EVALUATION 3

What have you learned from your audience feedback?

What is Audience Feedback?

Audience feedback is a key part of this course, as it

allows a perspective other than my own to review

and evaluate each part of my coursework. The

target audience of my genre is both genders, aged

between around 14 and 25. I got feedback on the

majority of my practical tasks, as I wanted to make

sure that all of my products were produced to a

high standard, as well as making sure the links

between each product was evident.

Where was the feedback from?

I used a number of sources in order to gain feedback from my target audience. The majority of my pieces of feedback was dictated to me, which I then noted down

and mostly included in my blog (see audience feedback label). The majority of my audience were members of my

media class, as they are knowledgeable about the course and

conventions of my genre, but also because they had seen the development of my product throughout, and so had a

keen idea of what I was going for. I also used social networking sites to gain

a more widened type of audience feedback, giving me the opinion of a viewer, rather than a media student

who is likely to be critical.

Why was it useful?

Feedback often provided me with much helpful

information on ways on which to improve on my

products, and as a result affected my final products.

For example, in terms of my ancillary products,

feedback suggested to add a background to my

magazine advert, and to change the size of my

font. I tried to not stick with one method of gaining

this evaluation, as I felt this was one way in which I

could highlight a range of types of media.

How else did you gain feedback?

I also used my blog itself for gaining feedback on my products. In addition to its acting as an e-folder for all of my work, I also created polls which were added to the top right hand corner of my page, which helped to give me some basic

feedback on my products, with them often being filled out by as many as 10-15 people. Whilst they were generally used

for fairly basic comments, they worked as a method of getting an insight into if my product was effective or not. If someone wanted to comment specifically on an upload on my blog , I also enabled comments, so if someone had something to say

they could mention it here. Whilst this feature was fairly underused, I did receive one or two pieces of feedback

through this method early on in the project, and this provided me with rich qualitative data on which to build from.

Why was it so important?

Overall, I found audience feedback to be a very

important part of this course. The view of someone

else is always going to be different to mine, and as

a result I will always get a different point of view

on the course and what I should go about doing to

improve my coursework. Significantly, Feedback

means that a product will never be half finished,

and I will always continue to work on it until it is as

good as it can be.