EuroScitech lead generation services 2016
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Transcript of EuroScitech lead generation services 2016
Science : Sales : Network
Euroscitech: Selling Science: A Posichoice company
PosiChoice Group
Euroscitech: Selling Science: A Posichoice company
Euroscitech aims to launch and support new Life Science technology and
product sales in the Pharmaceutical and Biotechnology arena using science led sales and marketing initiatives.
www.euroscitech.com
ScicomSearch offer executive search, HR and training services across
Europe, within the genetic, drug discovery and life science sector. www.scicomsearch.com
Two companies : Same skill set – Science, Sales, Network
40+ years life science expertise
Jo Walter Molecular Biology and Biochemistry, Durham University/ Research in Retrobiology/HIV, Oxford University
Classical product development training Amersham Biosciences (cloning and microarray technology)
Scientific expertise in nucleic acid chemistry, mutation detection, DNA and protein purification.
Additional expertise in HPLC, Mass Spec and HTP Laboratory automation
Anne Burke Molecular Biology and Biochemistry, Durham University/ PhD Plant Molecular Biology, Durham University
Classical product development training Amersham Biosciences (Biochemical and cell based assays)
Scientific expertise in assay development, protein purification and high throughput screening
Additional expertise in biochemistry, cell biology and laboratory automation
Support team (Helen and Rachel) in finance, admin and research
Euroscitech: Selling Science: A Posichoice company
Sales experience
Corporate product development and launch training process via Amersham Biosciences.
Start up environment experience taking new technology to market
Transgenomic: DHPLC WAVE system
DiscoveRx: Enzyme Fragment Complementation Assays
PhyNexus: PhyTip and MEA personal robot
Comfortable with all stages from research, new technology launch to ongoing sales, marketing and support.
We know what to do and how to do it!
Euroscitech: Selling Science: A Posichoice company
Network
4100+ Live connections in European Pharma and
Biotech See EuroScitech database info (next slide)
1200+ 1st Level connections on LinkedIn Networking power to access customers and clients outside our
primary EuroScitech database
Euroscitech: Selling Science: A Posichoice company
EuroScitech database (~4100 entries)
Geographical breakdown
Euroscitech: Selling Science: A Posichoice company
Account breakdown
36%
17%13%
7%
6%
5%
5%4%
7%
United Kingdom
Germany
Switzerland
France
Sweden
Netherlands
Belgium
Denmark
Others
Services
Sales Directed Marketing
Lead Generation via Search
On-going strategic sales Labminds http://www.labminds.co/
Practichem https://www.practichem.com/
ELRIG http://elrig.org/
MaxCyte www.maxcyte.com/
The Electrospinning Company www.electrospinning.co.uk
Executive search Key senior appointments
Team focused recruitment
Euroscitech: Selling Science: A Posichoice company
Sales Directed Marketing
Developed to enable companies to generate real sales leads from e-marketing campaigns.
Package for brand awareness: Eblast to EST database including re-blast 1 week later, circulation on social media and in depth analysis of results to enable you to see where your marketing message is being received with interest Price: £645 + VAT
Packages for lead generation: Above, plus follow up of all opens by personal email Price: £995 + VAT
Above, plus follow up by phone (up to 15 people will be contacted with the aim of providing summaries of 10 conversation) Price: £1320 + VAT
Composition, design and layout of mailer can be provided if required.
Recent customers include Mirus Bio, Formulatrix, Gilson, Molecular Devices, Perkin Elmer
See http://euroscitech.com/news
Euroscitech: Selling Science: A Posichoice company
Lead Generation via Search
A brief is defined from a customer detailing what their
ideal sales lead looks like, where they are located
geographically, type of company, seniority etc.
After the search, a list of leads is provided including
name, job title, company, email address (verified where
possible).
This can be used standalone or to add to the database
for e-marketing purposes. Price: 6 hours work £450 + VAT
Additional search time (per hour) £75 + VAT
Follow up services (by email or phone) can be provided
if required.
Euroscitech: Selling Science: A Posichoice company
Example results
Sales Directed Marketing German service provider. Mailer resulted in increased visits to website and 2 quote requests from previously unknown leads.
Swiss based proteomics company. Mailer resulted in entry to major pharmas including AstraZeneca, Genentech and Roche.
Danish contract research organisation. Mailer resulted in entry into Galapagos, Evotec and Syngenta.
Lead Generation via Search Global supplier of human tissues. Search resulted in 95% novel leads, one of which requested a $10,000 quote.
Contract Research Organization developing cell-based assays. Search resulted in 70% novel leads. Sales manager mentioned that his marketing department was supposed to supply a similar list but never did!
UK based biotech company trying to penetrate Biotech’s in Boston. Search resulted in 69 leads in 21 accounts.
European company starting new senior global sales team bought 12 hours search for each new sales person to kick start their territories.
Euroscitech: Selling Science: A Posichoice company
Testimonials
‘The service EuroScitech provided exceeded my expectations: their comments and insight in preparing the mailer provided an opportunity to improve the relevance of the email and maximise the analysis of responses. Their experience allows them to provide data analyses and insight into the numbers reported, that add value to the report.’ Sancha Salgueiro, VP Business Development, ExpreS2ion Biotechnologies.
‘We were pleased with the responsiveness to our needs, professionalism, and the caliber of the contacts developed by Euroscitech for our sales and marketing needs, as we grow we will continue to take advantage of their diverse services.’ Lisa Thurston, Director, Base Pair Biotechnologies: The Aptamer Development Company.
‘Euroscitech provided an excellent service, customised to our needs resulting in a small number of high quality leads. Just what we required. Much more than a mass mailing from a standard database. All in all very good value’ Russell Golson, International Business Development, BiognoSYS AG.
Euroscitech: Selling Science: A Posichoice company
Next steps
Jo Walter CEO
T: +44 792 191 2208
Euroscitech: Selling Science: A Posichoice company
Anne Burke Market Development Manager
T: +44 1925 753786
If you wish to work with EuroScitech to generate quality leads for
your business then please contact us:
www.euroscitech.com