facebookdissecting the ipo

facebook by the numbers

details of the ipo

ipo = Initial Public Offering. An IPO is when a company begins to sell stock to the public.

as of May 2012, unless otherwise noted

monthly active users by regionQuick facts

188 millionus + canada

facebook revenue

the transfer of share ownership during the ipo*

= gross revenue

= net revenue

= revenue from Zynga

125 billionnumber of friendships on facebook

3.2 billionnumber of “likes” & comments per day

300 millionnumber of photos uploaded per day

europe asia

rest of the world

2008 2009 2010 2011

901 million45% of the entire internetpopulation is on Facebook. 80% 70

worldwidetotal

% of people on facebookoutside of u.s. + canada

number of languages supported by facebook

9 millionnumber of apps & websites integrated with facebook

241 million 230 million

242 million

$777 million($229 million)

$272 million

$1.97 billion($606 million)

$3.71 billion($1 billion)

($705 million)

each revenue metric represents a total for a given year—not cumulative growth

Facebook IPo: May 18

beFoRe IPo aFTeR IPo

Ownership of Facebook, before IPO(~1.96 billion shares/$66.6 billion)

Ownership of Facebook, after IPO(~2.14 billion shares/$72.7 billion)

monetary unit is USD; value is based on an estimated stock price of $34/sharedata as of May 14, 2012

People. Not pageviews.

SouRceS:

http://dcurt.is/facebooks-numbershttp://cargo.dcurt.is/fb_s1_may2.pdf

*Ownership percentages are calculated based on the number of beneficially owned shares against total expected outstanding shares before and after the offering, respectively. Disregarded voting difference between Class A and Class B shares.

$1.3b

$0.9b

new shares beingsold by facebook

shares being sold by existing shareholders

mark Zuckerberg27.3% (~$18.2b)

mark Zuckerberg23.6% (~$17.2b)

other investors48.9% (~$32.6b)

other investors41.6% (~$30.3b)

accel partners10.3% (~$6.9b)

accel partners7.6% (~$5.5b)

dustin moskovitZ6.8% (~$4.5b)

dustin moskovitZ6.3% (~$4.5b)dst global ltd.

6.7% (~$4.5b)

dst global ltd.4.9% (~$3.5b)

$6.1b$5.4b

$1b

$2.2b

Shares expected to change hands during

the IPo (~$11.5b)

quotable““In a world that’s changing so quickly, you’re guaranteed to fail if you don’t take any risks.”

mark zuckerberg