Evaluation Planning - Theorys
1
Richard Dyer’s ‘Stars’ Theory’s Point Evidence Explain Emotional Affinity (Audience Connection) When Alex is looking directly at the camera As Alex is making direct eye contact with the audience this makes them involved and draws in their attention. Self Identificati on (Relatable Situation) Teenage life Relatable to target audience ‘stressful times’ Alex’s performance in the video amplifies his negative emotional state, particularly when holding his head. This can also be seen within the fireworks, which are there to show the thoughts and rush of emotions going through the stars mind. Imitation (Wants to be like the star) Not applicable in my video X This video makes the star look self destructive, there for imitation shouldn’t be aspirational from the audience. Projection (Fan extremely mimics the star e.g. Hair style, Clothing etc.) Not applicable X Because the star in my video is going through a tough time, he is there for portraying this throughout his clothing and the little care he has taken for himself.
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Transcript of Evaluation Planning - Theorys
Richard Dyer’s ‘Stars’ Theory’s
Point Evidence Explain
Emotional Affinity
(Audience Connection)
When Alex is looking directly at
the camera
As Alex is making direct eye contact with the audience this makes them involved
and draws in their attention.
SelfIdentification
(Relatable Situation)
Teenage life Relatable to
target audience ‘stressful times’
Alex’s performance in the video amplifies his negative emotional state, particularly
when holding his head.This can also be seen within the
fireworks, which are there to show the thoughts and rush of emotions going
through the stars mind.
Imitation(Wants to be like the star)
Not applicable in my video
X This video makes the star look self destructive, there for imitation shouldn’t
be aspirational from the audience.
Projection(Fan extremely mimics the star e.g. Hair style, Clothing etc.)
Not applicable X Because the star in my video is going through a tough time, he is there for
portraying this throughout his clothing and the little care he has taken for himself.
