EUROTOUR HERITAGE: A participative approach for the improvement of rural cultural tourism and...

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2nd European Ecotourism 2nd European Ecotourism conf. - Brasov Romania conf. - Brasov Romania - 23 oct. 2013 - 23 oct. 2013 EUROTOUR HERITAGE EUROTOUR HERITAGE A participative approach for the A participative approach for the improvement of rural cultural improvement of rural cultural tourism and eco-tourism tourism and eco-tourism

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Author: Isabelle Trinquelle (PRISMA Centre for Development Studies) Presentation for Topic 1: Improving the Benefits provided by Certification Programs and Standards 2nd European Ecotourism Conference 23-25 October 2013, Romania

Transcript of EUROTOUR HERITAGE: A participative approach for the improvement of rural cultural tourism and...

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2nd European Ecotourism conf. - 2nd European Ecotourism conf. - Brasov Romania - 23 oct. 2013Brasov Romania - 23 oct. 2013

EUROTOUR HERITAGEEUROTOUR HERITAGE

A participative approach for the improvement of A participative approach for the improvement of rural cultural tourism and eco-tourism rural cultural tourism and eco-tourism

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Eurotour HeritageEurotour HeritageDeveloping a participatory Developing a participatory

approachapproachSustainable tourism projects supposeSustainable tourism projects suppose A high quality offer through certification programsA high quality offer through certification programs

A territorial approach through networking and participationA territorial approach through networking and participation

Through participatory approach, tourism project Through participatory approach, tourism project can: can:

Fit to the competences and the need of the local socio-Fit to the competences and the need of the local socio-economic stakeholderseconomic stakeholders

Community benefitCommunity benefit

Preserve local heritage, as territorial assets for tourism Preserve local heritage, as territorial assets for tourism Natural and cultural heritage benefit Natural and cultural heritage benefit

Comfort viability and guaranty for tourism businessesComfort viability and guaranty for tourism businesses Tourism business benefit Tourism business benefit

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Key words of the methodologyKey words of the methodology

Viability: active participation of local stakeholdersViability: active participation of local stakeholders

Participatory Participatory HeritageHeritage Workshops  Workshops 

Sustainability: Involving young people in the Sustainability: Involving young people in the development of sustainable tourismdevelopment of sustainable tourism

European Volunteer CampusesEuropean Volunteer Campuses

Quality: improving and applying expertiseQuality: improving and applying expertise

Cross-expertiseCross-expertise

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Professional network: improving and Professional network: improving and applying expertiseapplying expertise

Greece Greece FranceFrance Upgrading the diagnostic of the regional assets for Upgrading the diagnostic of the regional assets for

rural tourismrural tourism

Network of tourism businesses in the region of Network of tourism businesses in the region of Olympus-Kissavos Olympus-Kissavos

Promotion of tourism and local products abroadPromotion of tourism and local products abroad

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Participatory Participatory HeritageHeritage Workshops Workshops

Working group Working group of local public and private of local public and private stakeholdersstakeholders

Objective: Objective: design of a rural tourism product design of a rural tourism product based on heritagebased on heritage

Promotor/animator: Promotor/animator: business, NGO, local business, NGO, local public organisation,…public organisation,…

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3 Steps3 Steps of the PHWof the PHW

Territorial analysis: Territorial analysis: Gathering knowledge and Gathering knowledge and diagnostic diagnostic

Making choices: Strategy Making choices: Strategy and quality standardsand quality standards

Action program: Build on a Action program: Build on a tourism offertourism offer

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PHW - PHW - Vaucluse « Haute-Nesque – Pays de Sault » / Vaucluse « Haute-Nesque – Pays de Sault » / FranceFrance

A one year process 10 to 20 persons 5 workshops A facilitator and 2 experts

Project of an Ecomuseum

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Involving young future Involving young future professionals: the European professionals: the European CampusesCampuses

What is a campus? a multi-disciplinary international field-based workshop giving a helping hand to a territory

Why? Campuses are about awareness-raising and training of young people living in rural

areas Campuses are about providing intelligence on a voluntary basis

to support a local project

How? a multi-disciplinary team of 10-15 international students and/or young

professionals an assignment, corresponding to a local need 3-4 weeks of field visits, meetings and research: experiencing a real-life

professional situation tangible achievements and public presentation

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Creation of an ecomuseum for the Monts de Creation of an ecomuseum for the Monts de Vaucluse area – Vaucluse area – France, ProvenceFrance, Provence

Setting up of a new cultural, educative and Setting up of a new cultural, educative and ecotouristic tourist projectecotouristic tourist project

Proposal for an ecomuseumProposal for an ecomuseum

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Espace 1Espace 1

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The Dry The Dry stone Roomstone Room

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Interactive Interactive mapmap

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Making the best of participative methods and networking: Improvement of sustainable local economy Consolidation of public and private support

for sustainable use of cultural and natural heritage

Community support for expanding tourism projects in rural areas

methodology guide

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Participatory approach: A way to improve Participatory approach: A way to improve the the benefits provided by benefits provided by

Certification Programs and StandardsCertification Programs and Standards

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Waiting for you at the final seminarWaiting for you at the final seminar May 2014 - Mallorca!May 2014 - Mallorca!

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