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Facebook marketing hacks for increased reach and engagement
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12 in 12: Facebook Marketing Hacks For Increased Reach and Engagement. Easy Tips and Tricks To Optimize Your Facebook Page!
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18-Oct-2014 -
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Technology
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The first in our new '12 in 12' webinar series, '12 Facebook Marketing Hacks for Business Pages' will give attendees the tricks and tools necessary to: ♦ Grow your page 'Likes' ♦ Increase your reach & engagement ♦ Turn your Facebook fans into real life customers As a part of our '12 in 12' series, this webinar will be 12 minutes of highly digestible, impactful information geared specifically for the busy small business owner and/or marketer. These Facebook marketing tips are guaranteed to get your creative juices flowing! Best part: You'll be able to quickly and easily implement them yourself!
Transcript of Facebook marketing hacks for increased reach and engagement
12 in 12: Facebook Marketing Hacks For Increased Reach
and Engagement.
Easy Tips and Tricks To Optimize Your Facebook Page!
Tip 1. Invite Friends to Like Your Business Page
*Personal contacts are a great resource for fans *Every fan counts
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@DigitalSherpas #FBHACKS
Tip 2. Less Is More
*Posts with 80 characters or less get 66% more engagement *Pair text with a powerful image
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@DigitalSherpas #FBHACKS
Tip 3. Include Link in the Beginning of the “About” Section
*A link at the beginning of your “About” section makes it instantly visible to anyone who visits your page
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@DigitalSherpas #FBHACKS
Tip 4. Optimize Your Cover Photo
.
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@DigitalSherpas #FBHACKS
Tip 5. Schedule Your Social
*Prepare for especially busy days by scheduling your Facebook updates in advance
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@DigitalSherpas #FBHACKS
Tip 6. Experiment With Hashtags*Hashtags can be a great way to raise brand awareness & join relevant conversations
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@DigitalSherpas #FBHACKS
Tip 7. Be On Time
Infographic via KissMetrics
*Optimal posting time is between 1-3pm * Use Facebook Insights to determine best posting time !
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@DigitalSherpas #FBHACKS
Tip 8. Fangate Your Content
* Fangate promotions or contests to earn new fans * 3rd party apps such as FaceItPages & Wildfire
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@DigitalSherpas #FBHACKS
Tip 9. Use Key Words For Engagement
* Posts including action words prove to gain more engagement: • Post • Comment •Take •Submit •Like •Tell Us
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@DigitalSherpas #FBHACKS
Tip 10. Always Include A Full Length URL
* Facebook users often assume shortened links are spam * Brand specific URL shorteners
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Tip 11. Import Email Contacts Into Business Page
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Tip 12. 3 Crucial Elements Every Post Needs
1. Short Text Description 2. Non-Shortened URL 3. Manually Uploaded
Photo
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@DigitalSherpas #FBHACKS
Bonus Tip! Know How Often To Post
* Post 1-2x a day *3 hours in-between posts
* For more frequent brand updates, use Twitter
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Infographic via KissMetrics
@DigitalSherpas #FBHACKS
Thank You For Attending!
A Copy Of This Presentation Will Be Email To You Shortly. For More Awesome Social Media Marketing Content, Please
Visit www.DigitalSherpa.com
!Tweet Us Your Questions Or Comments @DigitalSherpas
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