Facebook 201 Oak Ridge Merchants Association
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Transcript of Facebook 201 Oak Ridge Merchants Association
![Page 1: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/1.jpg)
Welcome!
SEORocket.co
m
@SEORocket
![Page 2: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/2.jpg)
Social Media has changed our world,the way we communicate
and our Marketing.
![Page 3: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/3.jpg)
Sharingencourages
Conversation creates
Relationships bring New Clients
How can YOU capitalize on THIS traffic?
![Page 4: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/4.jpg)
Contentvs
Fan Building
![Page 5: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/5.jpg)
What People Love About Your Business
Content that People Love to Share
![Page 6: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/6.jpg)
Your Business is Lovable
• How does it feel/taste/sound/work?
• Experience• Knowledgeable• Sense of community• Local loyalty• Solves which problems?• Savings
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Be “Person”ablePerception of your Brand?
What’s your U.S.P.?Personality, Baby!
![Page 8: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/8.jpg)
Content That People Love
•Entertaining/Inspirational• Informative•Current•Make their lives easier
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Mix It Up!Tips/HintsFAQ’sPictures and videosPromotions, Seasonal remindersMeet the StaffProduct or Service highlightDrive traffic to site, blogs = cross
promotion
![Page 10: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/10.jpg)
Tell the World!ANYTHING that your CUSTOMERS need to know, MUST be shared!
• Events/Sales• New items• Store hours/Closings• Promotions• Industry related info• Surveys/Crowdsourcing
![Page 11: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/11.jpg)
107 “Likes”21 Shares10 Comments
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232 “Likes”268 Shares9 Comments
![Page 13: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/13.jpg)
Building Your Fan Base
![Page 14: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/14.jpg)
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Multimedia, Baby!Link to in all other advertising and social media .
Have other businesses link to you. Share
VideosPhotosBlogs
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Sponsored Posts
Moves your status update higher in the News Feed
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Facebook Ads
Highly targeted•Age• Location• Interests•Education• Pages followed
![Page 18: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/18.jpg)
Contests and Promotions
Apps – across the timeline
![Page 19: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/19.jpg)
Also…Use Facebook as the PageInteract with other PagesShare updates from your personal profile
Tag the @Page in personal check-ins and updates
![Page 20: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/20.jpg)
Value…The more you offer, the more attractive you will become.
The less you offer, the more anonymous you will remain.
![Page 21: Facebook 201 Oak Ridge Merchants Association](https://reader036.fdocuments.in/reader036/viewer/2022062514/558152bad8b42ab9548b4f01/html5/thumbnails/21.jpg)
Thank You!
SEORocket.com
@SEORocket