Fair Trade Certification€¦ · The Fair Trade Certification is a framework for continuous...
Transcript of Fair Trade Certification€¦ · The Fair Trade Certification is a framework for continuous...
-
Fair Trade Certification Overview of Fair Trade program and impact in Produce & Floral Nathalie Marin Gest, Director of Produce & Floral Jenifer Jackson, Global North Grower Support October 15, 2018
The Fair Trade Program
The Fair Trade Certification is a framework for continuous improvement, guiding growers and workers toincreased engagement & creating stakeholder-driven impact for all involved along the supply chain.
Fair Trade is a market based sustainability certificate that also provides retailers, traders, and consumers withan assurance that their product comes from farms with the best social and environmental practices, as wellas an opportunity to give back to the farming communities that grow their products.
Safe working Protection for the Advancement of Consumer activation conditions planet people
2
•
•
Fair Trade USA From bananas and berries to tuna and rugs, the breadth of Fair Trade Certified products continue to expand.
Apparel & Shoes Quinoa & Rice Fruits & Vegetables Coffee
Tea Honey and Sugar Flowers Herbs & Spices
Body Care Chocolate Home Goods Seafood
33
l01pact Highlights
Direct Financial Impact to Farmers and Workers
Producer Organizations in FTUSA supply chains
>so Countries with producer
organizations selling product on Fair Trade
Certified terms
1 Paid above coffee market prices
>900K Farmers/ Workers
directly benefiting from pmtnering with FTUSA
137% Growth in Premiums to workers in Fair Trade
factories
Average Fair Trade Premium Received per Fair
Trade Committee
Cumu lative Financial Impact since 1998
Summary of 2017 Fair Trade USA Impact
4
A~ l * I '='~ ~
* ~
EMPOWERMENT
CERTIFICATE HOLDER
TRACEABILITY & TRANSPARENCY
INTERNAL MANAGEMENTSYSTEM
4
BIODIVERSITY,ECOSYSTEMFUNCTION, &SUSTAINABLEPRODUCTION
FARMERS & WORKERS
WAGES, WORKINGCONDITIONS, &ACCESSTOSERVICES
FUNDAMENTAL RIGHTSATWORK
32
65
COMMUNITY
1
Agricultural Production Standard (APS)
TAI & IMPROVE PRACTICES
EARN PREMIUM&
INVEST IN PROJECTS
r
SELL FAIR TRADE LABELED GOODS
APPLICATIO & SCOPI G
RECEIVE CERTIFICATIO
PREPARE FOR FAIR TRADE ASSESSME T
ADDRESS Y 0 -COMPLIANCES
COMPLETE FAIR TRADE AUDIT
Fair Trade Certification Cycle Overview of the process along the Fair Trade journey of continuous improvement.
66
Fair Trade Produce & Floral by the numbers
Spanning North, Central & South America, as well as South Africa and Spain, the Produce &Floral category is making it even easier for consumers to support Fair Trade through the
significant variety of produce items available year round.
55k+ $44m150+35+
Brand Partners Certificate Farmers & Farm Community Holders Workers Development Funds
Selling Fair Trade Participating in and Impacted by the Fair Distributed to Produce & Floral Certified Produce & benefiting from Fair farmers & workers over a Trade Produce & Floral products decade of partnerships Trade Produce & Floral Floral program
compliance & projects
7
Breadth of Fair Trade Certification Scope
From small mango producers in Haiti To large greenhouse growers in northern (i.e. 1 tree in their yard)… Mexico with thousands of migrant workers.
8
~lb~.n,, HARVEST
® • e
FAIR TRADE CERTIFIED'"
First Fair Trade Farm in USA
Mexico has most Fair Trade certificates in Produce. Expansion into US, Canada and Europe has opened doors to more impact for more people.
� � / � � � � � � � � � �
Fair Trade Certified Produce & Floral
FTUSA Cert Holders by Country
1 4 3
1 1 1 1
3 2
Mexico continues to be largest supplier of Fair Trade produce.
Mexico USA
Costa Rica Canada 7
Peru Guatemala 4
Chile Ecuador 59
Colombia Honduras
Spain Haiti
Fair Trade Certificates can represent an individual farm or multiple, varied farming operations and structures. 10
11
Impact of Fair Trade Certification
Worker Engagement
Working Conditions & Workers’ Rights above and beyond the law
1111
Verification & enforcement of legal requirements
12
Fair Trade & Worker Engagement Fair Trade USA is in the business of changing hearts and minds of workers, farm management and owners,retailers, and consumers.
• Additional trainings
• Workplace safety
• Worker’s rights
• Grievance procedures
• Transparency
12 12
Producer Representatives
Worker Representatives
Representative from Employer
Representative from Certificate Holder
* • • Fair Trade Committee Occupational Healtb &
Safety Committee
~ Social Engagement
Team
13
Worker Engagement: Committees Committees give workers opportunities for leadership and professional development, and provide processes for workers to interact withmanagement to address concerns before they become issues.
13
14
Fair Trade CommunityDevelopment Projects Fair Trade Certified farms have improve the livelihoods of their workers, their families, and their communities
“Every purchase matters.”
• For every Fair Trade purchase, Fair Trade
premium gets paid back to workers.
• Workers are involved in a democratic process
to select projects to meet their most pressing
needs, based on a Needs Assessment.
14
Fair Trade Premium Projects – On Farm
Medical, dental and vision clinics available Workers own buses to transport children to to all workers while at the farm. school. Rent back transprt. services to farm. Northern Mexico asparagus farm with migrant workers. Northern Mexico hot-house farm with migrant workers.
15
Fair Trade Premium Projects – Communities of Origin
WATER
PROJEC
T
Prior to the water project funded with Fair Trade The water project was developed by workers Premiums, women and children spent 6 hours for use in home communities – entire daily for water collection. communities benefit from water piping.
16
Thank you!