EVA CONFERENCES MIRRORING, REFLECTING & AMPLIFYING ‘CULTURE x TECHNOLOGY’ James Hemsley, Vito...

EVA CONFERENCESEVA CONFERENCES

MIRRORING, REFLECTING MIRRORING, REFLECTING & AMPLIFYING& AMPLIFYING

‘CULTURE x TECHNOLOGY’‘CULTURE x TECHNOLOGY’

James Hemsley,James Hemsley,Vito Cappellini,Vito Cappellini,Monica Kaayk,Monica Kaayk,

EVA Conferences InternationalEVA Conferences InternationalUniversity of FlorenceUniversity of FlorenceEVA Conferences InternationalEVA Conferences International

jrh/mmk/nov’07

EVA MOSCOW 2007EVA MOSCOW 2007

INTRODUCTIONINTRODUCTION EVAEVA = EVE, Adam’s wife = EVE, Adam’s wife EVAEVA also originally = also originally =

Electronic Imaging & the Visual Arts Electronic Imaging & the Visual Arts Now Now EVAEVA = =

Electronic Imaging, Electronic Imaging, the Visual Arts & Beyond.the Visual Arts & Beyond.

PAPER FOCUSPAPER FOCUS EVA’s role in Mirroring, Reflecting & AmplifyingEVA’s role in Mirroring, Reflecting & Amplifying

N.B. Polycentric Technology R&D and N.B. Polycentric Technology R&D and DiffusionDiffusion

Face-to-Face meetings still important [even with Face-to-Face meetings still important [even with Internet] for establishing trust for cross-border Internet] for establishing trust for cross-border relationships relationships

Role of CULTURE in inspiring Technology Role of CULTURE in inspiring Technology R&D, R&D, not just a passive receiver sector not just a passive receiver sector

NB. Culture x Technology ‘CxT’ indicating NB. Culture x Technology ‘CxT’ indicating the ‘Two Way Street’. the ‘Two Way Street’.

ORGANISATION OF TALKORGANISATION OF TALK The Origins of ‘Culture x Technology’ The Origins of ‘Culture x Technology’

in Europein Europe

The EVA Conferences, The EVA Conferences, A Brief Historical OverviewA Brief Historical Overview

‘‘Culture x Technology’: Culture x Technology’: Future Perspectives & Scenarios Future Perspectives & Scenarios

EVA Conferences, the future …EVA Conferences, the future …

Conclusions.Conclusions.

THE ORIGINS OF ‘CULTURE x THE ORIGINS OF ‘CULTURE x TECHNOLOGY’ IN EUROPETECHNOLOGY’ IN EUROPE

During the mid-’80sDuring the mid-’80s

(1) Scientific Work in Laboratories of Major (1) Scientific Work in Laboratories of Major Galleries & Museums e.g: Galleries & Museums e.g:

- National Gallery, LondonNational Gallery, London- Central Research Labs of the French National Central Research Labs of the French National

Museums [in the Louvre].Museums [in the Louvre]. Supported by University Researchers Supported by University Researchers

e.g. ENST, Paris, Ecole National Superior de Telecome.g. ENST, Paris, Ecole National Superior de Telecom

Major Inspiration for the VASARI Project, first EC Major Inspiration for the VASARI Project, first EC Computer Project on Culture for the EC.Computer Project on Culture for the EC.


(2) (2) Bold Visionary French Efforts for Bold Visionary French Efforts for Museum Visitors Museum Visitors

- 1986, Opening of the Musee d’Orsay1986, Opening of the Musee d’Orsay- Use of Still New PCsUse of Still New PCs- Very CourageousVery Courageous- At End of Visitor Route through the MuseumAt End of Visitor Route through the Museum

Second Milestone in Museum Visitor Information Second Milestone in Museum Visitor Information Systems, ‘Microgallery’ at the National Gallery, Systems, ‘Microgallery’ at the National Gallery, London in 1991.London in 1991.


((3) 3) Pioneering use by Artists of ComputersPioneering use by Artists of Computers

Important Start – Now WidespreadImportant Start – Now Widespread

N.B. History is Vanishing, especially Computer N.B. History is Vanishing, especially Computer Hardware. Important to PreserveHardware. Important to Preserve

Examples in Britain – see CACHE Project Examples in Britain – see CACHE Project

In Germany & Internationally, e.g. ZKM In Germany & Internationally, e.g. ZKM KarlsruheKarlsruhe

Russian Examples, to discussRussian Examples, to discuss

Cache Link (Possible?)Cache Link (Possible?)


(4) Early Computer Use for Art History(4) Early Computer Use for Art History Education & ResearchEducation & Research Notable Research for Finding/Matching Notable Research for Finding/Matching

Images VisuallyImages Visually Example MORELLLI SystemExample MORELLLI System William Vaughan, Birkbeck College, William Vaughan, Birkbeck College,

University of LondonUniversity of London Precursor of many such efforts in CBR Precursor of many such efforts in CBR

Content- Based ResearchContent- Based Research- Still an active R&D Area, especially for - Still an active R&D Area, especially for

3D Art Works3D Art Works- ‘Intelligent Systems’- ‘Intelligent Systems’

VASARI PROJECT COMPUTERS

RAMA - TELECOMS

NARCISSE - MULTIMEDIA

100s of EC R&D ICT PROJECTS

in 1990s

… and FIRST EVA Conference held in London

July, 1990

Helpful in Worldwide

‘CxT’ Applications

Acronym: Visual Arts System for Archiving & Retrieval of Images

Giorgio VASARI – Renaissance ‘Father of Art History’ VASARI


THE CONTEXTTHE CONTEXT 1992 – Maastricht Treaty1992 – Maastricht Treaty

‘Culture’ as a ‘European’ topic for Action ‘Culture’ as a ‘European’ topic for Action

‘ ‘Convergence’ of Computers [Information Convergence’ of Computers [Information Technology], Telecoms & Multimedia Technology], Telecoms & Multimedia

[3 separate EC Programmes] [3 separate EC Programmes]

‘ ‘Peace Dividend’, both sides of ‘Cold War’Peace Dividend’, both sides of ‘Cold War’

Technology DevelopmentTechnology Development

- WebWeb- ScannersScanners

- StorageStorage- SoftwareSoftware

- Display - Display + + ++ + +

INTERNATIONAL HIGHLIGHTSINTERNATIONAL HIGHLIGHTS Russia + + Russia + +

cf. First EVA Moscow 1998 + +cf. First EVA Moscow 1998 + +

North America: Ahead in Technology; North America: Ahead in Technology; follower initially in the Cultural Sector follower initially in the Cultural Sector

Japan: a Distinctive Japanese WayJapan: a Distinctive Japanese Way- Consumer Electronics/TV in a key role in - Consumer Electronics/TV in a key role in

90s90s - Subsequently Joined International - Subsequently Joined International

‘Mainstream’ ‘Mainstream’

Rest of World - RoW: Some in lead positions Rest of World - RoW: Some in lead positions e.g. Australia, others joining later.e.g. Australia, others joining later.

Beginnings & Growth

Moscow, Gifu (Japan) &

Los Angeles 1998+ + +

Annually in London, move to

UCL in 1991 & National Gallery

1992-1996

1st EVA London July, 1990

Berlin, Florence in mid 1990s

+ + +

International

International

EuropeanEuropean Continent

UKUK

EVAEVAHISTORYHISTORY

EVA CONFERENCES 1990-2007EVA CONFERENCES 1990-2007

Glasgow Glasgow Edinburgh Edinburgh CambridgeCambridge

LONDONLONDON BERLINBERLIN

MOSCOWMOSCOW

WarsawWarsawPraguePrague Vienna Vienna

Thessaloniki Thessaloniki AthensAthens

BrusselsBrussels Paris Paris

Laval Laval

FLORENCEFLORENCE

MadridMadrid

Gifu Gifu BeijingBeijing

Montreal

Cambridge New York

California

Texas

JERUSALEMJERUSALEM

KievKiev

New DelhiNew Delhi

EVA CONFERENCES 2007EVA CONFERENCES 2007

FlorenceFlorence

LondonLondon

BerlinBerlin

JerusalemJerusalem

MoscowMoscow

Moscow Moscow is the largest is the largest of all the EVAsof all the EVAs

NB: EVA has not

NB: EVA has not

received any

received any

financial support

financial support

from the EC

from the EC

Since 2004

Since 2004

CULTURE x TECHNOLOGYCULTURE x TECHNOLOGYFuture Perspectives (1)Future Perspectives (1)

‘‘WideningWidening’’ DIFFUSIONDIFFUSIONDIFFUSIONDIFFUSION

GeographicalGeographical

SocialSocial

SectoralSectoral

NB. Mozambique exampleNB. Mozambique example

eg. Disabled & Hospitalisedeg. Disabled & Hospitalised

eg. Performing Artseg. Performing Arts

‘‘Deepening’ [Raising] TechnologyDeepening’ [Raising] Technology

OPTIMISTICOPTIMISTICOPTIMISTICOPTIMISTIC

PESSIMISTICPESSIMISTICPESSIMISTICPESSIMISTIC

MIDDLE ROADMIDDLE ROADMIDDLE ROADMIDDLE ROAD

Three Three SCENARIOSSCENARIOS



OPTIMISTIC OPTIMISTIC SCENARIOSCENARIOOPTIMISTIC OPTIMISTIC SCENARIOSCENARIO

Technology Develops Rapidly Technology Develops Rapidly e.g. Haptics / 3D / Intelligent Systems / Grid ++ +e.g. Haptics / 3D / Intelligent Systems / Grid ++ +

Applications in Challenging New Fields Applications in Challenging New Fields eg. Performing Arts, Literatureeg. Performing Arts, Literature

BIG Cultural Data Sets BIG Cultural Data Sets eg. Prague City 3D Modeleg. Prague City 3D Model

Culture Inspiring Technology R&DCulture Inspiring Technology R&D

‘‘Polycentric’ Advances at Very High LevelPolycentric’ Advances at Very High Level e.g. China & India e.g. China & India

NB ‘Disruptive’ NB ‘Disruptive’ AdvancesAdvances

CULTURE x TECHNOLOGYCULTURE x TECHNOLOGY

PESSIMISTIC PESSIMISTIC SCENARIOSCENARIO

PESSIMISTIC PESSIMISTIC SCENARIOSCENARIO

KONDRATIEFF KONDRATIEFF WAVE THEORYWAVE THEORY

PEAKED CIRCA PEAKED CIRCA 20002000

ALL ‘LOW-ALL ‘LOW-HANGING’ FRUITS HANGING’ FRUITS

PICKEDPICKED

MAINLY ‘HIGH-MAINLY ‘HIGH-HANGING’ FRUITS HANGING’ FRUITS

LEFTLEFT

CULTURE x TECHNOLOGYCULTURE x TECHNOLOGY

MIDDLE MIDDLE SCENARIOSCENARIO

MIDDLE MIDDLE SCENARIOSCENARIO

Technology Progress Technology Progress ‘Reasonable’‘Reasonable’

Incremental Incremental Developments Developments

Continue SteadilyContinue Steadily

Some ‘Disruptive’ Some ‘Disruptive’ Technology AdvancesTechnology Advances

High Polycentric High Polycentric Technology AdvancesTechnology Advances

MoscowMoscow

JerusalemJerusalem

BerlinBerlin

LondonLondon

FlorenceFlorence

ViennaVienna

EVA CONFERENCES EVA CONFERENCES THETHE FUTUREFUTURE ININ 2008, 2008,

SIX EVENTSSIX EVENTS

TOWARDS the 100TOWARDS the 100thth EVA CONFERENCEEVA CONFERENCE

++ ++ ++8080thth EVA EVA

MOSCOW MOSCOW 20072007

6 EVAs 6 EVAs in in

20102010 == 9898

If 2 more EVAs held in 2008-2010 then If 2 more EVAs held in 2008-2010 then EVA Moscow 2010 will be the 100EVA Moscow 2010 will be the 100thth. . Possibilities in Latin America, Possibilities in Latin America, Australia, Eastern Europe, Australia, Eastern Europe, Middle East. … Volunteers Welcome!Middle East. … Volunteers Welcome!

6 EVAs 6 EVAs in in

20082008

EVAsEVAs in in

20092009

TOWARDS the 100th EVA TOWARDS the 100th EVA CHALLENGESCHALLENGES

C H

A L

L E

N G

E S

C H

A L

L E

N G

E S

FINANCIALFINANCIAL

ORGANISATIONALORGANISATIONAL

- Each EVA is Financially Each EVA is Financially Independent Independent - Key Issue - Raising more money.Key Issue - Raising more money. [NB Florence very successful]. [NB Florence very successful].

Crucially Dependent Crucially Dependent on Chairs & Organisingon Chairs & Organising

GroupsGroups

EVA London leadership EVA London leadership transition successful. transition successful. James Hemsley, nowJames Hemsley, now

Honorary ChairHonorary Chair

Succession Succession challenges challenges will occurwill occur

CONCLUSIONSCONCLUSIONS EVA CONFERENCES HAVE HAD A ROLE IN:EVA CONFERENCES HAVE HAD A ROLE IN:

MIRRORINGMIRRORING

REFLECTINGREFLECTING

AMPLIFYINGAMPLIFYING

Helpng the CxT Helpng the CxT community to see itselfcommunity to see itself

Enabling wider CxT Enabling wider CxT Community to see progressCommunity to see progress

Intellectual ReflectionIntellectual Reflection

‘‘RAISING THE VOLUMERAISING THE VOLUME’’

EVA 2007 MOSCOWEVA 2007 MOSCOW1010thth Anniversary Anniversary

CongratulationsCongratulations

to all those who have worked so to all those who have worked so hard over the years on all the hard over the years on all the

EVA EventsEVA Events and particularly and particularly those who have made this those who have made this thethe 1010thth Anniversary event Anniversary event

… and… and most of all a very special most of all a very special Thank You Thank You

to to

NadezhdaNadezhda Brakker Brakker & Leonid & Leonid KujbyshevKujbyshev

without whom EVA Moscow without whom EVA Moscow would not have been possiblewould not have been possible

EVA CONFERENCES MIRRORING, REFLECTING & AMPLIFYING ‘CULTURE x TECHNOLOGY’ James Hemsley, Vito...

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