Facial Care
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Transcript of Facial Care
Fa c ia l Ca re
Ma rk e t Se g m e n ta tio n & Tre n d s :Cle a n s in g Pro d u c tsIn s titu te Pro fe s s io n a l Pro d u c tsCa rin g th ro u g h th e a g e sNa tu ra l Extra c ts
Au c h a n & Le c le rc Ra n g e
Fa c ia l Ca re
M A J O R B R A N D S S k i n C a r e P o r t f o l i o
L’ORÉAL
Shu UemuraH.Rubinstein
LancômeBiotherm
VichyLa Roche Posay
Khiels
Dermo Expertise Demaq Expert
Garnier Skin NaturalsClub Créateur Beauté
BEIERSDORF
La PrairieJuvena
Eucerin
NiveaFlorena
E.LAUDER
Estée LauderCliniqueOriginsAveda
Darphin
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P&G
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Olay
HENKEL
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Diadermine
J&J
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Roc
NeutrogenaClean & ClearEvian Affinity
Bebe
Sele
ctiv
ePh
arm
acy
Mas
s
C o ns um e r T re ndsC o ns um e r T re ndsFacial care products include moisturizers, cleansers, scrubs, anti-ageing, masks, specifictreatments,…
Moisturizers remains the biggest selling categoryin terms of volumes. Anti-ageing products continueto increase quickly with monthly new launches either in the selective or in the mass market.
And the “natural” trend with fruit or flower extracts, water and minerals, essential oils which benefits have been proven a long time ago…
C le a ns ing P ro duc tsC le a ns ing P ro duc ts
C le a ns ing P ro duc tsC le a ns ing P ro duc ts
Demaq’ Expert :Chaque soir faites vous démaquiller par un professionnel
C le a ns ing P ro duc tsC le a ns ing P ro duc ts
Demaq’ Expert : Elixir Pur ConcentréGel Crème MoussantLait Cashmere Démaquillant AbsoluLait devient Tonique 2 en 1 AbsoluLingette Riches
C le a ns ing P ro duc tsC le a ns ing P ro duc ts
Hydra Confort: : Peaux Sèche et SensiblesLaitToniqueLingettes
C le a ns ing P ro duc tsC le a ns ing P ro duc ts
Age Perfect Magnésium et vitamine CLaitToniqueLingette
C le a ns ing P ro duc tsC le a ns ing P ro duc ts
Visible ResultLaitTonique
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
Consumers want a home-treatment as efficient as and with the same results as cosmetics surgery but less expensive and not “risky”!
Companies respond with professional kits which include lifting, re-pulping, firming and sculpting products for face, neck, cheeks, lips,…
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
Micro-Dermabrasion Kit
by L’Oréal
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
Anti-Ageing Glycolic Peel Kit
P O W E R
T O
R E N O V A T E
Y O U R
S K I N
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
New Dermatologic RESPONSE
L’Oréal’s First Adult Acne Programs
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
Novalist from DIADERMINE
Anti-ageing Kit
1. Preparer thermo-peeling
2. Intensive lift care
And BOOST with TIMEDELAY IN 3 STEPS
Anti-Ageing Glycolic Peel Kit
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
More and more
accessories to facilitate
skin brilliance and suntan
Ins t itute P ro fe s s io na l pro duc tsIns t itute P ro fe s s io na l pro duc ts
DIADERMINE AQUA-FORCEPLUS
With aqua capsules
Evian AffinityRange with Evian’s water
K e y Ing re die nt : Wa te r
Mo is turizingMo is turizing
NIVEA AQUA SENSATION
Mo is turizingMo is turizing
L’Oréal DERMO-EXPERTISE
HappydermAn exhilarating moisturizing range.
Available in a cream and two foams New 2005
We ll-B e ingMa s s Ma rk e t
Mo is turizingMo is turizing
RelaxantCreamy white day cream.
With minerals, essential oils and lotus flower extract.
SensuelCream with a sheen.
With rice, essentials oils, silk extract.
S e ns o ria lS e le c t ive
Mo is turizingMo is turizing
DIADERMINE
HYDRA ECLAT NEW2005
Two facial cream for normal & sensitive skins. Intensive moisturizing soothing. Well looking effect.
We ll-B e ingMa s s Ma rk e t
Mo is turizing & S o ft ta nning Mo is turizing & S o ft ta nning
NIVEA Visage
Summer beauty
LOREALNutri Bronze
We ll-B e ingMa s s Ma rk e t
Mo is turizingMo is turizing
NIVEA VISAGESensitive Moisturizing cream and a cleanser
for very sensitive skins.
Fragrance free, Alcohol free, colorant free.
Ma s s Ma rk e t
C a ring thro ug h the a g e sC a ring thro ug h the a g e s
formulations for day or night usecreams, fluids, gel-cream..UVA /UVB filters present in most of day applications
basic function : moisturization
And other additional skin benefits :
anti pollutionanti stressenergy boosterdetoxifyingskin radiance...
with a long-lasting effect : “moisturises your skin the whole day long”
“continuous moisturising action” “24 h a day”....
C a ring thro ug h the a g e sC a ring thro ug h the a g e s
F ro m 1 5 ye a rs o ldF ro m 1 5 ye a rs o ld
Pure Zone : Gel désincrtustantLotion ClarifianteSoin sur-efficace anti- perfectionsSoin Hydratant anti regressant
F ro m 1 8 ye a rs o ldF ro m 1 8 ye a rs o ld
Happy derm : Soin super hydratant euphorisantMousse nettoyante
F ro m 3 5 ye a rs o ldF ro m 3 5 ye a rs o ld
Decontract RidesAu bosweloxDécrispe les ride d’expressions et rajeunit les traits 5 produits : Crème Nuit , Combleur Collagène, Remodeleur , Soin concentré,
F ro m 5 0 ye a rs o ldF ro m 5 0 ye a rs o ld
Revitalift2 en 1 Gel liftant et Crème anti-rides confort
8 Produits: Fluide, masque, Soin de jour, Yeux, Crème de jour, crème de nuit, Double lifting yeux
F ro m 6 0 ye a rs o ldF ro m 6 0 ye a rs o ld
Age perfectSoin réhydratant Anti-relâchement et anti taches
F ro m 1 5 ye a rs o ldF ro m 1 5 ye a rs o ld
Nivea YoungGel Extra Purifiant – Control It – Wash Off – Cool Next
Nivea Visage
Natural skin Booster, night and day.
A moisturizing anti-wrinkles / lines cream, with creatin boosting the skin.
Ma s s Ma rk e t
C a ring thro ug h the a g e sC a ring thro ug h the a g e s
F ro m 4 0 ye a rs o ldF ro m 4 0 ye a rs o ld
DNAgeNouvelle Gamme Nivéa DNA Age – Renovateur CellulaireRénovateur Cellulaire
Nivea VisageIntensive anti-wrinkle cream, night & day.
Q10 plus
Ma s s Ma rk e t
F ro m 4 0 ye a rs o ldF ro m 4 0 ye a rs o ld
F ro m 6 0 ye a rs o ldF ro m 6 0 ye a rs o ld
Vital Peaux MaturesGamme Complète Triple ActionRéduit les rides, raffermit la peau, et prévient l’apparition des tâchesProtéine de Soja et Anti pigmentin
EXPERT RIDES 3D
Anti-wrinkles cream
With apple seeds DIADERMINE
REACTIVANCE
SOIN ANTI-RIDES FERMETE
Anti-wrinkles lifting cream.
For 50years old & +
AGE REVERSE
Anti-wrinkles, firming moisturizing smoothing cream.
1ères RIDES
Against first signs of ageing.
Ma s s Ma rk e t
C a ring thro ug h the a g e sC a ring thro ug h the a g e s
Natural extractsNatural extracts
Speciality, niche brands try to be different from the big leaders who can provide “ technical
trademark molecules”
Therefore, they look for interesting “new”and appealing natural ingredients to include in their facial care products
For thousands of years the properties of ”unknown ingredients or ancient plant medicines” have been used to give healing skin benefits by tribal healers…or our grandmothers recipes
N a tura l E x tra c tsN a tura l E x tra c tsArganArgan
Argan oil is slightly darker than olive oil. It is rich in naturally occurring antioxidants such as flavonoids and tocopherols, vitamin E
Cosmetic uses : skin and hair careRegenerateHydrate, sootheProtect against wind and sun
Ar 457Products with the highest level of Argan oil
Yves Rocher (Sanofi)
Acaciane range Rich Crème with 10 oils
N a tura l E x tra c tsN a tura l E x tra c tsArganArgan
GALENIC
ARGANE With Argan Oil
Mature skinTo revitalize & regenerate the skin
N a tura l E x tra c tsN a tura l E x tra c ts
NUXE
Crème NirvanesqueWith red poppy, Lotus seeds, Hollyhock
N a tura l E x tra c tsN a tura l E x tra c ts
ORIGINS
Modern Friction
Nature’s gentle dermabrasion
KENZOKI SensuelCream with a sheen.
With rice, essentials oils,silk extract.
FRESHRICE FACE CREAM
RiceRiceRice is traditionally used by Japanese & Chinese
roots. Rice is now see in European cosmetics as powder, rice plant water, rice germs essential oil and scrub. Rice is rich in fatty acid, in carbohydrate and proteins : emollient nourishing and softening properties,
N a tura l E x tra c tsN a tura l E x tra c tsBlack Tulip & Black Tulip & Black OrchidBlack OrchidThe black color of dark flower is due to an enzyme,
the “anthocyane” : an anti-oxidant, protecting the
skin and improving skin regenerating.
By Terry uses this enzyme in
order to create a very nourishing
range with this “Purpulym
System” for its range of
facial care.
N a tura l E x tra c tsN a tura l E x tra c ts
Garnier skin naturals
Total comfort
With honey and vita-cereals
HoneyHoney
Honey is a very nourishing and softening ingredient.
Great repairing and nourishing product against dry and sensitive skin.
N a tura l E x tra c tsN a tura l E x tra c ts
GATINEAUStratégie Jeunesse
with bamboo extract to prevent & reduce first signs of ageing
BambooBamboo
KenzokiEnergizing rangewith bamboo leaves.
A melts on contact moisturizing, almost cold, face cream and an energetic face mask
N a tura l E x tra c tsN a tura l E x tra c ts
KORRES
Alpine Herbs facial care.
With Alpine Herbs extracts increasing the supply of oxygen to skincells, revitalizing and protecting skin; Carob Tree, an intensive moisturizer and anti-wrinkles, Avocado, Jojoba & Macadamia nuts.
Alpine HerbsAlpine Herbs
N a tura l E x tra c tsN a tura l E x tra c ts
ORIGINS
Make a difference range.
A skin-rejuvenating treatment.
With Rose of Jericho, a “resurrection” plant wich could survive after decades of drought; skin reviving Trehalose & Sea Haricots an intensive moisturizer.
Floral GreenFloral Green
FragrancesFragrances
LANCÔME Pur FocusLANCASTER RevolcanicEvian Affinity soin velouté reminéralisantL’Oréal DERMO-EXPERTISE Revitalift nuitGARNIER skin naturals Re-Density soin de nuitDIADERMINE Aqua-Force plus
GARNIER PureL’Oréal Happyderm Range
Recent Launches
FloralFloral
FragrancesFragrances
Dior CAPTURE 60/80LANCASTER ReversibleNIVEA VISAGE skin booster nightNIVEA VISAGE skin booster dayNIVEA VITAL Peaux matures huile d’onagreEvian Affinity day fluidEvian Affinity crême lift raffermissantOil of Olaz Total Effects 7x DayOLAY Nourishing Fluid
……RoseRose……PowderyPowdery
Recent Launches
Floral Floral
FragrancesFragrances……Citrusy Citrusy ……FruityFruity
CHANEL Hydramax+L’Oréal Age PerfectEvian Affinty soin hydratant oxygénantGARNIER skin naturals STOPL’Oréal DERMO-EXPERTISE Triple active jourDIADERMINE Hydra Éclat
Recent Launches
Ma rk e t Se g m e n ta tio n & Tre n d s :Cle a n s in g Pro d u c tsIn s titu te Pro fe s s io n a l Pro d u c tsCa rin g th ro u g h th e a g e sNa tu ra l Extra c ts
Au c h a n & Le c le rc Ra n g e
Fa c ia l Ca re
Au c h a nCle a n s in g Pro d u c ts
Gamme large:2 en 1, 3 en 1, démaquillant yeux, démaquillant douceur, disques démaquillant aloe vera, eau démaquillante, Programme en 4 étaptes: gel désincrustant, lotion purifiante, mousse purifiante, masque équilibrant / Gommage quotidien, lait démaquillant peaux sèches, lotion tonique peaux normales, lotion tonique peaux sèches
Au c h a nCa rin g p ro d u c ts
Crème de jour peaux normales et mixtes, crème de jour peaux sèches, soin contour des yeux, Soin de jour antiride, soin de nuit anti rides, Soin anti âge pour peaux matures, soin du visage ensoleillant
oriental
FLORAL
FRUITY
CITRUSY
AROMATIC
floral green fruity citrusy
Au c h a nPo s s ib le ra n g e Exte n s io n s
Produits Professionnel Kit dermabrasionCrème Première RidesGel Nettoyant sans savon – Peaux Sensibles
Le c le rcCle a n s in g Pro d u c ts
Lait démaquillant Fraicheur Peaux Normales, Tonique Peaux Normales, Tonique Peaux Sèches, Brume Eau Pure
Le c le rcCa rin g Pro d u c ts
Soin de Jour Peax Sèche et sensibles – Soin de jour Gel peaux mixtes Crème Anti –Rides Soin de Jour / Soin de Nuit
oriental
FLORAL
CITRUSY
AROMATIC
floral green fruity citrusy
Le c le rcPo s s ib le ra n g e Exte n s io n s
Lait et Tonique 2 en 1Gamme Soin Programme Nettoyant, Exfoliant et Masque- Aucun masque dans la gamme actuelle
EN
T ha nks F o r Y o ur A tte ntio n !T ha nks F o r Y o ur A tte ntio n !