EVERYONE Needs a Great Elevator Speech!
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Photo Credit: Young Elevator Cab Interiors EVERYONE Needs a Great Elevator Speech!
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Craft Your Elevator Speech, Floor by Floor with NO SWEAT!
Transcript of EVERYONE Needs a Great Elevator Speech!
Photo Credit: Young Elevator Cab Interiors
EVERYONE Needs a Great
Elevator Speech!
Craft YourElevator Speech,
Floor by Floorwith
NO SWEAT!
TextText
A Great Elevator SpeechClearly Tells the Audience:
Who You Are!What You Do!
A Great Elevator SpeechClearly Articulates this Information,
Succinctly and with an Impact
Possible Outcomes• Know what you do and want to have a conversation now!• Know what you do, don’t want to have a conversation now
but perhaps at a later date.• Know what you do, might refer you!
Clarity is Not an Option!
1st Floor
The Elevator Speechstarts simple.
As Interest and time permit,
it is expanded.2nd Floor
3rd Floor
4th Floor
5th Floor
6th Floor
7th Floor
1st Floor Describe Who You Are
Fred
“I’m Fred Miller!”
Video
Let’s get in the Elevator and start going up!
2nd Floor Describe What You Do
“I’m a Speaker, a Coach, and an Author.”
Video
3rd Floor Describe Your Expertise
“The Title of my First Book is,NO SWEAT Public Speaking!”
Video
Why They Hire Me4th Floor
“Businesses, Individuals, and Organizations Hire Me, Because: they want to improve
their Networking, Public Speaking, and Leadership Skills.”
Video
5th Floor Your WHY
“They do that because they know:Speaking Opportunities are Business, Career,
and Leadership Opportunities!”
Video This is theDNA of Your Elevator Speech!
Simon Sinek’sGolden Circle
Simon says: Start with the WHY.
People don’t buy WHAT you do.They buy WHY you do it.
6th Floor More, Why They Hire Me
“They also know:We perceive really good Speakers as Experts!
We like to work with Experts!”
Video
7th FloorI DeliverMy USP
Ultimate Selling Proposition
“I show them how toDevelop, Practice, and Deliver
a ‘Knock Your Socks Off!’ Presentation with - NO SWEAT!”
Video
I GuaranteeThe worst Elevator Speech
you’ll ever givewill be far better than
the one you never give!
Fred E. Miller
MORENO SWEAT Elevator Speech!
FREENO SWEAT Elevator Speech! Template
NO SWEAT Elevator Speech! Book
3rdFloor
4thFloor
5thFloor
2ndFloor
6thFloor
They also know we perceivereally good speakers as EXPERTS!
We like to work with EXPERTS! - Correct?
Businesses and IndividualsHire Me because
they want to improve theirPublic Speaking and Presentation Skills.
The title of my first book is, "NO SWEAT Public Speaking!"
I'm a Speaker, a Coach,and an Author.
7thFloor
I show them how toDevelop, Practice, and Deliver
"Knock Your Socks Off!" Presentations withNO SWEAT!
8thFloor
ASK!"Enough about me.What do you do?"
1stFloor
DescribeWho
You Are
Hello!My name is Fred Miller.
Describe WhatYou Do
DescribeExpertise
DescribeWhat
I do for them
What I Deliver
If "Yes"Ask,
"What's the next step?
Becauseis an influencer Word.
Robert Cialdini
Hire Megets right to the point.
It's a good dis-qualifier.
Your USPUnique Selling
Proposition.
Your WHY?"People don't buy
What you do.They buy Why you do it."Simon Sinek's Golden Circle
TheElevator Speech
starts simple.As interest increases
and time permits,it is expanded.
Your ExpertiseYears in business, awards,major accomplishments.
Or Prospect!"Enough about me.
How does your companyhandle Public Speaking and
Presentation Training?"
People who take and make thoseopportunities:
Grow their Businesses, advance theirCareers, and increase their Leadership Roles.
They do this because they know:Speaking Opportunitiesare Business, Career, andLeadership Opportunities.
WHY
More WHY
USP
Why the hire me
MoreWhy they hire me
NO SWEAT Elevator Speech! On-Line Course
NO SWEAT Elevator Speech! Audio
