Fa#4, Social Media Branding

FA102a, Research and Brand Development

The Ubiquitous Computer Corey Powell

“The Ubi Ubiquitous Computer is Here”http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched

The Ubiquitous ComputerCorey Powell

Assignment One, Research

- ”Plug it into a power outlet and the WiFi-connected, voice-operated Ubi gadget will magically make the environment around it Internet-enabled.”http://www.kurzweilai.net/ubi-ubiquitous-computer-beta-test-program-launched



-“The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.”http://www.ubiq.com/hypertext/weiser/SciAmDraft3.html



-“Ubiquitous computing names the third wave in computing, just now beginning.”http://www.ubiq.com/weiser/UbiHome.html



The Ubiquitous Computer


Assignment One, Description of Future Product or Service

“Professional”


Assignment Three, Logotype Research, Word from Diagram

http://www.microsoft.com/en-us/default.aspx

The Ubiquitous Computer Corey Powell

Assignment Three, Logotype Research

- I found these logos gave off a sense of professionalism. I used the Microsoft and BBC logos as inspiration by adapting the squares used in each of them. The square shape also represents the shape of the UBI device itself.

http://www.bbc.com

http://www.sony.com


Assignment Three, Finished Logotype


Assignment Four, Social Media Branding, Research

Sonyhttps://www.facebook.com/Sony/info

Applehttps://www.facebook.com/authorized.apple/timeline

Samsung Mobilehttps://www.facebook.com/SamsungMobileUSA

https://www.facebook.com/Sony/info

https://www.facebook.com/authorized.apple/timeline

https://www.facebook.com/SamsungMobileUSA


Assignment Four, Social Media Branding, Creating Community

1. Shared the UBI Facebook page explaining my assignment from my existing account.

2. Sent page invites to my entire friends list in order to increase the probability of all of my connections seeing the UBI page.

3. Contacted (private message and in person) close friends and relatives informing them of the page and directed them towards the UBI page.

4. Had my close friends and relatives share the UBI page on their own Facebook accounts to reach even a further audience.

5. Created a promotional offer from the UBI page offering a prize to one random fan once the page reached 20 posts.


Assignment Four, Social Media Branding, Facebook Pages

https://www.facebook.com/UBIUSA




Assignment Four, Social Media Branding, Facebook Pages

Fa#4, Social Media Branding

Education

Transcript of Fa#4, Social Media Branding