Fact finder final

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A Presentation on Fact Find Your Presenters Nguyen Thanh Khoa Gan Kah Hwee Alson Chew Ming Yong Ngu Wah Lin Su Mon Kywe Wang Chao The search innovation – Fact Finder

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Transcript of Fact finder final

Page 1: Fact finder final

A Presentation on Fact FinderYour Presenters

Nguyen Thanh KhoaGan Kah Hwee

Alson Chew Ming YongNgu Wah LinSu Mon Kywe

Wang Chao

The search innovation – Fact Finder

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The search innovation – Fact Finder

1.) User Needs

2.) Fact Finder Product Features

3.) Business Proposition

4.) Competitive Landscape 5.) Fact Finder Architecture

6.) Technology

7.) Question & Answer Session

Presentation Agenda

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User Needs

• Many fields require large amount of research

• Readers do not always understand technical terms

Identify and Understand

The search innovation – Fact Finder

User Needs

Market

Competitors

Product

Architecture

Technology

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User Needs

Scenario

• Wang Chao is an international student

• He has a Chemistry assignment

• He has difficulties understanding certain terms in English– Chemical names– Unit measures– Color names

• He decides to seek help online (through search engines)The search innovation – Fact Finder

User Needs

Market

Competitors

Product

Architecture

Technology

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User NeedsConventional steps

Navigate through the websites and documents to find associated facts

Paste the copied word/phrase into search box

Navigate to a search engine website

Open a web browser

Copy the word/phrase that needs explanation

The search innovation – Fact Finder

User Needs

Market

Competitors

Product

Architecture

Technology

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User Needs

But…

• It’s very tedious to keep navigating

• Search engines do not return the required answer

• Websites like Wikipedia contain too much information

The search innovation – Fact Finder

User Needs

Market

Competitors

Product

Architecture

Technology

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Product Concept

• Lightweight desktop application

• Find facts in an easy and intuitive manner

• Instant way to look up facts

• Does not interfere with user’s current work

• Built on Wolfram Alpha platform

The search innovation – Fact Finder

User Needs

Product

Market

Competitors

Architecture

Technology

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• Newly launched Answer Engine• Does not crawl the web and index documents• Does not return relevant documents• Answer factual queries directly in a precise and

concise way• http://www.wolframalpha.com/examples/

The search innovation – Fact Finder

Wolfram AlphaUser Needs

Product

Market

Competitors

Architecture

Technology

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The search innovation – Fact Finder

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Product Features

• Fact Finding• Solving Mathematical Problems

• Multiplatform Support• Visual Notification

• Pre-screen Documents & Highlight Terms

The search innovation – Fact Finder

User Needs

Product

Market

Competitors

Architecture

Technology

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Market Shift

• Mass Market Audience

• Government & Private Institutions - Prevalence of e-Learning tools

Market Identification

• Technology savvy consumers

To identify market opportunity

The search innovation – Fact Finder

Business Proposition

Market

User Needs

Product

Competitors

Architecture

Technology

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Resolving Pain Points

Computational Vs Facts

• Ability to generate intellectually meaningful explanation with a click on highlighted words/phrase

Information Retrieval Time

• Seamless integration between the document and Wolfram Alpha

The search innovation – Fact Finder

Business Proposition

Market

User Needs

Product

Competitors

Architecture

Technology

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Raising the bar

Introducing entry barriers for competitors

• Patents with different jurisdiction

• Create intangible monopoly in consumer/users mind

The search innovation – Fact Finder

Business Proposition

Market

User Needs

Product

Competitors

Architecture

Technology

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Adoption Hurdle

Minimal hurdle

• Download of application with compatible operating system

• Free application for download in the World Wide Web

• Distributed and introduced to educational instructional and government agencies

The search innovation – Fact Finder

Business Proposition

Market

User Needs

Product

Competitors

Architecture

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The search innovation – Fact Finder

Competitive Landscape

The Lingoes Dictionary

Capabilities

• Cursor translation

• Word Pronunciation

• Text Translation

Limitations

• List specific word’s meaning

• Does not provide related facts

Market

Competitors

User Needs

Product

Architecture

Technology

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Live Search for Highlighting Text

Capabilities

• Highlight key terms, right click and select the “search for highlighted text”

• Show the unstructured relevant documents

Limitations

• Only support web browser

• Does not return definitive answers

The search innovation – Fact Finder

Competitive Landscape

Market

Competitors

User Needs

Product

Architecture

Technology

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• Relevant structured and definitive answers– Algorithms– Models– Visual charts and images– Linguistic and statistics

• Real time computation

• In-depth analysis of the company – share prices– historical data – latest trade quotes

Fact Finder Capabilities

The search innovation – Fact Finder

Standing Out

Market

Competitors

User Needs

Product

Architecture

Technology

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The search innovation – Fact Finder

Architecture

Competitors

Architecture

Market

User Needs

Product

Technology

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The search innovation – Fact Finder

Architecture

Competitors

Architecture

Market

User Needs

Product

Technology

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The search innovation – Fact Finder

Technology

Text Capture• GetWord SDK• Get text under cursor• Get highlighted text

Cache / Database • Embedded in the desktop application• Lightweight database like SQLite• Reduce network traffic

Architecture

Technology

Competitors

Market

User Needs

Product

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The search innovation – Fact Finder

Technology

Mathematics Expression Recognition• Description and Modification of Segmentation

Theme Searcher• Get text within a rectangle

Wolfram Alpha API• XML format

Architecture

Technology

Competitors

Market

User Needs

Product

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Questions