Exploring the future impact of the internet on our relationship with organisations
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Transcript of Exploring the future impact of the internet on our relationship with organisations
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1 | 02.05.20231 | 02.05.2023
now you knowOCT 20-21 | LONDON | #NYKCONF
Stephen Waddington@wadds
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2 | 02.05.2023
UN Millennium Development goals
Source: International Telecommunication Union Facts & Figures http://bit.ly/1QTSz61
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3 | 02.05.2023
What’s been achieved
Source: International Telecommunication Union Facts & Figures http://bit.ly/1QTSz61
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4 | 02.05.2023
Internet equality by 2030?
Source: Internet.org
“Internet.org is a Facebook-led initiative with the goal of bringing internet access and the benefits of connectivity to the two-thirds of the world that doesn‘t have them.”
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5 | 02.05.2023
The internet is a conversation
Source: The Cluetrain Manifesto, Searls et al (1999)
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6 | 02.05.2023
Social media is maturing
Source: Facebook Q1 2016 results
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7 | 02.05.2023
Influencers. How much?
Source: The Economist, 17 October, 2016
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8 | 02.05.2023
Daft conversations
Source: The Condescending Corporate Brand Page http://wadds.co/2e5caZC
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9 | 02.05.2023
Twitter help
Source: Personal Twitter feed
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10 | 02.05.2023
Twitter help
Source: Personal Twitter feed
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11 | 02.05.2023
Crowdsourcing with purpose
Source: LEGO Ideas http://wadds.co/2e5cxmT
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12 | 02.05.2023
Inside and out
Source: Ketchum Workspace
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13 | 02.05.2023
New content formats
Source: Clorox Healthcare Nasal Antiseptic Swabs http://wadds.co/2eaTeJ9
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14 | 02.05.2023
The future will be televised. No really
Source: Al Jazeera English Facebook page http://wadds.co/2e5cpnm
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15 | 02.05.2023
Talk to me
Source: Siri, Apple
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16 | 02.05.2023
Disintermediation? There’s more
Source: Amazon Echo http://wadds.co/2e5dwUc
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17 | 02.05.2023
Facebook chat and bots
Source: Facebook Messenger
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18 | 02.05.2023
Internet of everything
Source: Amazon Dash http://wadds.co/2ehRIAP
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19 | 02.05.2023
Socially responsible, open organisations
Source: Pategonia http://wadds.co/2e5cxmU
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20 | 02.05.2023
The internet is a conversation
Source: The Cluetrain Manifesto, Searls et al (1999)
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21 | 02.05.202321 | 02.05.2023
now you knowOCT 20-21 | LONDON | #NYKCONF
Stephen Waddington@wadds