Experiential Marketing

Experiential Marketing helps companies to expand their wings and

respond to their customer’s desire and demands. This marketing technique

generates a holistic experience so that customers’ can relate and thus

marketers can convert an item or service from one time purchase to

regular.

What is Experiential

Marketing?

a) Customers can connect with a brand by experiencing it first hand.

b) Through experience, customers will retain a long-term, positive memory of the brand.

c) Emotionally connect with consumersd) Involve consumer with brande) More creativef) Spread awareness

Why Experiential Marketing?

Sight, sound, smell, taste and touch. These five senses encompass the human experience, enabling

us to perceive the world around us and communicate with others

Appealing to the senses

Experiential marketing connects brands with consumers by creating

positive associations through memorable experiences.

How does IT work?

Experiential marketing activations are ideal for all brands – especially those that want to place their products in the actual hands of a consumer.

Which brand can benefit?

AndInstagram Facebook

Experiential Marketing?

Experiential marketers want to make sure brands can engage its consumers. It wants to create a story fun enough for their consumers to share with their friends, and the brand also wants to engage with

consumers. Social media can help: Instagram delivers on this too. In a study conducted by Simply

Measured, it was reported that Instagram’s engagement has grown 416% over the past two

years.

Experiential Marketing AND INSTAGRAM

Brands have already learned to take advantage of this massive exposure opportunity, but may not yet have

realized the power that experiential marketing in specific has with

Facebook. The average American spends around 40 minutes on Facebook

daily compared to 21 minutes on Instagram and 17 minutes on Twitter, which leaves a relatively large window for marketers to grab these consumers’

attentions.

Experiential Marketing AND fACEBOOK

The way that experiential marketing campaigns can be

set up makes it extremely easy for mobile applications

to be involved in the process.

Experiential Marketing FOR MOBILE APPLICATIONS

Experiential Marketing Agencywww.factory360.com

Phone No: 212-242-2417 Follow us @

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