Facebook Pages For Doctors and Medical Practices
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Facebook Pages for Medical Practices Nrip Nihalani Plus91 Technologies Pvt. Ltd.
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Facebook Pages For Doctors and Medical Practices is 1 in a series of 4 presentations by Mr Nrip Nihalani on Social Media for Doctors and Clinics. In this presentation, Nrip explains how Doctors can use Facebook Pages to benefit their Practice as well as Patients
Transcript of Facebook Pages For Doctors and Medical Practices
Facebook Pages for Medical Practices
Nrip NihalaniPlus91 Technologies Pvt. Ltd.
www.plus91.in
Social Media to Build Evangelists
• People talk all over the web Being connected is about being party to those conversations.
• Being connected socially means engaging with patients, fans and critics wherever they may be.
• Your “Social Strategy” should be about adding a dash of social into every step your practice takes.
• It gives you the ability to create and use a “Fan Base of Patients”.• This creation of Patients as Evangelists will help bring in more
patients to you.
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What is a Facebook Page?
• A Facebook Page is a single page that you can create for anything you want: – Yourself or any other Physician Like you– Your clinic/hospital– Whatever your heart desires (as long as you have the
legal rights to do so). • Think of it as a one-page meeting place,
– With Information– With Links– A Messaging or Forum box– Ever Changing News & Articles or anything else you want
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Why a Facebook Page
• A Facebook Page is kind of like a site/blog. It gets updated by you, just like a website would. – Pages Get Internal Promotion on Facebook– Pages Have More Options for Customization– Search Engine Visibility– Anonymity of Creator
• You build, Facebook Promotes, You Benefit
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Advantages
• Create a Community base with less effort compared to other means• Reach out to your community Patients• Show a social side… Creates Interactivity• Announce Offers and Promotions• Since Facebook Pages are SEO friendly : This helps promote your
website• Benefit from the Social Media Movement
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Facebook Pages by Practices
• http://www.facebook.com/barnesjewishhospital
• http://www.facebook.com/osfsaintfrancis
• http://www.facebook.com/kennedykrieger
• http://www.facebook.com/lakesidewomenshospital
• http://www.facebook.com/danafarbercancerinstitute
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What Works
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Other Wonderful Facebook Pages
• http://www.facebook.com/DeliveredMovie
• http://www.facebook.com/adidasoriginals
• http://www.facebook.com/plus91.in
• http://www.facebook.com/barnesjewishhospital
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Follow Up
• A Facebook page can be an important part of a social media strategy, • Head out to Facebook.com and see for your self• Email Me at [email protected]
