How did you attract/ address your audience?

Clothing/props I made my artist wear branded clothing. I also used out the branded

clothing through out my magazine. The brands I used were :• Nike • Ed hardy• Echo

My artist in my magazine also wore jewelry such as chains and other props such as baseball caps, large clothing. I also used props such as speakers and microphone so that the it was clear to the audience what the magazine is about. All of these things contribute what the Hip-hop culture is about.

MicrophoneMicrophone

Large branded clothing

Large branded clothing

Baseball capBaseball cap

chainchain

Mode of address

• I used direct mode of address to attract my audience.

I made sure that the pictures were looking at the audience so that they could feel as if they were involved. This is a very good way to attract the audience as it wouldn’t grab their attention if the artist was looking away.

Freebies

• To grab my audiences attention I gave them a freebie of a CD with music from a Hip-hop background.

• I know that my targetaudience is interested in CD as this was the what I learned from the Questionnaire.

Competition

• To attract my audience attention I also included competitions with games in my magazine. This is what I gathered from my audience research and tastes.

Editorial /Interesting article

• In my magazine I included a editorial so that I could interact with my audience.

• I also created an interesting article as this was the main attraction. The article included all the question my audience wanted to know about the artist.

Superlatives/ hyperbole

• In my magazine I used superlatives such as ‘exclusive’ and hyperbole such as the ‘I am number 1’.

these were used to grab the attention of my audience and are found on a lot of the professional magazines. For example magazine use hyperbole such as ‘the best ever’.

colors• My magazine was limited to 4 colors. • Blue • Grey • Black• White I limed my magazine to these colors as I knew it

would attract my target audience. Using too much bright colors was not suitable for my target audience as this it what you would find in books for children.

Register

• In my magazine I included language that my audience could understand and relate to. Therefore a lot of slang was in my magazine as my target audience use this in their everyday lives.

• Slang was also used a lot in editorial as this was the only time I could talk to my audience.