InformationInformation Bulletin Bulletin

To Grow you Need Something Extra

Asian School of Business ManagementCENTRE FOR DISTANCE EDUCATION (CDE)

Bhubaneswar(Recognised by Distance Education Bureau, UGC, Govt. of India)

Executive Programme in Management Leading to Post Graduate Diploma in Management (PGDM)

SA SACCREDITED

Ranks

Awards

ASBM signs MoU with St. Cloud State University, USA

ASBM inks MoU with Argentine University of Enterprise, Argentina

Academic Collaboration

= A++ Institute

Business India, 2011, 2012, 2013 & 2014

= Ninth institute in the country and only institute in Odisha next to XIMB to have i n t e r n a t i o n a l accreditation of SAQS

= Excellence in Education Award 2013 by Competition Success Review

th= 19 position among Top Institutes of India

Dainik Bhaskar Lakshya Survey, 2011

= Rated highest on Governance parameter along with IIM Ahmedabad for three consecutive years

=International Star for Leadership in Quality Award 2013

=CSR Top Institute of India Award 2011

=DNA Innovation in Teaching Award 2010th

=B-School Leadership Award by 16 Business School Affaire and Dewang Mehta Foundation 2008

=Dewang Mehta National Award of Best HR Professor conferred on Prof. (Dr.) Biswajeet Pattanayak, Founder - Director, ASBM

=Academic collaborations with

St. Cloud State University Minnesota, USA., Universidad Argentina de la Empresa, Argentina, California State University, San Bernardino, USA and North Carolina Central University, USA

From the Director's Desk

“As a natural corollary of rapid social and

economic development, distance learning is fast

becoming a prominent part of the educational

systems in the globe, more prominently in the

countries belonging to the developing economy.

This growth has been augmented by educators

and trainers through effective use of

technologies and also by the paradigm shift from

the traditional ways of learning to reinforced

and innovative methods of education to

facilitate realization of potential urge among

the aspiring individuals. The expansion of

Distance Education in India and abroad has

opened up new avenues for innumerable working

executives for continual skill upgradation and

reorientation pertaining to basic nuances of

management. The technological furtherance

has made it convenient to learn more and more

subjects through the distance mode. Charged

with upcoming challenges, institutions are

rapidly transforming themselves from single

mode to dual mode accepting the significance of

distance education in providing students with

the qualitative and up-to-date value addition

along with the traditional teaching support as

and when required. The Centre for Distance

Education of Asian School of Business Management is a

full-fledged centre of excellence and all its programmes

are recognized and approved by Distance Education

Bureau, UGC, Govt. of India for promoting and

facilitating quality practices in continuing education.

The robust curriculum and potential faculty with

commanding experience in industry and academia will

impart world class learning through providing training

materials of international standard and also extending

hand holding support for pursuing the highly demanded

industry driven programmes run by ASBM Centre for

Distance Education. Backed by strong industry linkage

and superior learning environment, the executives will

be definitely benefited by the cutting edge advantage of

ASBM Brand. I invite the working executives and career

aspirants, who are finding it difficult to pursue

management in a class-room mode, to derive benefit

from such uniquely designed distance learning

programme which will sharpen their skills while

redefining their future goals.”

Prof. Biswajeet Pattanayak

Ph.D, D.Litt, D.Sc. FIMA

Founder and Director

4High quality of academics

4Imparting peer-reviewed world class education

4Technology enabled teaching and learning

4Highly trained and motivated faculty resource

4Adherence to discipline and ethical conduct

4Equal opportunity for all-round learning

4Competitive and collaborative spirit

4Constant learning from corporate leadership

4Constant 360 degree evaluation of quality

4Continuous improvement of processes and

systems

Asian School of Business Management will set

best standards in imparting management

education that builds business leadership.

Vision

Mission

ASBM is the school for Newgen managers instilling in

them the power of positive thinking, exemplary speed of

execution, insatiable desire for new information and

knowledge, a global mindset and a penchant for out-of-

box thinking by benchmarking with the best business

school practices from Asia and the rest of the world.

ASBM would strive to provide a highly evolved value

based education that presents best precepts and

practices of good governance, ethical business, and

sensitivity towards realities of the market in order to

shape the student managers to become mature business

leaders.

Quality Policy

There has been tremendous expansion of the Open and Distance Learning (ODL)

System in India, particularly in the recent past. This is due to the fact that on one

hand, the limited availability in the infrastructure for face-to-face interaction is

unable to match the educational demands of the ever increasing number of aspiring

learners, and on the other hand the affordability and convenience offered by Open

Universities and Distance Education Institutions have contributed to the

strengthening of the ODL system in the country. No doubt, today every fourth

learner in higher education in the country is enrolled in the ODL system. India, in its

developmental phase, requires an ever expanding lumber of managerial personnel.

The limitations of theconventional and face-fo-face system to meet this ever expanding requirement are too well known. Distance mode

for its flexibility and cost effectiveness is the obvious choice. Nevertheless, to ensure and maintain quality, there are

clear cut norms and standards "For management education. Distance education involves taking knowledge and its

applications to large number of learners, those face problems to go for higher education in a traditional system.

ASBM Centre for Distance Education (ASBM-CDE) is

recognised by the Distance Education Bureau (DEB),

UGC, Government of India to impart management

education through the distance mode. The programme is

recognized by the DEB, UGC, Government of India. Its

main objective is to provide equal opportunity to all to

upgrade their knowledge, skill and personality related to

management. The thrust of the ASBM-CDE would be to

generate a literacy movement, by involving all sections

of the society to create the required manpower for self

employment, new employment, and promotion, success

in trading, manufacturing and service business. The

focus will be to provide required learner support *

services for career oriented management education to

the employed and unemployed persons for increasing

their skill and knowledge. The ASBM-CDE has qualified

Head, Coordinator & Faculty with Library,

Computer Centre and Class Rooms for providing

required facilities. This Centre has been

established to achieve the following objectives:

t Democratization of higher management

education at the door steps of varied learners

t Provision of high quality learning to all

irrespective of age, religion, caste and place

t Development of need-based and

employment oriented management

programmes

t Promotion of distance learning with

convenient time, place and options to

enhance knowledge in specific areas of

management

Importance of Distance Education

ASBM - CDE

Distinctive Features

Study Materials & Contact Classes

DEB Recognition

The Distance Education Bureau (DEB) of India has recognized the programmes of ASBM-CDE for providing

higher management education to the interested learners. It is informed that any

degree/diploma/certificate offered through distance mode recognized by the DEB shall be acceptable for

employment in Government as well as Private Services. All the programmes will have quality of education and

assurance for the standard of degree/diploma earned through distance mode of education. This is only

private autonomous institute in Odisha recognised by DEB, UGC, Govt of India vide letter no -

UGC/DEC/Recog/ASB/07/7142-45 Dated 29.05.2014.

The courses offered by the Centre for

Distance Education of Asian School of

Business Management (ASBM-CDE) are

different from the management

programmes of other institutions;

because, at every step of designing, and

planning curriculum, due consideration

has been given for emerging need of

industry, ever dynamic challenges and

new frontiers of business growth.

Moreover, specialized Post Graduate

Diploma programmes have been designed

in collaboration with Corporate tie-ups

and taking sufficient feedback from the

industry experts, AS8M-CDE is the only

Business Management School in Odisha

The printed study-materials which are

self-explanatory, self-contained, self-

directed, self-motivating, self-

evaluating and serf-learning for

different courses will be supplied to

t h e l e a r n e r s a c c o r d i n g t o

requirement. There is proposal to

arrange selected contact classes on

weekends for the learners as per the

necessity for clarification of doubts to

have better understanding in

different courses.

which has been approved by the Distance Education Bureau,

UGC, Government of India to impart management programmes

through distance and open learning system. ASBM-CDE has the

following distinctive features for learner support services.

1. Effective Counseling

2. Quality Study Materials

3. Library Facilities

4. Personal Contact Classes

5. Online Faculty Support

TWO - YEAR PROGRAMMEPost Graduate Diploma in Management (PGDM)

The growing importance of management education worldwide may be noted from the fact that more than fifty percent of corporate heads of the top 100 international companies and heads of states of some of the advanced countries are business management graduates. Business organizations need to constantly stay abreast of the latest strategies and techniques for survival and growth. PGDM programme is renowned for its extensive and in-depth coverage of core and specialized courses, creating innovation and entrepreneurial qualities. This programme is designed to impart a broad-based total management education to the students through rich and diverse courses. In this scenario, the programme aims to groom prospective managers with the right conceptual foundations, analytical skills and application abilities to help organizations attain and maintain the crucial competitive edge with managers who can lead from the front. The focus of the programme is to develop professionalism and to imbibe the spirit of hard work. This programme has the objective of providing knowledge to the participants in general management concepts, skills and their application in different business organizations. The course curriculum is meant to cater to the specific needs and requirements of industry and business, especially in emerging national and international environment.

SEMESTER-I

Sl. No. Paper Title Credits Marks

1. Organisational Behaviour 4 100

2. Principles of Management 4 100

3. Managerial Economics 4 100

4. Accounting For Managers 4 100

5. Computer Application s & MIS 4 100

Total 20 500

Sl. No. Paper Title Credits Marks

1. Human Resource Management 4 100 2. Financial Management 4 100

3. Marketing Management 4 100

4. QT For Managers 4 100

5. Business Communication 4 100

Total 20 500

Specialization

HR Management; Finance Management; Marketing Management; Operations

Management; IT Management; Retail; Banking, Insurance & Financial Services;

Logistics and Supply Chain Management; International Business

Sl. No. Paper Title Credits Marks

1. Business Ethics & Corporate Governance 4 100

2. Legal Aspects of Business 4 100

3. Customer Relationship Management 4 100

4. Operations Management 4 100

5. Strategic Management 4 100 Total 20 500

Sl. No. Paper Title Credits Marks

1. Specialisation Course-I 4 100

2. Specialisation Course-II 4 100 3. Specialisation Course-III 4 100

4. Specialisation Course -IV 4 100

5. Project Report 4 100

Total 20 500

Asian School of Business ManagementCENTRE FOR DISTANCE EDUCATION (CDE)

Bhubaneswar(Recognised by Distance Education Bureau, UGC, Govt. of India)

CORPORATE OFFICE8, Sai Anandam Complex, Patia Square, Bhubaneswar – 751024

Phone: 0674-2744881- 85, Fax- 2744883

CAMPUSShiksha Vihar, Bhola, Chandaka, Bhubaneswar – 754012

Phone – 0674 2374801-05, Fax - 2374900

ASIAN SCHOOL OF BUSINESS MANAGEMENT Bhubaneswar

www.asbm.ac.in/cde

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