Advert 1

Advert 1

rawFinalAdvert 1The final image I have chosen is suitable for my advertising campaign because it makes the clothes on the model stand out, now the focus is on my model not the background. The reason why I have chosen this to be my final image is because the model and the image background really makes the clothing stand out and is a good advert for my campaign.The changes I have made to the raw image have enhanced the photo a lot the things I have changed are,Brightness and contrast ExposerSaturationThe changes have made to the brightness have enhanced the photo because it makes the image look like it was taken in the summer time which is more appealing to the audience, it also makes my model stand out and brightens his face to make him stand out from the background. Secondly the changes I have made to the saturation brings extra colour into the image to give the image a more summery feel. Finally I have enlarged the image so that the focus is on my model and not on the scenic background.I have added my slogan and campaign logo into my advert. These are beneficial to my advert because they draw the reader in to the advert, I also added a stroke round the outside of my text because the black outline round the green text stands out from the sky background.Advert 2

rawFinalAdvert 2The final image I have chosen is suitable for my advertising campaign because it makes the clothes on the model stand out, now the focus is on my model not the background. The reason why I have chosen this to be my final image is because the model and the image background really makes the clothing stand out and is a good advert for my campaign.The changes I have made to my images include,Brightness and contrast Saturation Logo for my charityThe slogan for my charityA black stoke round the outside of my slogan.The changes I have made to my raw image enhance the final image, it makes the final image look more appealing as an advert. Another thing that catches the eyes of the audience is that the model is in the rule of thirds, my models head is in the golden points.

Advert 3

rawFinalAdvert 3The final image I have chosen for my last advert campaign makes the clothes on the model stand out, now the focus is on my model not the background. The change I have made to my raw image are explained below:Brightness and contrast Saturation Logo for my charityThe slogan for my charityA black stoke round the outside of my slogan.

The reason I have done these alterations to my raw image enhance the fact that my model is in the rule of thirds. Also the model and the background are all in focus however the long grass in the foreground of the image isnt in focus to draw attention to the model and the clothes for the charity.