Question FourHow did you use media technologies in the construction and research, planning and

evaluation stages?

Internet

For my genre research, band research and mood boards I used Google images and other search engines to find information and pictures. I also used bands websites and social media pages to find further information.

When deconstructing music videos I used youtube.com as my main source as here I could watch all the videos I needed whether they were the ones I was deconstructing or intertextual references within these videos

For my digipak deconstructions I looked on second hand shopping websites such as Ebay which made it easy for me to obtain hard copies of the digipaks I wanted inexpensively.

I used Google images for my advert deconstructions as there were many adverts of the indie rock genre accessible to me on here.

When conducting research into my target audience I used SurveyMonkey.com to create an online survey which I was able to send out to a large volume of people using both email and new media such as Facebook, Twitter and other social networks.

For blogging my progress and ideas I used the blog site wordpress.com which allowed me to create posts in separate categories and embed different types of media into my posts such as slideshows, images and videos.

I used slideshare.com, and again youtube.com for uploading slideshows and videos to the internet.

Slideshare

Wordpress Youtube

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Some screen shots from the websites I used during my research, planning, construction and evaluation stages…

iMovie

We used iMovie on an iMac in our construction stage when editing our final product.

iMovie allowed us to import all of our footage into an event and then cut the clips we wanted into a project.

We then edited the clips on beat with the music, changed the lighting and saturation and layered the clips to create the double vision effect.

I also used iMovie to edit my deconstruction videos in my research and for all other videos I made during my portfolio.

Using iMovie to add the double vision effect to our final video

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We used the Precision Editor to get our on beat editing perfectly in time with the music, as this tool allows clips to be edited in more precisely in much more detail.

This screenshot shows the tool we used to change the speed and reverse our clips

which added much more interest to our final product.

iMovie

Photoshop

We used Adobe Photoshop for editing photographs that we used on our digipak and advert which is a great software and luckily myself and my partner both had previous experience in using it so we were able to edit the manipulate images to a good quality.

We also used Photoshop for completing the final ancillary tasks by using layers to add logos, images and text.

This shows how I used Adobe Photoshop to edit my music video advert from my original image to my final product.

Equipment

For filming our music video we used a handheld Sony video camera with an SD card and a tripod to keep the camera stable.

For the still photographs in our ancillary tasks we used a phone with a high megapixel camera to achieve excellent quality and professional shots.

In my research, planning and evaluation stages I used a Macbook for making, editing and uploading videos and my phone for taking photos of evidence.

For editing the music video and ancillary tasks we used an iMac and a Macbook.

Tripod iMac with iMovie software iPhone 5

…For editing our final piece…For keeping the shots stable …For taking photos for ancillary tasks

with 8 megapixel camera

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videoPhotos of

Equipment