magazine, LawPractice.news, and the Law Practice Today webzine. discounts on LP conferences (aBa teCHsHoW, aBa Women rainmakers Mid-Career Workshop, and aBa Law firm Marketing strategies Conference), monthly CLe webinars, and teleconferences offer great opportunities for business as well as career development. Plus, you will receive special member pricing on a full listing of more than 100 LP publications!

LP PUBLICATIONS

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ORDERING INFORMATION15

NEW BOOKS10

33 LP BEST SELLERS4

CoNteNts

3 E-BOOKS3

to check out LP’s new and upcoming titles, visit www.ShopABA.org

faLL/WiNter 2013

For information on how to join LP, visit www.lawpractice.org or call 1-800-285-2221.

http://www.americanbar.org/groups/law_practice.html

3ABA LAw PrActice DiViSiON

LP e-books are now available to read on

your iPad, smartphone, or favorite

e-reader! titles in this catalog that

are available in e-book form will have

an e-book icon in their listing.

to download the latest releases in ePUB format,

visit the aBa webstore (www.shopaBa.org)

today. to read e-books on your iPad, iPhone, or

iPod touch, visit itunes or the iBooks app and

search for the book title. LP’s digital library is

expanding quickly, so check back often for new

e-book availability. Purchase LP e-books today

and be only one click away from the resources

your law practice needs.

E-BOOKS

Law Practice resources for the digital age

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LP Books, including discount offers, free

excerpts, author interviews, and more on

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LP BEST SELLERS

How to Start and Build a Law Practice, Platinum Fifth EditionBy Jay G. Foonberg

The ABA’s number one best-selling book has been used by hundreds of thousands of lawyers as the comprehensive guide to planning, launching, and growing a successful practice. Packed with over 700 pages of guidance, you’ll find the information you need to successfully launch your practice, run it at maximum efficiency, and avoid potential pitfalls along the way. From identifying the right office location, finding clients, and setting fees to managing your office, maintaining an ethical and responsible practice, and maximizing available resources, this book will give you the expert advice you need to make your firm succeed for years to come.

1 2004 | 6 x 9 | 704 pages | Paperback | Product Code: 5110508 LP Member Price: $57.95 | LSD Member Price: $27.95 | Regular Price: $69.95

Social Media as Evidence: Cases, Practice Pointers, and TechniquesBy Joshua Briones and Ana Tagvoryan

For lawyers, the proverbial “smoking gun document” of the pre-internet era has given way to “smoking gun tweet.” In recent years, Facebook, Twitter, blogs, and other social media channels have become an evidentiary gold mine for impeaching witnesses and undermining a company’s litigation position. This book will assist any lawyer who encounters social media in their daily law practice.

1 2012 | 7 x 10 | 109 pages Paperback | Product Code: 5110748 LP Member Price: $47.95 Regular Price: $79.95

Twitter in One Hour for LawyersBy Jared Correia

Twitter in One Hour for Lawyers will demystify one of the most important social media platforms of our time and teach you to tweet like an expert. In just one hour, you will learn to create a Twitter account, follow the right people, write the perfect tweet, gain an audience, and use Twitter to market your firm effectively. This book also addresses the relevant ethics, privacy, and security concerns facing any lawyer on Twitter.

1 2012 | 7 x 8.5 | 196 pages Paperback | Product Code: 5110746 LP Member Price: $24.95 Regular Price: $39.95

Locked Down: Information Security for LawyersBy Sharon D. Nelson, Esq., John W. Simek, and Michael C. Maschke

Locked Down explains the wide variety of information security risks facing law firms and how lawyers can best protect their data from these threats—with any budget. Written in clear, non-technical language that any lawyer can understand, this book will help you create a secure password, assess your security risks, work securely from a laptop and smartphone, maintain e-mail integrity, and much more.


http://apps.americanbar.org/abastore/index.cfm?section=main&fm=Product.AddToCart&pid=5110508




5aBa LaW PraCtiCe divisioN

LP BEST SELLERS

iPad in One Hour for Lawyers, Second EditionBy Tom Mighell

The bestselling ABA book iPad in One Hour for Lawyers has helped thousands of attorneys learn to use the iPad in their law practices. Fully revised and updated to reflect the newest version of the iPad and the latest apps available, iPad in One Hour for Lawyers, Second Edition, will help attorneys get more out of their iPad. Ideal for lawyers who want to get up to speed fast, this acclaimed book presents the essentials so you don’t get bogged down in technical jargon and extraneous features and apps.

1 2012 | 7 x 8.5 | 100 pages | Paperback | Product Code: 5110747 LP Member Price: $24.95 | Regular Price: $39.95

iPad Apps in One Hour for LawyersBy Tom Mighell

At last count, there were more than 225,000 apps available for the iPad. Finding the best apps often can be an overwhelming, confusing, and frustrating process. iPad Apps in One Hour for Lawyers provides the “best of the best” apps that are essential for any law practice. In just one hour, you will learn about the apps most worthy of your time and attention.


Google for Lawyers: Essential Search Tips and Productivity ToolsBy Carole A. Levitt and Mark E. Rosch

In the decade since its launch, Google has become synonymous with Internet searches. This step-by-step guide explores Google’s most popular features plus its newest and least-known search features, productivity tools, and services. This book is written specifically for those in the legal profession, and it is an invaluable resource for both the novice and advanced user.


Google® Gmail and Calendar in One Hour for LawyersBy Carole Levitt and Mark Rosch

Learn how to use Google’s e-mail and calendar services that will allow you to work from anywhere. Discover how to work smarter—not harder—with time-saving tools from Google.







LP BEST SELLERS

Facebook® in One Hour for LawyersBy Dennis Kennedy and Allison C. Shields

With a few simple steps, lawyers can harness Facebook to market their services, grow their practices, and expand their legal network—all by using the same methods they already use to communicate with friends and family. In just one hour, you will learn to set up an account, create a profile, optimize privacy settings, establish a business page, and develop a Facebook strategy to grow your legal network.


Blogging in One Hour for LawyersBy Ernie Svenson

Lawyers in any size firm can reach a global audience at little to no cost—all because of blogs. An effective blog can help you promote your practice, become more “findable” online, and take charge of how you are perceived by clients, journalists and anyone who uses the Internet. Blogging in One Hour for Lawyers will show you how to create, maintain, and improve a legal blog—and gain new business opportunities along the way.


Android® Apps in One Hour for LawyersBy Daniel J. Siegel

Android is the fastest growing mobile platform in the world, and many lawyers are turning to Android smartphones and tablets to help run their law offices. This book will help you transform you transform your practice by using the “best of the best” Android apps available for your device. Learn how to download a curated list of apps that will help you maximize your time, prepare legal documents, go to trial, and much more.


Virtual Law Practice: How to Deliver Legal Services OnlineBy Stephanie L. Kimbro

Virtual law practice is revolutionizing the way the public receives legal services and how legal professionals work with clients. This complete guide will show you how to successfully set up and operate a virtual law firm that responsibly delivers legal services online to your clients. Case studies and client scenarios are included.







LP BEST SELLERS

The Lawyer’s Guide to Microsoft® Outlook 2010By Ben M. Schorr

Outlook is the most used application in Microsoft® Office, but are you using it to your greatest advantage? This is the only guide written specifically for lawyers to help you be more productive, more efficient and more successful. From helping you log and track phone calls, meetings, and correspondence to archiving closed case material in one easy-to-store location, this book unlocks the secrets of “underappreciated” features that you will use every day.

1 2012 | 7 x 10 | 240 pages | Paperback | Product Code: 5110720 LP Member Price: $41.95 | Regular Price: $69.95

The Lawyer’s Guide to Microsoft® Word 2010By Ben M. Schorr

Maximize your use of Microsoft® Word with this essential guide. Focusing on the tools and features that are essential for lawyers in their everyday practice, this handy reference includes clear explanations, legal-specific descriptions, and time-saving tips for getting the most out of Microsoft®

Word—and customizing it for the needs of today’s legal professional.


Introduction to Law Firm PracticeBy Michael P. Downey

Navigating your way through a law firm practice can be overwhelming, especially in larger firms. This new handbook offers a systematic study of how lawyers practice law at private firms and how a law firm operates. Whether you’re a law student interested in working in a law firm or a young lawyer who would like to gain a better understanding of how your law firm operates, this guide will provide you with the “ins” and “outs” you need to help you navigate your way through any firm and excel in your profession.


Law Office Policy and Procedures Manual, Sixth EditionBy Howard I. Hatoff and Robert C. Wert

Every law office needs an office manual to formalize basic operating policies and procedures. This updated manual covers every facet of basic law office operations, and includes material on COBRA, stress injuries, social media and much more. The manual is provided on an accompanying CD-ROM, so you can easily create a complete, fully customized office manual for your firm.

1 110714LLF | LP Member Price: $109.95 | Regular Price: $179.95




http://apps.americanbar.org/abastore/index.cfm?section=main&fm=Product.AddToCart&pid=5110714LLF


LP BEST SELLERS

Women Rainmakers’ Best Marketing Tips, Third EditionBy Theda C. Snyder

Updated third edition marks 20th Anniversary of Women RainmakersSuccess depends on innovative planning, but brainstorming for new ideas takes valuable time. In one quick read you can get dynamic, creative, and practical ideas that can work for you and your practice. Anyone involved in marketing a firm can learn from the down-to-earth advice in this book. If you are looking for a practical, realistic, and cost-effective approach to marketing, you’ll benefit from this pocket guide!


The Lawyer’s Field Guide to Effective Business DevelopmentBy William J. Flannery, Jr.

Long-term profitable client relation-ships form the foundation for the enduring success of any law firm. Winning and retaining long-term, attractive clients doesn’t happen by accident. The author shares his practical, proven approach to acquiring and refining the face-to-face skills necessary to developing a valuable client base.

1 2007 | 5 x 7½ | 164 pages Paperback Product Code: 5110578 LP Member Price: $49.95 Regular Price: $59.95

Find Info Like a Pro, Volume 1: Mining the Internet’s Publicly Available Resources for Investigative ResearchBy Carole A. Levitt and Mark E. Rosch

Learn the secrets, shortcuts, and realities of conducting investigative and background research using the sources of publicly available information available on the Internet. The authors provide hundreds of free and fee-based Internet sites. The resources and techniques in this book are useful for investigations; depositions; locating missing witnesses, clients, or heirs; and trial preparation, among other research challenges. The CD-ROM included features clickable links to all of the sites contained in the book.

1 2010 | 7 x 10 | 378 pages | Paperback with CD-ROM | Product Code: 5110708 LP Member Price: $47.95 Regular Price: $79.95

Find Info Like a Pro, Volume 2: Mining the Internet’s Public Records for Investigative Research By Carole A. Levitt and Mark E. Rosch

Don’t waste time and money on hiring someone to do your investigative research when you can do it yourself. The second volume in this important series focuses on public records that are filed and stored with government agencies, which are accessible for public inspection. The authors address both paid and free resources on the Internet.

1 2011 | 7 x 10 | 280 pages Paperback with CD-ROM Product Code: 5110709 LP Member Price: $47.95 Regular Price: $79.95






LP BEST SELLERS

The Busy Lawyer’s Guide to Success: Essential Tips to Power Your PracticeBy Reid F. Trautz and Dan Pinnington

This convenient pocket guide is the “best ever” collection of practical tips, ideas, and techniques to help you survive, thrive, and find success in the practice of law. This guide focuses on eight key topics of interest and importance to all lawyers: client service, marketing and client development, technology, coping with e-mail, making (more) money, ethics and professionalism, firm management and operations, and strategy and planning.

1 2009 | 5 x 7½ | 156 pages | Paperback | Product Code: 5110687 LP Member Price: $19.95 | Regular Price: $34.95

Internet Branding for Lawyers: Building the Client-Centered WebsiteBy Jeff Lantz

Learn to brand your law firm online and create an appealing, functional website that will lead clients to your door. Internet Branding for Lawyers will help you construct a website based on your client’s needs, design a compelling law firm logo, increase your search engine optimization—and ultimately build your practice. Avoid the common pitfalls of law firm websites and gain a competitive edge with this essential resource.


Social Media for Lawyers: The Next Frontier By Carolyn Elefant and Nicole Black

Many lawyers view social media as a passing fad. But lawyers who dismiss social media do so at their peril. This cutting-edge guide shows lawyers how to use a practical, goal-centric approach to social media, with the purpose of enabling them to identify the social media platforms and tools that best fit their practice and to implement them easily, efficiently, and ethically. Written by experts in the field, Social Media for Lawyers is essential reading for both novice and advanced social media users.


How to Build and Manage a Personal Injury Practice, Third EditionBy K. William Gibson

Written by a personal injury lawyer who has been practicing for over 30 years, the book is for lawyers interested in starting a personal injury law practice, as well as for lawyers currently practicing P.I. who are interested in strengthening their practices. The author discusses the basic differences between personal injury law and other types of law practice and provides guidance for avoiding common pitfalls. This invaluable resource includes numerous worksheets, flowcharts, checklists, and “fill-in-the-blank” forms all on a CD-ROM.

1 2012 | 6 x 9 | 200 pages | Paperback Product Code: 5110729 | LP Member Price: $41.95 | Regular Price: $69.95






iPad in One Hour for LitigatorsBy Tom Mighell

From the bestselling author of iPad in One Hour for Lawyers and iPad Apps in One Hour for Lawyers comes an iPad book with trial lawyers in mind. After reading this book, you will never try another case without an iPad in hand. Download the essential litigation apps and learn how to use your iPad to prepare documents for trial, select a jury, make notes, access your calendar on the go, and much more.


LinkedIn® in One Hour for Lawyers, Second EditionBy Dennis Kennedy and Allison C. Shields

This bestselling ABA book has been fully revised and updated to reflect significant changes to LinkedIn’s layout and functionality made through 2013. Learn how to set up an account, create a profile that will attract clients, build your connections, maximize your presence, use LinkedIn in the hiring process, and grow your legal network.


Paperless in One Hour for LawyersBy Sheila M. Blackford and Donna S. M. Neff

Lawyers can save time and money by transitioning to a paperless office. Paperless in One Hour for Lawyers will show even the most committed paper devotees how to run their law offices digitally.


Legal Project Management in One Hour for LawyersBy Pamela H. Woldow and Douglas B. Richardson

Clients give their business to those who can manage legal work efficiently—and take it away from those who can’t or won’t. Legal Project Management in One Hour for Lawyers provides any attorney with practical skills and methods for improving efficiency, keeping budgets under control, building strong working relationships with clients, and maximizing profitability.


NEW BOOKS





Adobe Acrobat® in One Hour for LawyersBy Ernie Svenson

Most lawyers now encounter PDFs, and many own Adobe Acrobat—the most widely used software for working with PDFs. But most attorneys are confused about how to work efficiently with PDFs. Adobe Acrobat in One Hour for Lawyers is written for lawyers and legal professionals who want to be more organized by making better use of PDFs.


Worldox® in One Hour for LawyersBy John Heckman

Never lose another document or waste valuable time searching for one. In just one hour, learn how to organize your documents and e-mails electronically with Worldox software. Veteran law-firm technology consult John Heckman reveals what Worldox will do for your firm—and how to customize its features for the specific needs of your practice.


QuickBooks® in One Hour for LawyersBy Lynette Benton

Spend more time practicing law—and less time balancing the books—by investing in easy and effective accounting software. Lynette Benton, a QuickBooks certified ProAdvisor and consultant who has helped hundreds of attorneys and small firms with financial management, will teach you to use this popular accounting software in your law practice.


WordPress® in One Hour for Lawyers: How to Create a Website for Your Law FirmBy Jennifer Ellis

Discover why WordPress is an easy, effective option for your firm’s website. Learn how to create your website with WordPress, buy a domain name, keep your site secure, and use plug-ins and widgets to further customize your site.


NEW BOOKS




The Lawyer’s Guide to Microsoft® Excel 2013By Ben M. Schorr

Did you know Excel can help you analyze and present your cases more effectively? This hands-on manual will show you how to take advantage of the software you already have. Bestselling author Ben M. Schorr has produced a guide uniquely designed to help lawyers improve their efficiency and increase their productivity with the most common spreadsheet software on the market. Designed for beginners as well as advanced users.


The Lawyer’s Guide to Microsoft® Outlook 2013By Ben M. Schorr

Learn to use the latest version of Microsoft Outlook® to save time and organize your law practice. This is the only guide written specifically to help lawyers clean up their calendars and clean out their cluttered inboxes. With Ben M. Schorr’s expert guidance, discover the newest features for e-mail, calendars, task lists, and notes that will help you on a daily basis.


The Lawyer’s Guide to Microsoft® Word 2013By Ben M. Schorr

Maximize your use of Microsoft® Word with this essential guide. Fully updated to reflect the 2012 version of the software, this handy reference includes clear explanations, legal-specific descriptions, and time-saving tips for getting the most out of Microsoft® Word—and customizing it for the needs of today’s legal professional.


The Lawyer’s Guide to Records Management and Retention, Second EditionBy George C. Cunningham

Ensure you’re following the legal and ethics rules for maintaining hardcopy and electronic documents with this newly updated edition of an ABA bestseller. Learn how to minimize risk to your firm and your clients, improve your productivity, and decrease your costs by following key records management guidelines.


NEW BOOKS



The 2014 Solo and Small Firm Legal Technology Guide By Sharon D. Nelson, Esq., John W. Simek, and Michael C. MaschkeThis annual guide is the only one of its kind written to help solo and small firm lawyers find the best technology for their dollar. You’ll find the most current information and recommendations on computers, servers, networking equipment, legal software, printers, security products, smartphones, and anything else a law office might need. It’s written in clear, easily understandable language to make implementation simple.


Flying Solo: A Survival Guide for Solo and Small Firm Lawyers, Fifth EditionEdited by K. William Gibson

Whether you’re thinking of going solo, new to solo life, or a seasoned practitioner, this comprehensive guide provides time-tested answers to real-life questions. With practical advice from a variety of contributors, this book includes guidance that can be easily implemented into your practice. A wide range of issues are addressed, including: finances, operations, technology, marketing, client relations, and much more.


Passing the Torch without Getting Burned: A Guide to Law Firm Retirement and Succession PlanningBy Peter A. Giuliani

Passing the Torch without Getting Burned is a comprehensive examination of the key economic issues typically encountered by law firms when they consider how partners end their careers, as they inevitably must. Peter Giuliani, an experienced law firm management consultant, illustrates common retirement issues and their resolutions through “real life” case studies from his years of consulting experience.


Lessons in Leadership: Essential Skills for LawyersBy Thomas C. Grella

This book will be required reading for any attorney—from newly hired associates to seasoned managing partners—seeking to develop their leadership skills. Through a series of practical lessons, veteran law firm leader Tom Grella draws from his own experiences and applies time-tested leadership principles to lawyers and law firms.

1 2013 | 6 x 9 | 249 pages Paperback Product Code: 5110761 LP Member Price: $47.95 Regular Price: $79.95

NEW BOOKS




Personal Branding in One Hour for LawyersBy Katy Goshtasbi

How do lawyers stand out from their fellow practitioners and get jobs, promotions, clients, and referrals in tough economic times? To survive and thrive, lawyers must develop their own personal brand to distinguish themselves from the competition. Branding expert Katy Goshtasbi explains how attorneys can highlight their unique talents and abilities, manage their perceptions, and achieve greater success as a lawyer in the process.

2013 | 7 x 8.5 | 160 pages | Paperback | Product Code: 5110765 LP Member Price: $39.95 | Regular Price: $49.95

The Consumer Law Revolution: The Lawyer’s Guide to the Online Legal MarketplaceBy Stephanie L. Kimbro

Millions of potential clients are searching for legal services online every day and turn to online marketing tools such as Rocket Lawyer, Law Pivot, and Legal Zoom to find a lawyer. Learn to harness these services to enhance your web traffic and gain clients with The Lawyer’s Guide to Online Marketing Tools.

2013 | 7 x 10 | 200 pages Paperback | Product Code: 5110753 LP Member Price: $47.95 Regular Price: $79.95

Entertainment Careers for Lawyers, Third EditionWilliam D. Henslee

This newly updated book surveys all the substantive areas that are part of entertainment law, including copyright and trademark, labor, tax, and contract negotiations. This essential guide for aspiring or new entertainment lawyers features individual chapters on music, theater, film and television industries.


Succeeding as Outside CounselBy Rod Boddie

Become more effective and sought after as outside counsel—from your client’s perspective—with this essential guide. This book offers key insights into the needs, expectations and desires of clients, and provides step-by-step guidance for addressing them. Practical examples demonstrate the differences between average and exemplary client service.


NEW BOOKS



15ABA LAw PrActice DiViSiON

LP FALL-WINTER 2013 PUBLICATIONS CATALOG

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New and Bestselling Books from LP

faLL/WiNter 2013

ALL NEW TITLES & BESTSELLERS!

Fall/Winter 2013 New and Bestselling Books from LP

Documents

Transcript of Fall/Winter 2013 New and Bestselling Books from LP