Exploring CreativityMr Stones

Unit 1 Topic 1.2.2

To start........Creativity in the classroom

Take a piece of paper & pen. You will be given the name of an object. You have 30 seconds to think of as may uses as possible for that item.

Do not discuss!

1.A cotton bud2.A piece of tissue paper3.A sponge4.A loo roll insert

Last lesson we:

• Explored creativity using thinking keys

• Completed an application form for Sir Alan Sugar

for today

• Explore the questions that entrepreneurs ask

• Look at invention and innovation

• Taking a calculated risk

• Review your creativity - Quiz

The questions that entrepreneurs ask

Questions help entrepreneurs to:• Sort out issues, explore

alternatives and plan for the future

• Identify what is working and should stay the same and what isn’t and needs to change

• Continually evaluate their activities

The questions

Lesson: Invention & innovation• Invention is the discovery of new products or

new ways of doing or making something.

• Innovation is the process of transforming an invention into a product that customers will buy. It may be a different application of something that already exists, something that adds value or differentiates a product.

Invention & Innovation Young entrepreneurs

and their business

Case 1: Ben Way ‘The Rainmakers’

http://www.nesta.org.uk/young-entrepreneurs-share-their-views/

Invention & Innovation

• Do you think invention and innovation in business is risky?

• What other things may entrepreneurs or business people have to consider when be innovative or inventive?

Key considerations

1. Patents and the patent office

• Lets look at an example of a patent application

http://gb.espacenet.com/search97cgi/s97_cgi.exe?Action=FormGen&Template=gb/en/quick.hts

• We will use the search term ‘Dog Bed’

2. CopyrightCan you think of any examples of things that can be

copyrighted?

• Literary works including books, poems and publications

• Motions pictures and dramatic works

• Computer software and animations

• Songs, song lyrics, sound recordings, and music Photographs, graphics, images, pictures

• Web pages

• Works of art including paintings, sculptures, architecture, and computer graphics Educational materials including texts and tests

Lets test your knowledge!

The IPO Quiz

Located at: www.businessstudiesonline.co.uk

• Type copyright into search bar• Click on activities for Edexcel business• Click on Section 2, then 1.2.4 – The IPO

copyright quiz

3. Trademarks can be:1. Logos• McDonald's double arches

• Apple Computer's Apple

2. Pictures or drawings• Corning's Pink Panther • MSN's Butterfly

Trademarks can be:

3. Combination of letters and a design:

4. Slogans

5. Product Shape

Taking a calculated risk • Calculated risk is about putting a numerical value

or probability on the risk. It is the chance of something negative happening.

Examples: • The risk of losing your premises if you don’t pay your rent Very high =100%

• Risk of a child getting burnt whilst cookingQuite high =50%

1.2.6 Other important enterprise skills

• Are you an entrepreneur? Quiz

Go to:• www.businessstudiesonline.co.uk• Click on number 1 - Activities For Edexcel GCSE Business Studies • Click on section 2 then 1.2.6 - Other important enterprise skills

Homework

• Read pages 48-55

• Answers the two sets of questions on page 47

• Answers the questions on page 50 & 51

Important enterprise skillsTo be effective, an entrepreneur has to:

1.Be able to spot opportunities2.Be an effective planner3.Be able to think ahead4.Have drive and determination

Making connections

• MindmapsMindmaps are used to help

us think about our ideas, plan ahead and explore opportunities. The central idea/theme is at the centre and any words or ideas linked to this flow from the keyword.

Look at the Creative Genius Mindset -What actions, qualities and strategies do creative people use?

TASK: Create a mind map showing your skills

Creative Problem-Solving Quiz

Are you a professional? This short quiz will help you understand your thinking style better.

http://www.creativityatwork.com/articlesContent/creativity-quiz.html

Question 1

1. How do you put a giraffe into a refrigerator?

The correct answer is: Open the refrigerator, put in the giraffe and

close the door. This question tests whether you tend to do simple things in an

overly complicated way.

Question 2

2. How do you put an elephant into a refrigerator ?

Wrong Answer: Open the refrigerator, put in the elephant and close the refrigerator.

Correct Answer: Open the refrigerator, take out the giraffe, put in the elephant and close the door. This tests your ability to think through the

repercussions of your actions.

Question 3

3. The Lion King is hosting an animal conference, all the animals attend except one. Which animal does not attend?

Correct Answer: The Elephant. The Elephant is in the refrigerator. This tests your memory. OK, even if you did not answer the first three questions, correctly you can surely answer this one.

Question 44. There is a river you must cross. But it is inhabited by

crocodiles. How do you manage it?

Correct Answer: You swim across. All the crocodiles are attending the Animal Meeting! This tests whether you learn quickly from your mistakes.

FACT: Around 90% of the professionals they tested got all questions wrong. But many preschoolers got several correct answers.

Super!Remember, successful business

need creativity

Any questions?

Midterm Homework

Relax...There is none!