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HAVE CONVERSATIONS FACEBOOK
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How is Facebook like a cereal box? And what does that mean for marketers? Steve Dwyer and Mike Osswald discuss how open graph, graph search, video ads and Facebook exchange are changing how we market via the social giant. www.hansoninc.com/summit
Transcript of Facebook
HAVE CONVERSATIONS FACEBOOK
MINDY WITHROW CONTENT STRATEGIST
STEVE DWYER CONNECTION STRATEGIST
Facebook is outdated.
SOCIAL TRENDS AND PLATFORMS
SOCIAL TRENDS AND PLATFORMS
SOCIAL TRENDS AND PLATFORMS
MARKETING ON FACEBOOK
OPEN GRAPH
SOCIAL TRENDS AND PLATFORMS
GRAPH SEARCH
SOCIAL TRENDS AND PLATFORMS
Less promotional restrictions.
SOCIAL TRENDS AND PLATFORMS
FACEBOOK VIDEO ADS
Facebook’s video advertisements are expected
to generate more than $1 billion in sales in 2014.
SOCIAL TRENDS AND PLATFORMS
FACEBOOK EXCHANGE
SOCIAL TRENDS AND PLATFORMS
See more at
HANSONINC.COM/SUMMIT
