Fall 2015 Small Business Expo - 7 Steps to a Badass Marketing Funnel
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7 STEPS TO BUILDING A BADASS MARKETING FUNNEL Will Hanke
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Transcript of Fall 2015 Small Business Expo - 7 Steps to a Badass Marketing Funnel
Lead Magnet:noun – an irresistible
bribe offering a
specific chunk of
value to a prospect in
exchange for their
contact information(DigitalMarketer.com)
Recap + Q&A
1. Get an Audience2. Create a Lead Magnet3. Nurture the Relationship4. Build a Tripwire5. Overdeliver6. Ask for the Core Sale7. Maximize the Relationship