Fair Trade benefits WFTO

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WFTO-Asia Benefits of Fair Trade Christine Gent [email protected] www.wfto-asia.com

Transcript of Fair Trade benefits WFTO

Page 1: Fair Trade benefits WFTO

WFTO-AsiaBenefits of Fair Trade

Christine Gent [email protected] www.wfto-asia.com

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Benefits & Advantages of WFTOMarket Access Recognition

Differentiation in the market place

Long term relationships

Solidarity markets: national/regional/

globalCSR reporting

Shared Community

Together in isolation

Annual conference (Asian focus for the

next 2 years)

Access to information Shared tools Local workshops and

training

Potential for change

FTAO in Brussels

Legislation at national level

Bottom up Fair Trade for Fair Trade practitioners

Systematic approach for

greater efficiency

Simple approach

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Market Access

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• 5.9 Billion Euro global retail sales

• 65 Million Euro sales from WFTO - Asia

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Market Access

• Ambiente, February 12-16 2106• WFTO-Asia AGM with BIG fair, October 2016• Delhi November 2017 with IFOAM

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1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

3.46

3.15

7.66

7.70

8.20

16.20

21.62

17.50

26.21

34.05

41.20

62.90

64.50

70.71

77.09

88.23

93.00

Growth in salesMillion INR

Joined WFTO

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Differentiation in the market place

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•42 •58•34•67

World Fair Trade Organization Logo

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CSR reporting

• Potential Fair Trade /Actual Fair Trade• FLO• WFTO• Equivalent

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Fair Trade Organizations are able to carry the WFTO Fair Trade Organizational label for recognition in the market place.

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Shared Community

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Together in isolation

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Networks

Provide access to knowledge and resources that are not otherwise available to the organization (Powell & Brantely)

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Seoul 2014

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Milan slide

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Milan 2015

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Regional Conference 2016

• Bangkok• Market focus• Promoting Fair Trade

Organizations by market segment online to global audience

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IFOAM conference Delhi 2017

WFTO conference Delhi 2017

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Fair Trade Towns

2015 International Fair Trade Towns Conference

November 20th 2015 Launch of Twin Fair

Trade Towns Campaign Puducherry and

Auroville

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Access to information

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Shared tools:

Documents translated

to local languages

+ more!

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The VIP primarily intends to build a pool of Fair Trade advocates through volunteerism.

[email protected]

Danielle D’Silva with member Villageworks Cambodia

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Bangalore 24th Feb

Siem Reap August Seoul August

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twitter

On average 1 post reaches +3,155 individuals

Social Media

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Potential for change

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• Philippines - PRESENT Bill • Korea - Social Enterprise Bill• Vietnam - Social Economy Bill

“Social Enterprise is an emerging

force in Pakistan” The Guardian, 2015

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Campaigning

– Anti poverty day, October 17th 2015

– Fashion Revolution Day, April 24th 2016

– International Women’s Day, March 8th 2016

– World Fair Trade, May 7th 2016

• Free Trade Agreements• Social Enterprise Law• Power in Supply Chains

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Campaigns

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World Fair Trade Day14 May 2016

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Systematic approach for

greater efficiency

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The Ten Principles of Fair Trade

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‘Working on the GS and IMS is essential to making SAFFY’s

future secure’

Rad SaringanSAFFY, Inc.2611 Lamayan St., Sta. Ana, Manila 1009 Philippines

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WFTOGlobal coordinationfrom the Netherlands

WFTO-AsiaRegional supportfrom Thailand

FTOs75 countries

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Here to helpWorld Fair Trade Organization-Asia

Website: http://www.wfto-asia.com

Christine Gent [email protected]

SAR, Profile and Application questions and [email protected]

Thank you

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WFTO-Asia

Christine Gent [email protected] www.wfto-asia.com