Fairybrooke Portfolio
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Examples of my work.
Transcript of Fairybrooke Portfolio
01
FairyBrooke Design Artist Statement
The right side of the brain is supposed to creative side, the part of our brain that helps us think great thoughts and sparks the passion for what we are doing. The left side of the brain is logical in nature. This part of our brain categorizes and organizes. It analyzes and strategizes. When your strengths in life come from one part of the brain you are categorized as a left-brained or right-brained person. But, every so often there is a person that is equally strong in both hemispheres. These people are called ambidextrous thinkers. And, that is where I fall into.
The idea of being an ambidextrous thinker has helped me create a process, which is both creative and analytical. It can be thought of as an organized chaos. The inspiration for this portfolio came from this idea of using both sides of the brain to become creative, yet organized. This type of design is what I’d like to call ambidextrous design.
MyShopAngel
01Sin City Shootout Beer SteinA Client ordered orange plastic beer steins with a white imprint. They sent a very detailed jpeg file that I had to dissect to create one-colored vector art.Brooke Coraldi- Graphic Artist
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MyShopAngel
02Mollett Hunter Wall CalendarA Client ordered wall calendars with a black imprint. They sent an image of their window sign that I had to covert into a one-color vector. Also, because of the imprint dimensions, I had to create a horizontal layout with the same design elements.Brooke Coraldi- Graphic Artist
02
MyShopAngel
03AdvertisementsThese are full color ads I designed for web use via our site and email blasts.Brooke Coraldi- Graphic Artist
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JA Golf Day
04Junior Achievement AdThe ad is supposed to communicate the several ways you can help out by volunteering your time, donating your money, or playing in the tournament.Brooke Coraldi- Print Designer
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Urban Jungle
05Print AdThis ad was created for a contemporary women’s shoe line. The trending colors for that particular fall season were gray and purple.Brooke Coraldi- Creative Director
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Ethan Allen
06Ad CampaignThis ad campaign was to focus on a unique selling point, which in this case was Ethan Allen’s free design consultations in their design centers. Brooke Coraldi- Print and Web Designer
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Ethan Allen
07Ad Campaign (cont.)This ad campaign was to focus on a unique selling point, which in this case was Ethan Allen’s free design consultations in their design centers. Brooke Coraldi- Print and Web Designer
07
Pepsi Co.
08Throwback Ad CampaignThe idea behind the this campaign was to go back to the natural taste of Pepsi from decades before and advertising the new recipe with retro labels.Brooke Coraldi- Print Designer
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Nike McFly
09Nike Magazine AdFor this project I was to create an ad for an outer spaced themed basketball shoe ad. My inspiration for this ad came from Marty McFly’s shoes.Brooke Coraldi- Illustrator and Print Designer
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SpiceRack
10Garden Botanika Re-BrandA Corporate Standards Manual to showcase the new re-brand to keep the company from filing Bankrupcy.Brooke Coraldi- Creative Director
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SpiceRack
11Re-Brand (cont.)A Corporate Standards Manual to showcase the new re-brand to keep the company from filing Bankrupcy.Brooke Coraldi- Creative Director
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Peak Creative
12Logo Re-BrandThe idea behind the logo creation was that the company was founded in the Green Mountains of Vermont and wanted to show that in their logo.Brooke Coraldi- Creative Director
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Peak Creative
13Logo Re-Brand (cont.)The idea behind the logo creation was that the company was founded in the Green Mountains of Vermont and wanted to show that in their logo.Brooke Coraldi- Creative Director
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Bickford, LLC
14Landscaping BrandingThis was a freelance assignment I took on for a new local landscaper.Brooke Coraldi- Creative Director
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The Coraldi’s
15Wedding Stationary PackageThese were wedding invites I created for a Caribbean themed wedding. Brooke Coraldi- Creative Director
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FairyBrooke
16Self-Promotional WebsiteHere I wanted to create a non-traditional menu bar to show my creative side.Brooke Coraldi- Creative Director and Web Designer
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Washington Post
17First Time Homebuyers VisualBy breaking down the process into five easy to follow steps in a colorful infographic it makes the progress not as intimidating to the reader.Brooke Coraldi- Infographic Designer
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Time Magazine
18Editorial IllustrationThis illustration was done as if you were inside the touchscreen kiosks to give a new perspective on an idea that has been done for years.Brooke Coraldi- Illustrator and Page Designer
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Michelada
19Mexican Beer PackagingTo show the origin of the drink I decided to use Mexican folk art motifs in an analogous color scheme to create a distinct look for this company.Brooke Coraldi- Creative Director
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